snobbery is human nature, and a the $-largest sports/entertainment market 
on the planet is not going to be short of snob appeal.  
A few rungs down is fly fishing, and I often use techy bike sales kids as 
an analogy to techy fly shop sales kids.  My favorite fly fishing essay by 
John Gierach, "Bugs," is about Armstrong's Spring Creek, and the hexagenia 
hatch when fly fishing snobs from all over the world converge and sit 
around in the coffee shop speaking Latin and bird feathers.  The local 
guides call it The Neoprene Hatch.  But at the river, the guy catching all 
the fish is wearing Red Ball waders, t-shirt and ball cap, fishing an old 
fiberglass rod, and when asked what fly, says, "This big yellow bug.  The 
river is covered with them and when I throw it out they eat it up."  

On Wednesday, September 4, 2013 10:55:28 PM UTC-5, Manuel Acosta wrote:
>
> By far one of my favorite bike blogs to read. Kinda of bias since I'm 
> friends with these gentlemen.
> But nevertheless fun read.
>
> http://www.boyzonthehoods.com/lets-talk-about-the-rules/#comment-278
>
>
>

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