"Rocket Farms in Salinas, the floral division of Growers Transplanting... decided to expand its program and focus more on direct sales. ... dealing directly now with retailers like Whole Foods, Costco, Armstrong Garden Supply and Trader Joe's...
Rocket is also focusing on the higher-end plants that come in home décor containers... With facilities in Nipomo and Gustine, Rocket grows poinsettias, colored calla lilies and orchids... customers throughout the state... customized ceramic pottery... distinguishes Rocket's plants... Rocket grows about 300,000 orchids annually, and by next year... would like to be up to 455,000 plants. Rather than shipped as bare root specimens, Rocket's cloned orchids are imported from Taiwan in moss-filled pots. ... this negates the stress that accompanies repotting and results in healthier, uniform plants. In five to six months the orchids, featuring double spikes with eight to 14 buds per stem, are ready for shipping. ... specialize in novelty colors rather than the pinks and white varieties that have been predominant in the marketplace... some of the new colors... various hues of yellow and spotted flowers." article URL : http://www.thecalifornian.com/apps/pbcs.dll/article?AID=/20070528/BUSINESS/705280337 ************* Regards, VB _______________________________________________ the OrchidGuide Digest (OGD) [email protected] http://orchidguide.com/mailman/listinfo/orchids_orchidguide.com

