On Jun 28, 2011, at 5:14 PM, Mark Roberts wrote: > Bob W wrote: > >> OK, I'm not forced to read or avoid the ads before I can get on the bus. I >> don't strongly object to sites, or buses, carrying ads, what I object to is >> the in-yer-face intrusive approach that photo.net have taken with theirs >> which spoils the experience of looking at your photos and those of others, >> so I won't go there. >> >> I lose, you lose, photo.net loses, the advertisers lose. How can you think >> that works? > > What's simply astonishing is that anyone is even using pop-up ads at > all in 2011. Research by the Norman/Nielsen group has shown that not > only do consumers *hate* pop-ups, they transfer that hatred to the > product. What's more, they also transfer the hatred to the site on > which the ads appear. This has been known since around 2003. > > I can only assume they're counting clicks rather than sales.
That is probably true. I haven't done any real research, but it seems that even many of the major news organizations use pop-up ads. I'm forever clicking ads out of the way it seems, and I have occasionally linked to one by accident. Perhaps we'll soon be rid of them. All of the web ads I've written in recent years have been banner style, although clients frequently ask to see pop-ups or other invasive page takeover concepts. But I've never had to produce one. Paul > > -- > Mark Roberts - Photography & Multimedia > www.robertstech.com > > > > > > -- > PDML Pentax-Discuss Mail List > [email protected] > http://pdml.net/mailman/listinfo/pdml_pdml.net > to UNSUBSCRIBE from the PDML, please visit the link directly above and follow > the directions. -- PDML Pentax-Discuss Mail List [email protected] http://pdml.net/mailman/listinfo/pdml_pdml.net to UNSUBSCRIBE from the PDML, please visit the link directly above and follow the directions.
