On Jul 2, 2013, at 11:42 AM, Zos Xavius <[email protected]> wrote:

> :(
> 
> So ricoh absorbs pentax and reduces the name to a marque.

That's certain death. Look how Mercedes-Benz has failed as a marque of Daimler, 
or Chevrolet as a marque of GM. 

Paul
> If they were
> smart, it would be Pentax Imaging Company.
> 
> On Tue, Jul 2, 2013 at 11:34 AM, Boris Liberman <[email protected]> wrote:
>> Well, recently (like two days ago) Carl Zeiss turned to be Zeiss. So it
>> seems to fit the recent trend. Suddenly Pentax is up to date...
>> 
>> 
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>> 
>> 
>> On July 2, 2013 6:05:59 PM Bruce Walker <[email protected]> wrote:
>>> 
>>> How's that for a provocative subject line? :-)
>>> 
>>> No more Pentax, now just Ricoh in the company name:
>>> 
>>> http://www.pentaximaging.com/about/press/309
>>> 
>>> --
>>> -bmw
>>> 
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