On Nov 16, 2010, at 5:08 PM, Adam Maas wrote:

> On Tue, Nov 16, 2010 at 9:52 AM, Bruce Walker <[email protected]> wrote:
>> On 10-11-16 7:07 AM, Jaume Lahuerta wrote:
>>> 
>>> 
> 
> I think the K-r's biggest problem is that it's too much a K-x with
> tweaks and the K-x is just so cheap now that the price difference is a
> bit hard to justify for many. Still looks like a great little camera
> but it's lost between the much higher-end K-5 and the much cheaper
> K-x.

The K-r looks to be the camera that the K-x should have been.  That being said, 
the K-x is still an amazing camera, especially for the money.

If I was in charge of pricing, I'd keep the price of both where they are, for 
another two weeks. On thanksgiving weekend, I'd set prices so that the Amazon 
(i.e. cheapest reputable dealer) price of the K-x was $450 and the K-r was 
$650, and blow away the performance of everything else in the price range.

The K-x should be sold as a no-frills, all performance camera. The least 
expensive "real camera" on the market. In other words, the 2010 incarnation of 
the K1000. The K-r should be positioned as the K-x with the most often wanted 
amenities (in a car the K-r would be the low end model, sold with air 
conditioning, stereo, and 5-speed transmission). I'd also be ready to drop the 
price of the K-5 by about $100 as soon as dealers aren't selling out before 
their next shipment.

As long as Pentax can sell K-xen and not lose money on them, they are an 
amazing camera to bring new photographers into the family.  Pentax should also 
have a couple of cheap fast primes, to get the people new to DSLRs a taste for 
buying glass.  Maybe the new 35/2.4 is an amazingly sharp lens, I don't know, 
and maybe the added speed isn't as critical with modern sensors. I'm shooting 
things at f/2.8 that used to boggle me at 1.4. Even so, they need a lens to 
give people a taste of LBA.

For that matter, I think they should make a low cost version of the DA40 and 
bundle that with the K-x/K-r as a pocket DSLR.

However, the last time I checked, my name wasn't Ned, and nobody at Pentax has 
asked me how to sell their gear.

--
Larry Colen [email protected] sent from i4est





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