this is what Sony, Canon, and Kodak are doing. there is expectation that sometime in the next 2 years, the number of brands still in the market will halve. it's also part of the reason that Panasonic and Sony are expected to enter the DSLR market while profit margins are still high compared to digital P&S cameras. prices are dropping faster than efficiencies because of volume. digital P&S models aren't in production long enough to accumulate much efficiencies.

Herb....
----- Original Message ----- From: "David Mann" <[EMAIL PROTECTED]>
To: <[email protected]>
Sent: Wednesday, May 11, 2005 5:12 AM
Subject: Re: OT: Digital camera sales in the USA



In the case of digital camera manufacturers the quantities are already huge and they're all major players, so it may be simply capitalism doing its thing with what I'll call the "chicken" model. People seem to be conditioned into buying mainly on price so if the company has iron b*lls they just need to stick it out and hope their competitors go broke first.




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