OK, so she's the art director, which makes a lot of difference - you have to do as she says. But given her target market I still don't think an indoor chair outdoors is really going to appeal very much to them.
Anway, I'd say you need more sun, more light and warmth. Most of the pictures feel rather cool to me, even those shot in direct sunlight. I am almost the baby-boomer age, and I have friends & relatives in that age group, and I find it hard to imagine these pictures selling anything to them. Picture number 2, for example, has the chair in bright sun, but the building is in shadow and the cool of that predominates. The composition needs to be much tighter, with better use of the building, and to be more effective the whole thing needs to be in the sun, probably the late evening sun with naturally saturated colours. Picture 3 is kind of getting there, but still the cool of the background shadows kills it. Have a look at other publications that are aiming at the same audience and see what techniques they use. In particular it's worth remembering Terence Donovan's (or possibly David Bailey's) well-worn phrase "No client ever complained about a picture being too effing warm". Bob > -----Original Message----- > From: [EMAIL PROTECTED] [mailto:[EMAIL PROTECTED] On > Behalf Of Lucas Rijnders > Sent: 21 May 2008 21:43 > To: Pentax-Discuss Mail List > Subject: Re: GESO: Orange Peel > > Op Tue, 20 May 2008 23:33:51 +0200 schreef Bob W > <[EMAIL PROTECTED]>: > > > it's difficult to say whether these are successful or not without > > knowing more about the brief. In most of them the chair seems lost > > She has to try to sell Artifort to a new audience. She is > aiming at second > homes abroad of recently retired couples with a lot of money. > What we call > the baby-boomers, the generation born just after the second world war. > > Abroad for Dutch couples would be France, the mediterranean > of eastern > Europe, mainly Hungary. > > > against the background. 4 and 8 are better than the rest, > but I don't > > really see the point of setting the chair in that context. If she's > > studying interior design why has she put an indoor chair outdoors? > > > > Also, the pictures don't show much evidence of having been 'styled'. > > Typically when I think of a stylist being involved in a shoot she is > > normally there to make the food or clothes look right > within the scene > > that the art director has directed and the photographer has > shot. For > > interior design I imagine the stylist is making sure that > the details > > of the set are correct - for instance, that the curtains are hanging > > properly, the chairs are at the correct angle, the mirrors > are clean, > > and so on. However, this is not my world, so maybe I'm completely > > wrong. > > I think her role is more what you describe as Art Director. > Though it is > not my world either. > > Thankf for commenting, I appreciate it. > > Regards, Lucas > > > Bob > > > >> -----Original Message----- > >> From: [EMAIL PROTECTED] [mailto:[EMAIL PROTECTED] On > >> Behalf Of Lucas Rijnders > >> Sent: 20 May 2008 21:39 > >> To: PDML > >> Subject: GESO: Orange Peel > >> > >> Hi all, > >> > >> I am currently working on a fun project: a friend of mine is > >> studying for > >> interior designer. Her current assignment is 'Photo styling' > >> where, among > >> other things, she has to style six photo's (four product shots, two > > > >> supporting shots) and have them taken by an unpaid photographer. > >> > >> For some reason, 'unpaid photographer' made her think of me. > >> > >> At http:\\www.jenny.dds.nl/lucas/orange/peel/index.html are > >> our first > >> results. (Six of) These shots should be useable for use in a > >> trade show > >> booth and in magazines. > >> > >> As this is rather new for both of us, all feedback is very > >> welcome. If the > >> weather permits, we will do a second shooting session next week. > >> > >> Oh: technical details: All shots taken with a K10D and an > >> F50/1,7. One of > >> the shots is a HDRI composite, made of three base images. > >> > >> Thanks in advance, > >> -- > >> Ciao, Lucas > >> > >> -- > >> PDML Pentax-Discuss Mail List > >> [email protected] > >> http://pdml.net/mailman/listinfo/pdml_pdml.net > >> to UNSUBSCRIBE from the PDML, please visit the link directly > >> above and follow the directions. > >> > >> > >> > > > > > > > > -- > Ciao, Lucas > > -- > PDML Pentax-Discuss Mail List > [email protected] > http://pdml.net/mailman/listinfo/pdml_pdml.net > to UNSUBSCRIBE from the PDML, please visit the link directly > above and follow the directions. > > -- PDML Pentax-Discuss Mail List [email protected] http://pdml.net/mailman/listinfo/pdml_pdml.net to UNSUBSCRIBE from the PDML, please visit the link directly above and follow the directions.
