The Atlantic
 
 
 
 
Why Donald Trump Appeals to Evangelicals
A look at the long history of  “Christian libertarianism” in the United 
States


 
Emma Green
August 8, 2016
 
Why do conservative Christians like Donald Trump? 
It’s a question that has stumped pollsters, religion scholars, journalists, 
 and pundits throughout this U.S. presidential election cycle. At first, 
some  self-described evangelicals were skeptical of Trump, especially those 
who  regularly attend church. But as of this summer, an estimated 94 percent 
of  Republicans who identify as evangelicals say they’d support Trump over 
Clinton,  with very little difference in the level of support among those who 
go to church  every week and those who don’t. 
Many explanations have been tossed around for this ironic alliance between  
the thrice-married, philandering casino mogul and some of America’s most  
socially conservative Christians: It’s about Supreme Court justices or 
religious  liberty or loss of cultural power or anger. But there’s another 
recurrent theme  in the way some Christian leaders have praised Trump: He’s a 
businessman. This  was the explanation the Liberty University president Jerry 
Falwell Jr. offered  when he endorsed the Republican nominee, for example: “At 
this stage in our  history, I believe we need an experienced and successful 
businessman who has  fixed broken companies,” he said in a Washington Post 
op-ed in January.  His nod came while Ted Cruz, a vocal proponent of 
conservative evangelicals, was  still in the race.
 
 
It’s not obvious why alleged business chops would be attractive to a  
conservative Christian leader like Falwell. But Kevin Kruse, a historian at  
Princeton University, has a theory: This is an echo of an old alliance between  
white, evangelical Protestants and the corporate world. In his book One  
Nation Under God, published last year, Kruse argues that business titans  
joined forces with ministers and pastors following the Great Depression, 
pushing  
back against the New Deal with a kind of “Christian libertarianism.” 
Later,  Dwight Eisenhower took their arguments—that freedom from government is 
a  
necessary part of freedom under God—and transformed them into messages 
about  America: “In God We Trust” was adopted as the national motto and added 
to U.S.  currency, and “under God” was tacked onto the pledge of allegiance. 
In turn,  Kruse argues, Nixon used the newly minted image of America as a “
Christian  nation” to justify many of his policies. 
Perhaps a strain of “Christian libertarianism” is coming back in American  
politics, showing up in a push to have government “run like a business” 
and a  sense of anxiety about individual religious liberty being trampled by 
changing  social mores. Kruse and I spoke about the possible connection 
between Trump’s  rise and this old strain of pro-individualism among some 
conservative  Christians. Our conversation has been condensed and edited for 
clarity. 
Emma Green: Have there been particular moments in recent months when  the 
language used by religious conservatives to praise Donald Trump or condemn  
Hillary Clinton has stuck out to you?
 
Kevin Kruse: It’s striking that evangelicals—and we’re talking about a  
subset, largely white, conservative, evangelical leaders—have touted Trump in  
the exact same language as other endorsers have, which is basically 
pointing to  him as a winner. It hasn’t been that he sets such a great moral 
example; that’s  kind of a hard case for an evangelical to make about a 
twice-divorced casino  mogul. But they really have rallied around him by 
projecting 
the image of him as  a winner. 
What was the quote recently? “God has used worse people.” That’s the  
attitude: It’s that he’ll be an instrument to create change, and that’s what  
really matters. 
Green: Talk about the connection between the prosperity gospel—a set  of 
theological teachings that say prosperity is a sign of God’s blessing—and the 
 political alignment of corporate leaders and ministers that you describe 
in your  book. 
Kruse: The first strand is an old one. You can look at the way in  which 
Christians, Protestants, have seen personal success as a sign of God’s  work. 
The real political linkage is one that comes about through these corporate  
leaders in the 1930s, who are looking for someone to push back against the 
New  Deal. When their own efforts fall flat, they go looking for ministers 
to make  the case for them. They come together around a common set of values: 
They see  the New Deal and the labor unions’ power as forces of “pagan 
statism.” Through  that common enemy, they make an argument that Christianity 
and capitalism are  one and the same. 
In my book, I talk about James Fifield, who argues quite explicitly that 
both  the systems are based on individual salvation. In his telling, a good 
Christian  goes to heaven; a bad one goes to hell. A good capitalist makes 
profit, a bad  one goes to the poorhouse. In both systems, individuals rise on 
their own  merits.
 
Green: How would you tease apart the difference between today’s  
libertarians and the type of Christian libertarianism that you were describing  
from 
the mid-century?
Kruse: If you go back and look at the main libertarian thinkers from  the 
1930s on, religion doesn’t play a large role in their lives. Even some, like  
Ayn Rand, are atheists.
 
Christian libertarianism is an effort by ministers like Fifield or Vereide 
or even Billy Graham to appropriate classic libertarian arguments, which  
didn’t at all have to do with religion, and put a religious veneer on them to  
make them palatable for Americans. They reprint Hayek and von Mises and 
people  like that who never would have made an argument in religious terms; 
they send  them off to ministers and religious leaders. Christian 
libertarianism is  essentially an effort to appropriate a political ideology 
that either 
had  nothing at all to do with religion or was antithetical to religion and 
instead  use it toward a set of ends that had a religious gloss to it. 
Green: How does the mindset of Christian libertarians in the  mid-century 
period you’re describing match up with the later mindset of strong  
government advocacy by groups such as the Moral Majority? 
Kruse: I credit Christian libertarians with getting this religious  
language into government—the popularization of the idea of “freedom under God.” 
 
But they had always posed religion as an oppositional force to the state. 
It’s Eisenhower who takes the language that these Christian libertarians 
had  been pushing, uncouples it from its libertarian roots, and weds it to the 
state.  Instead of “freedom under God” as opposed to government, he 
promotes “government  under God.” He promotes “one nation under God” and the 
motto “in God we  trust.” 
A later generation, the nascent religious right seizes on that language 
that  had been created by Christian libertarians, and instead urges the state 
to be  more Godly. The language that had been used to promote economic 
conservatism  comes to be used to support social conservatism. It’s not at all 
what the  originators of this language had hoped to bring about.
 
Green: Does 2016 mark a turn away from the conservative base wanting  the 
president to embody a kind of moral leadership that, for example, Eisenhower  
aspired to? 
Kruse: I think this has been in the making for at least the last  decade. 
The real change seems to be in evangelical leaders. We’re seen a  
transformation in the way, for example, leaders of the Southern Baptist  
Convention talk
—someone like Russell Moore is really important and  transformative in the 
way the SBC thinks about politics. There’s a certain edge  that has come off 
of faith in politics. 
Green: How does Christian libertarianism connect with the push for  
religious-refusal laws—individual exemptions from the law on things like baking 
 a 
cake for a gay couple or providing contraception to women? 
Kruse: They’re absolutely connected. The Hobby Lobby decision  is a perfect 
callback to the arguments made by Christian libertarians in the  1930s that 
we, as a business, have a religious right to refuse the reach of the  
regulatory state. 
There was a period when the Civil Rights Act was passed when the same  
religious objections are made. A number of religious business owners in the  
South say segregation is demanded by the Bible. They point to the curse of Ham. 
 They say that segregation is divinely ordained, and if you tell me to go 
against  that, you are telling me to go against the Bible and violate my 
religious  freedom. 
What’s different is that those arguments in the 1960s didn’t get very far 
in  the courts. It’s remarkable that today, these arguments that are being 
made  against gays and lesbians have gotten much further, both politically 
and  legally, than they ever had before. 
Green: In your book, you talk about the idea that “America was once a  
Christian nation.” That might be true, you say, but much more recently than  
people generally think. That kind of nostalgia seems dominant in this election: 
 the desire to make America great—again. Do you think this call back is  
specifically directed toward an Eisenhower-style presidency, when the 
commander  in chief was pushing for God in office—literally, “In God We Trust”? 
Kruse: I think it’s an explicit echo. During the Republican National  
Convention, speakers kept invoking “One Nation Under God.” At Trump rallies,  
it’
s on T-shirts. It’s a callback to the Eisenhower era, but the use is closer 
 to the Nixon era. Eisenhower used that language to try, in his mind, and 
bring  Americans together. Nixon instead used it as a partisan club. He used 
it to  justify the extent of the Vietnam War and Cambodia; he used it to 
advance all  sorts of Silent Majority proposals before Congress. It became a 
wedge issue. 
That’s what you see in Trump today: It’s much more of a defensive pushback 
 against people who are seen as outside one nation under  God.

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