John Sessoms wrote:

>From: "William Robb"
>> I know that if we bugger up on a price, we are bound by it until we correct 
>> the error, either on the shelf, or by a retraction.
>> Said retraction needs to be in the publication that the erroneous 
>> advetisment was in, and we will also post a retraction on a bulleting board 
>> at the store entrance.
>
>Just curious, what happens if you don't bugger up the price, but the 
>publication does?
>
>Are you still bound to pay for their mistake?

In the U.S. you aren't bound by it in either case.


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