On 20/10/06, Paul Stenquist <[EMAIL PROTECTED]> wrote:
> I've had publishers ask for a file with reference only to DPI. One
> was the New York Times photo editor who requested a 150 DPI file. I
> figured the largest they would run it would be four column width, so
> I gave them an 8 inch wide shot at 150 dpi. They ran it four column
> width. Oh, and they use PCs by the way. My long-term observation is
> that most PC users are appliance operators. Many Mac users are
> graphics professionals who understand image sizing. And I've been in
> the publishing/advertising business since long before computers were
> used for page layout.

>From my publishing experience (which started early 90's when computers
began to be implemented in larger facilities using VP and later QE)
I've found quite the opposite. Page layout people especially if they
were only working with positional images had no idea what to ask of
the client WRT file specs, in fact most seemed not even to be aware of
the underlying image format until just a few years ago. PC users have
been painfully aware of all file types until they started dumbing down
the OS and hiding file extensions by default.

In any case I believe what you say but I'm pretty sure that I've done
more PS/Mac support work across more businesses than yourself as I
serviced the local print/pre-press/design industry at many levels for
quite a few years.

-- 
Rob Studdert
HURSTVILLE AUSTRALIA
Tel +61-2-9554-4110
UTC(GMT)  +10 Hours
[EMAIL PROTECTED]
http://home.swiftdsl.com.au/~distudio//publications/
Pentax user since 1986, PDMLer since 1998

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