Google: Improving quality isn't anti-competitive
http://googlepolicyeurope.blogspot.com/2015/08/improving-quality-isnt-anti-competitive.html
We don't think this format is anti-competitive. On the
contrary, showing ads based on structured data provided by
merchants demonstrably improves ad quality and makes it easier
for consumers to find what they're looking for. We show these ad
groups where we've always shown ads -- to the right and at the
top of organic results -- and we use specialized algorithms to
maximize their relevance for users. Data from users and
advertisers confirms they like these formats. That's not
"favoring" -- that's giving our customers and advertisers what
they find most useful.
- - -
Spot-on response to the EU pandering bullies, from Google's Kent Walker.
--Lauren--
Lauren Weinstein ([email protected]): http://www.vortex.com/lauren
Founder:
- Network Neutrality Squad: http://www.nnsquad.org
- PRIVACY Forum: http://www.vortex.com/privacy-info
Co-Founder: People For Internet Responsibility: http://www.pfir.org/pfir-info
Member: ACM Committee on Computers and Public Policy
Lauren's Blog: http://lauren.vortex.com
Google+: http://google.com/+LaurenWeinstein
Twitter: http://twitter.com/laurenweinstein
Tel: +1 (818) 225-2800 / Skype: vortex.com
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