Impressive to say the least.
> From: kb...@charter.net
> To: phono-l@oldcrank.org
> Date: Sun, 27 Jan 2013 12:14:44 -0600
> Subject: Re: [Phono-L] Edison and anti-semitism
>
> Every once in a while, a little bit of historical trivia comes to light.
>
> Did you know???? The Goldberg Brothers - The Inventors of the Automobile Air
> Conditioner. Here's a little factoid for automotive buffs or just to dazzle
> your friends.
>
> The four Goldberg brothers, Lowell, Norman, Hiram, and Maxwell, invented and
> developed the first automobile air-conditioner.
>
> On July 17, 1946, the temperature in Detroit was 97 degrees. The four
> brothers walked into old man Henry Ford's office and sweet-talked his
> secretary into telling him that four gentlemen were there with the most
> exciting innovation in the auto industry since the electric starter. Henry
> was curious and invited them into his office.
>
> They refused and instead asked that he come out to the parking lot to their
> car. They persuaded him to get into the car, which was about 130 degrees,
> turned on the air conditioner, and cooled the car off immediately. The old
> man got very excited and invited them back to the office, where he offered
> them $3 million for the patent.
>
> The brothers refused, saying they would settle for $2 million, but they
> wanted the recognition by having a label, 'The Goldberg Air-Conditioner,' on
> the dashboard of each car in which it was installed. Now old man Ford was
> more than just a little anti - Semitic, and there was no way he was going to
> put the Goldberg's name on two million Fords.
>
> They haggled back and forth for about two hours and finally agreed on $4
> million and that just their first names would be shown. And so to this day,
> all Ford air conditioners show -- Lo, Norm, Hi, and Max -- on the controls.
>
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