Doug Brewer wrote: >John Francis wrote: >> On Wed, Oct 21, 2009 at 04:18:42PM -0400, paul stenquist wrote: >>> On Oct 21, 2009, at 2:26 PM, Bob W wrote: >>> >>>> I reckon the BBC sub-editor enjoyed writing the headline. >>>> >>> Yep. And I'm surprised it was published. >> >> So am I. >> >> Not because I suspect the BBC of prurience - by British standards >> the word "tit" doesn't even raise an eyebrow. >> >> But by now the name of the game is eyeballs. Almost all news >> outlets with a web presence have a person whose job title is >> something like "search engine optimiser". The goal is to make >> sure that when somebody enters a web search, your page shows >> up in the list (and shows up as early as possible). >> >> That means you should avoid words in titles and headlines >> that may fall foul of any filters. A list of such words >> would most definitely include "tit". >> >> Unfortunately this also means that you should avoid attempts >> to be witty, avoid using most nicknames, etc., etc. your >> headline should say "Elvis is dead", not "The King has passed". > >what? Elvis is dead?
Yep. He had a heart attack when he saw a BBC headline with "Tits" in it. -- PDML Pentax-Discuss Mail List [email protected] http://pdml.net/mailman/listinfo/pdml_pdml.net to UNSUBSCRIBE from the PDML, please visit the link directly above and follow the directions.
