in the Pentax 3Q2003 report, it stated that they were reducing the forecast
for 2004 digital camera sales of all types from 1.6 million to 1.4 million
but keeping their revenue target the same. there are only a few ways to
accomplish this. all of them involve selling more expensive cameras and
fewer cheap ones. in fact, you can work the numbers and see that they expect
to sell a lot fewer cheap cameras. in those same reports, they are pointing
toward significantly increasing their DSLR sales and hint at announcing both
a higher and a lower model DSLR to the *istD in 2004. this is all what
Pentax themselves says, but what will come about because of market pressures
or successes is another matter.

Herb....
----- Original Message ----- 
From: <[EMAIL PROTECTED]>
To: <[EMAIL PROTECTED]>
Sent: Wednesday, March 17, 2004 1:26 PM
Subject: Re: no fate but what we make


> IS Pentax moving to DSLRs and away from digital P&S cameras? Seems like
every
> month they're introducing a new Optio. Or two.
> In contrast they've introduced one DSLR so far, ever, and that was a very
slow
> introduction process.


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