--- Faustus von Goethe <[EMAIL PROTECTED]> wrote:
> >From: Troll Lord <[EMAIL PROTECTED]>
> >
> >I'm not following you here.  I do not know what Pip
> >Printing is, but I suspect that it is a Kinkos or
> >QuicKopy ...
> [SNIP]
> >Troll Lord Games’ products are not going to be
> vanity
> >press.  Our publications are going to be 4-color
> cover
> >publications of a professional quality ...
> 
> The printing industry has undergone some fundamental
> changes in the last 10 
> years.  Because of newer digital technologies,
> quality, 4-color printouts 
> are now available for relatively small print runs
> for actually reasonable 
> per unit costs ... not really cost competetive with
> a company like WotC, but 
> the economies of scale have been significantly
> reduced - particularly for 
> glued-binding 8 1/2 x 11 books.
> 
> Faust


Exactly.  I am simply ignorant of who Pip Printing is.
 Troll Lord Games is taking advantage of the
fundamental changes in the print industry and we are
submitting our products to our printer in digital
format.

My point was, and still remains, even with the strides
in the printing industry, you would not be able to buy
the PHB on Thursday morning at Gen Con and then run to
the printers and have a quality, professional
publication for sale on the table by that afternoon or
the next day as Ryan suggested.


Mac Golden
Troll Lord Games




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