The K-01 was rightfully laughed at by photographers while at the same
time was praised in other circles and even won a design award.

"First and foremost I should speak about the design. Marc Newson has
done an astounding job with shape and feeling of the K-01. You may
have seen photos of the camera online with it’s bright yellow
exterior. I opted for a white version, wanting to stand out from the
crowd, but not necessarily glowing. The lines of the camera are
extremely clean and simple. The body is made of machined aluminum
which gives the whole thing an extreme feeling of sturdiness, much
like the back of your iPad. It’s accented with a ridged rubber which
helps you keep a firm grip on the camera. There’s nothing unnecessary
on the K-01, just the bare minimum.

I’m also happy to report that there’s no viewfinder on the K-01. It’s
a digital camera with a 3″ LCD screen, why on earth would it need one?
The camera also does a good job of hiding all of the ports under the
rubber grip on the side of the camera, giving it an extremely unified
feeling."

http://www.thefoxisblack.com/2012/04/09/pentax-k-01-the-best-and-coolest-camera-ive-ever-used/

On Fri, Sep 5, 2014 at 8:01 PM, P.J. Alling <[email protected]> wrote:
> Marc is one of the most influential designers of his generation, So
> influential that he managed to kill an entire line of Pentax products before
> it was effectively born.  A lot of manufactures copy if not the actual
> product, the zeitgeist of Apple products, pretty much every smart phone
> looks like a iPhone, Even Leica cameras have been favorably compared to
> iPhones.  I wonder if there are now going to be Apple iProducts that look
> like K-01 cameras and will they get favorable reviews because Apple makes
> them.
>
> On 9/5/2014 7:42 PM, steve harley wrote:
>>
>> not exactly a stellar move IMO — his work with Pentax was not a pinnacle
>> of functional design; but as has been noted, he may have been highly
>> constrained in that project; i'm non-plused as well by what i've seen of his
>> other work
>>
>>
>> <http://www.vanityfair.com/online/daily/2014/09/marc-newson-apple-jony-ive>
>>
>
>
> --
> I don't want to achieve immortality through my work; I want to achieve
> immortality through not dying.
> -- Woody Allen
>
>
>
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