Thanks Arthur - reminds me of the thoughts of Arie deGeus in his book on "The Living Company" who studied what makes companies last beyond 40 years.

He makes an analogy between oxygen for living organisms and money for companies. "To support life, we need oxygen to breath; but breathing oxygen is not our purpose. Similarly to support continued operation, companies need to make money and profit; but that is not their purpose. When it is made their purpose they become money machines; rigid mechanisms unable to adapt and learn."


Skye Hirst, PhD
The Autognomics Institute
Perceiving the Process Nature of Life-itself


[email protected]
www.autognomics.org
Twitter @autognomics




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