On 12/10/2014 1:24 AM, Brian Walters wrote:
Quoting "P.J. Alling" <[email protected]>:
When I first noticed this, I thought Moxie moved their Headquarters
from Maine to Connecticut, (for those of you who don't know Moxie®,
is a, truly, old fashioned, carbonated soft drink, and a New England
tradition, the best thing I can say for it is that drinking Moxie®
builds character, sort of like Vegemite). There's two reasons for
the title, firstly, Moxie is repeated twice in the image, secondly,
it takes moxie, (in this case gall, not fortitude), to use a
trademark of an existing company for a related product. Most sadly
of all, they don't even have Moxie on the menu.
<https://dl.dropboxusercontent.com/u/1604247/PESO/PESO%20---%20moxie%5E2.html>
Well seen - an attractive composition.
I take it this is a restaurant?
Your comment about Moxie building "character, sort of like Vegemite"
was intriguing. Wish I had the chance to try it when I was in the USA
last year (I did, in fact, carry a tube of Vegemite on those travels -
breakfast just isn't the same without it).
Moxie is now on my list of things I just have to try at least once -
Scotland's Irn-Bru is another).
Yes, it's a restaurant, and a fairly pretentious one as well. Moxie® the
soft drink is owned by the same people who own the Coca-Cola bottling
operation of Maine USA. I don't know how that happened, but those two
the parent company of Coke doesn't own Moxie®, in the past that probably
wouldn't have happened. However, Moxie® is a limited market brand, it's
an acquired taste, much like beer, with out the added incentive of alcohol.
--
I don't want to achieve immortality through my work; I want to achieve
immortality through not dying.
-- Woody Allen
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