[EMAIL PROTECTED] wrote:
> A lot of people have commented on how they think
> Kodak's new labeling/packaging reflects on the
> knowledgability or intelligence of the film buyers.
Just to be perfectly clear, since I was the first to jump into this
with a comment of disgust and revulsion. My comments were not aimed
at the "knowledgability or intelligence of the film buyers," rather
it was directed to the "dumbing down" of America and society in
general, where more and more goods and services are marketed to the
lowest common denominator. News is now entertainment sound bites,
and looking for in depth analysis and opinions is often a fruitless
search. Look at the proliferation of books and CD's for Dummies.
It's almost a badge of honor to admit you know nothing about a
subject. Fewer people understand the world around them, and fewer
still care much to learn. In a world so advanced it's astonishing
how many students can't read well, or do simple math.
Rather than pushing people to excel, we are often forcing excellent
people to function on lower and lower levels. Recently several high
school students, appearing on a radio documentary, complained about
the poor quality of education they were receiving, as teachers are
now "teaching to tests" rather than providing knowledge in depth.
Rather than teaching students how to think and reason, teachers are
exploring the best way to achieve high scores on multiple choice
exams.
Companies like Kodak contribute to this society of Dummies when they
market their goods in the way that's been described. Kodak's not
alone in this. While it may seem that more people have a great
breadth of knowledge, fewer and fewer have a depth of knowledge.
--
Shel Belinkoff
mailto:[EMAIL PROTECTED]
"Grain is the brushstroke of photography." - Man Ray
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