Streamline the order checkout procedure
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Key: OFBIZ-257
URL: http://issues.apache.org/jira/browse/OFBIZ-257
Project: OFBiz (The Open for Business Project)
Issue Type: Improvement
Components: ecommerce
Environment: new feature
Reporter: Daniel Kunkel
Priority: Minor
This is a replanted feature request from the old Jira. I was going to let it
just disappear from Jira until I was inspired by OFBiz... Besides, I know I'm
losing business because of the confusing checkout process, and I'm frankly
surprised it hasn't been fixed yet.
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The current checkout system, although logical and very good in ways, is not
especially intuitive or straight forward for the unexperienced customer,
especially one in a hurry.
The new scheme is a simplified ordering scheme that handles the most common
basic orders, and still links to the existing checkout code for complex orders
with special requirements like split shipments, split payments, gift cards, etc.
Specifically:
The Login Screen
The login screen is a combination of the current login screen, and the new
customer screen. Most customers, they can enter their login name/password and
skip the new customer basic data. New customers will enter in their personal
details, address, etc.
An ajax bit could be really helpful here... After someone enters their login
information, the system could populate the fields giving the customer a chance
to review and update their main address, phone numbers etc.
The order screen
This is a reworking of the current quick checkout screen.
1.) The first shipping address is automatically selected. A link is provided to
step 1 of the normal checkout system if the user needs to add a new address.
2.) Shipping Choices, and an option not to have everything shipped at once are
provided. A link to the normal checkout procedure step 2 is provided should
additional e-mail notifications, gift wrapping, etc be desired.
3.) Payment Options are listed, but instead of a link to add a credit card, the
credit card data entry fields are provided, including an option to add a
separate billing address. If credit card data is entered, that card is
automatically used. A link will be provided to jump to the 3rd step of the
standard checkout process should addition billing options be required like
split payments, etc.
Order Button
The final button is changed to "Order" and gives the customer a "reciept" ...
It is far easier to adjust an order that's been created than make up for lost
business because people didn't realize they needed to hit the confirm link one
last time to put the order through.
The ordering process at http://www.GraciousStyle.com (Si Chen's site) is a good
example of the general feel of this scheme.
Anyone have any other suggestions, or an interest in supporting this
development?
Thanks
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