On Mon, 24 Mar 2003, Roland Mabo wrote:

> The ZX-7 is not mid level. It's entry level. Mid level is EOS 30/33 (Elan
> 7), F/N 80 and MZ-3. Entry level are MZ/ZX-5n, MZ-6/ZX-L and MZ/ZX-7, Dynax
> 5 and 4, F75 and F65, EOS 300. EOS 3000, F55 and MZ/ZX-60 are low end
> models. P&S SLR's.

Agreed.  I'm not saying that the *ist is mid-level, just that I can't see
it being the least-expensive 35mm AF SLR in Pentax's lineup.

> >There will be one above it and (at least) one below it. The lower end >one
> >probably won't appear until the ZX-60 and ZX-L go away in about 2 >years.
>
> "at least one below it". Pentax has said 3 filmbased SLR's, not 4.

Where did they say this, and who from Pentax said it?  I would take this
comment with a grain of salt.  Even if it reflects Pentax's intentions
now, that doesn't mean it won't change.

> Anyway, I don't believe in an *ist below the *ist. It's no room in the
> market for it. The *ist is going to go on sale in between the
> MZ-6/ZX-L and MZ/ZX-5n (quite similar to the F/N 75, slightly more
> than for the EOS 300V/Rebel Ti) - pricewise. After a while, the prices
> will go down to the level of the MZ/ZX-7. I don't believe that there's
> room in the market below.

How on earth do you figure?  We sell the MZ-6, F65 and Rebel Ti for about
$500 CAN.  We sell the MZ-60, F55 and Rebel 2000 for $380-$400 CAN.  The
MZ-60 with the new FA-J lens will sell for about $350 CAN.  There is no
way that the *ist will sell for $350 CAN with a lens in the forseeable
future, and there is no way that Pentax will abandon that market segment.
<insert Bruce-style comment here>.  If the *ist does eventually sell for
$350-$400 CAN with a lens, I'll gladly admit I was wrong, but I can't see
that happening any time soon.

chris

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