"recently, The House of Guerlain...
launched a... product for facial care known as Orchidée Impériale...

the orchid... possessing what Guerlain considers the secret of eternal 
beauty. It is Guerlain’s belief [!!!] in the wonder of nature at work in 
the orchid that has inspired its quest for youth. In the desire to preserve 
female beauty and freshness, it sought to uncover the secret of this 
mythical flower...

It has taken seven long years of arduous research to perfect the science 
behind the orchid’s magical properties. Still fascinated by the performance 
of the orchid’s molecular extract, Guerlain’s research scientists continue 
their investigations to this day. As a matter of fact, their latest 
advances were already presented in two major conferences: last March at the 
International Anti-Aging Medicine Conference in Paris, and in May at 
Philadelphia’s Annual Meeting of the Society for Investigative Dermatology.

... orchids... four have been chosen by Guerlain’s research scientists. 
Working in partnership with orchid experts through phytochemical testing 
and work on cell cultures of human skin and DNA chips, they have taken a 
look at the orchid’s extraordinary properties derived from the roots of 
these four flowers [plants ???].

Advanced anti-aging technology in the Imperial Orchid Molecular Extract was 
found to give cells... functional longevity. To attest to this fact, the 
new Guerlain lotion gives five specific key effects in the battle against 
aging.

First, it preserves the existing cell membrane which is believed to be the 
key in attaining youthful skin.
Second, the extract boosts the capacity of cells to regenerate.
Third, proteins responsible for the protection of DNA known as 
Metallothioneins are maintained and promoted through the extract.
Fourth, tissue inflammation is controlled through the stimulation of the 
“longevity gene” called IL-10.
Lastly, tissue damage caused by the attack of free radicals is addressed by 
combating the effects of what the researchers call cutaneous immunosesescence.

To put it simply, the extract controls the internal deterioration of tissue 
at the cellular level.
...
To prove its effectiveness, a clinical test was carried out by 
dermatologists on 32 women who used the product daily for a month and 
reported a 50-percent reduction in wrinkles and fine lines.

On the other hand, based on the self-evaluation of 60 women over a 
four-week period, 85 percent attested to more supple and even-toned skin, 
while 80 percent observed firmer and more radiant skin."

source :

http://showbizandstyle.inq7.net/lifestyle/lifestyle/view_article.php?article_id=30297

**************
Are you skeptical ?
I am.

Regards,

VB


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