On Tue, Feb 26, 2013 at 7:43 AM, Eugene Coyle <[email protected]> wrote:
> Bob Pollin is the founder of a company, PEAR Energy, from which electriciy 
> users can buy solar and wind energy.
>
> http://pear-energy.com/switch-now.aspx
>
> Consumers spending a little more to go green.

You are not buying green energy. You are providing revenues to
existing solar and wind projects and to Pear Energy. It is pure luck
whether any of the energy generated by those projects is delivered to
your meter, and your payments to Pear energy do not affect whether
such energy is delivered to you. You get energy from your existing
utility generated exactly as it was generated before you signed up.  The day
after you sign up, the amount of green energy generated in the U.S. is
exactly the same as it was before you signed up.

 Pear would argue that what you are doing is providing incentives to
develop more green energy down the road. Maybe, but that sure is not
how they are selling it. In the how it works section they say: "Every
month on your bill we show a side-by-side comparison of what you pay
for clean energy versus what you would have paid if you were still
buying coal, natural gas, OIL OR NUCLEAR-POWERED electricity from your
utility."  http://pear-energy.com/how-it-works.aspx . Read the whole
page if you are curious. It clearly gives the impression that Pear
energy actually delivers green energy too your meter, while phrasing
it just carefully enough that they may not be guilty legally of
misleading advertising. (I'm not a lawyer so I don't know if they are
violating the law or not. But that phrasing is definitely misleading
whether it exposes them to legal liability or not.)  You have to dive
to into FAQs to know what was going on. Or be experienced enough in
the field to be 99.99% sure as you as you hear the pitch.

>
>
>
> Gene Coyle
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