<http://2blog.kreme.com/2008/240-faster-horses>
> The customer doesn’t know what she wants?  True, but only to a  
> point.  It might be more accurate to say, “The customer is often  
> unable to articulate exactly what she wants, but what the customer  
> does say is a clue to what she really needs” but that has a big  
> word in it and introduces a bit of a fuzzy , wobbly, almost  
> philosophic sort of thinking, so it’s not that catchy and people in  
> marketing, to whom the phrase is directed, need catchy.

-- 
The person on the other side was a young woman. Very obviously a
        young woman. There was no possible way that she could have been
        mistaken for a young man in any language, especially Braille.

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