They are going to a.) Stop producing so many P&S cameras, which they are
losing money on, and b.) Produce
more lens components in the optical components division and sell them,
(internally), to the imaging products division.
This may be being done to make the imaging products division look more
profitable or less profitable. That last is
your choice. I'm not making any guesses.
Herb Chong wrote:
Wait a moment. Pentax is still profitable, right? It is just that its
profit decreased???
Pentax as a company made money last year. the imaging products division,
which includes digital cameras, lost more money so far this year than it
did the year before.
if you read other reports around this announcement, you will see that
Pentax forecasts the imaging products division to remain about the same net
sales out through 2010. also, in the long version of the news article, you
will see that Pentax is now planning to reduce by 300 employees total over
2 years and transfer 100 people from the imaging products division to the
optical components and health products divisions while at the same time
increasing new model introductions from 2/yr to 3/yr. you ought to be
asking yourself at this time "what's wrong with this picture?".
Herb....
--
When you're worried or in doubt,
Run in circles, (scream and shout).