That paragraph beginning "So it gets critical acclaim..." is not what I wrote, 
but what I quoted. Somehow the quoting gets lost in the journey to or from the 
server. 

As I said, I quite like Lindbergh's style, and I like these pictures, but let's 
not get confused about their purpose.

B

> On 21 Dec 2016, at 20:38, Godfrey DiGiorgi <godfreydigio...@me.com> wrote:
> 
> Yup. Except I think you are a little over the top in your criticism. 
> 
> It is an art piece and a collectible, a part of what Pirelli does to foster 
> the brand. Whether it appeals to you or not is a matter of personal decision. 
> Lots of people collect them, and collect books printed as collections of them 
> (see Amazon.com, search for Pirelli calendar). 
> 
> I've seen one in the flesh. Nicely done printing, good paper, etc. The person 
> who owned it had a bunch of interesting calendars, the Pirelli was one of 
> them. It's what she collected, and got a lot of entertainment out of. Nothing 
> wrong with that.
> 
> "Pin-up girls" for the ordinary Joe (whoever that is)… passé since the 1950s. 
> I haven't seen such things in an actual motorcar or motorcycle shop since I 
> was old enough to go to such shops. That was fifty years ago… 
> 
> G
> 
> 
>> On Dec 21, 2016, at 12:22 PM, Bob W-PDML <p...@web-options.com> wrote:
>> 
>> The calendar is a marketing gimmick. If they had stuck to standard garage 
>> wall fare nobody would pay any attention at all.
>> 
>> Several decades ago some smart ad man realised they could get an annual 
>> burst of cheap global publicity by confounding expectations. They do this by 
>> giving carte blanche to big name photographers. And it works.
>> 
>> This stuff is not for hanging in garages or museums, it's for middle-brow 
>> collectors to show their rich friends.
>> 
>> I happen to like Peter Lindbergh's style - I have one of his books - but 
>> he's just a talented fashion photographer. His photos are no more realistic 
>> depictions of 'real' women than are photos in Playboy - these women are all 
>> Hollywood stars (those I recognize, anyway) - his job is to sell an image of 
>> women that will make them go out and spend money on expensive trash.
>> 
>> So it gets critical acclaim from the usual suspects, and, a little more joy 
>> is sucked out of the life of some ordinary Joe, so Pirelli can make a 
>> stupid, and not particularly valid, post modern, point.
>> 
>> Pirelli aren't making a point, they're running an annual ad campaign. They 
>> don't give a shit about your ordinary Joe, or about women's empowerment and 
>> body image, they just want lots of media time for their brand, and they get 
>> it.
>> 
>> The "Calendar Girls" calendar did far more for women and for art than the 
>> Pirelli calendar ever did or ever will.
>> 
>> B
> 
> 
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