Re: Would this be a custom enamel/paint job?

[graywolf]

Ah, you make the mistake of thinking US magazines are produced for the 
convenience of the readers. No, they are vehicles for selling advertising. Being 
able to tell an advertiser his ad will be on the same page as an article is a 
big positive. That means there is 1/3 page of article and 5/3 pages of ads per 
spread unless some advertising space was not sold that month. I guess we should 
be happy most mags put the first page of the article on a page by itself.

Even back in the 50's I remember English magazines being far better than 
american ones. On the other hand yours are now about like ours were in the 50's, 
so you can not say yours are not affected by the advertising is money syndrome.

--

Bob W wrote:
Hi,

Saturday, April 3, 2004, 1:10:05 PM, Herb wrote:


one of the things i hated about Modern Photography was the layout. they
would frequently start an article on one page and then continue on scattered
pages seemingly placed at random following the introductory page.


US magazines in general seem to be very guilty of that. "Cont. p.94"
is a major 'stop reading now' signal to readers. Layout and typography
are as important as good writing in encouraging people actually to
read the stuff.
--
graywolf
http://graywolfphoto.com/graywolf.html