I display the gift certificates right by my table alone and grouped with 
product. I also remind them that first time guests get upgraded to "accent 
nails" and a mini Solar Oil on me so they feel like they're giving more. Sold 
lots today!

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Holly L Schippers
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-----Original Message-----
From: [email protected]
Date: Thu, 6 Dec 2012 02:32:35 
To: <[email protected]>
Subject: NailTech:: Gift Certificate Sales


Hi Teks, 
  Just a reminder to remember to ask  each and every client if they need gift 
certificates.  Say something like," Don't forget, we have these awesome gift 
certificates for those hard to buy for people on your Christmas list!"  "Do you 
need any gift certificates for gift exchanges?"  "Would you like me to mail 
this for you?"  They LOVE that I put my gift certificates in a Christmas card 
that is meant to hold a 4x6  picture.  Instead of a picture, I slip the gift 
certificate in there and then fill it out to the recipient.  They look SO 
nice!  I always have a few made up ahead of time for quicker transactions.  For 
those who ask about "gift certificate packages or specials" I include a 
paraffin treatment certificate with the one they buy.  Paraffin treatments are 
a special treat, AND they are addictive!  A nice way to win over a new client 
and let the current client feel like they have an added bonus when purchasing a 
gift certificate.  Any other creative ideas to increase sales? I'd love to hear 
them! 
Pam 
Nail Designs 
Ohio 
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