On Tue, Apr 27, 2010 at 12:02 PM, Tim Wescott <[email protected]> wrote: > I've let my web site rot a bit -- when I started the business six years > ago I would regularly show up in relevant searches. Now Google has > changed their algorithms, and I'm not popping up with the regularity I'd > like -- and I'm seeing a proportional decline in new clients. > > (What really sucks is that Google _used_ to put considerable weight on > newsgroup postings, so all I had to do was stay active on newsgroups, > answering questions that were interesting and within my competence, and > business would come to me. No more, alas). > > So -- does anyone have recommendations for books on positioning a web > site to come up in searches? I'm not interested in learning how to be > an HTML jockey -- I already know that. I'm not interested in learning > how to do any super-zoot high performance active web site design -- I > don't have time for that (and I think it detracts from what I do). What > I /do/ want to know is how I can get my site to come up when folks go > searching for people who do the sort of work that I do, hopefully > without having to pay Google big bundles of bribe money. > > I've found a few pointers, but this seems to be a book-length subject, > so I'd kinda like to get a good hunk of dead tree that I can curl up > with and study in the evenings when I have nothing better to do than > take care of future business. >
The key term here is search engine optimization (SEO). _______________________________________________ PLUG mailing list [email protected] http://lists.pdxlinux.org/mailman/listinfo/plug
