The line between the dots (that Dario is connecting) is that the manufacturer that is making the CMOS sensor to be used in the Hasselblad is SONY. That is not insignificant. http://www.pocket-lint.com/news/126702-hasselblad-reveals-first-medium-format-cmos-sensor-opening-the-door-for-other-photography-brands
While every company wants to make a profit on everything that they make, the camera body is (in essence) the razor that can be given away at cost in order to sell the razor blades (lenses, grips, flashes, and other accessories). If there are no bodies there is no demand for those. It also provides a "bragging rights" territory. If Pentax comes out with a camera that closely matches the functionality of the Hasselblad at a fraction of the price, then we are back to occupying the same territory that made the Pentax 67 and 645/645n such popular cameras with the medium format demographic. It is worth remembering that the new PRIME III (Fujitsu image processor) has the capabilities to handle the input from a medium format sensor. And a CMOS would have video capabilities, meaning a whole new video market for Pentax 645 lenses. Add in the other things that Pentax has learned from the K-3 line (and before) and you have the potential for a separate processor to help with exposure and white balance, improved AF performance, and perhaps even the adjustable AA of the K-3 (or no AA at all, like the K-5 IIs). On Tue, Jan 21, 2014 at 9:46 AM, Dario Bonazza <[email protected]> wrote: > Nothing for granted, of course. I wrote that just because: > > 1 - A new CMOS sensor means a new generation of MF cameras. If Ricoh want to > stay in that business (and I understand they want), they have to keep on > pace. > 2 - If Hasselblad now has a CMOS sensor suitable for them, Pentax can have > it too. > > Dario > > -----Messaggio originale----- From: John > Sent: Tuesday, January 21, 2014 4:42 PM > To: Pentax-Discuss Mail List > Subject: Re: CMOS sensor for MF > > > On 1/21/2014 9:21 AM, Dario Bonazza wrote: >> >> Looks like we'll see an updated 645D sooner or later, featuring CMOS >> sensor technology: >> http://press.hasselblad.com/press-releases/2014/2014-01-21_h5d-50c.aspx >> >> Dario >> > > That's interesting, but someone is going to have to explain how > Hasselblad's new sensor means anything about the 645D? > > -- > PDML Pentax-Discuss Mail List > [email protected] > http://pdml.net/mailman/listinfo/pdml_pdml.net > to UNSUBSCRIBE from the PDML, please visit the link directly above and > follow the directions. > > > ----- > Nessun virus nel messaggio. > Controllato da AVG - www.avg.com > Versione: 2013.0.3462 / Database dei virus: 3681/7020 - Data di rilascio: > 20/01/2014 > > -- > PDML Pentax-Discuss Mail List > [email protected] > http://pdml.net/mailman/listinfo/pdml_pdml.net > to UNSUBSCRIBE from the PDML, please visit the link directly above and > follow the directions. -- Photographers must learn not to be ashamed to have their photographs look like photographs. ~ Alfred Stieglitz -- PDML Pentax-Discuss Mail List [email protected] http://pdml.net/mailman/listinfo/pdml_pdml.net to UNSUBSCRIBE from the PDML, please visit the link directly above and follow the directions.
