Digital effects application developed in REAL Studio improves workflow 
productivity significantly; helps render visual effects for The Social Network, 
Superman Returns, Lost

Austin, TX – February 24, 2011 – REAL Software, creator of cross-platform 
software development tools, today announced that Eden FX, a large special 
effects studio in Santa Monica, developed an application with REAL Studio to 
render visual effects animation for The Social Network, Superman Returns and 
Lost. Dubbed “Red Five” after Luke Skywalker, the tool was created by Eden FX’s 
Executive Visual Effects Producer Steve Pugh. 

Pugh’s application is used daily by 20 artists and three producers to manage 
rendering of all the visual effects animation for the company’s projects, whose 
recent work includes Chuck, Fringe and The Cape. Because of the render 
controller, workflow at Eden FX has improved substantially and given artists 
the ability to integrate multiple advanced image formats, which was not 
previously supported by other programs.

Background
Steve Pugh, Executive Producer at Eden FX, had worked in Visual Studio for 
years, but in early 2008 he had an opportunity for a fresh start and was 
looking into new development platforms that would allow him to create a new 
render controller to speed up visual effects automation and composites, and 
allow for the integration of new packages. The previous controller was rather 
tightly bound to one 3D package and as his toolset grew, it became clear he 
needed a more flexible system.
He considered web-based approaches such as Java and Visual C variants, but 
found the web-based interfaces to be inelegant and slow, and lacking the 
dynamic interface features that a compiled desktop app can provide.
Faced with limited time and resources, Steve knew he didn’t have several months 
to learn new programming languages to develop the render controller. He wanted 
a rapid application development solution that was both easy to learn and use, 
and had cross-platform flexibility for Windows, Mac and Linux. 
The REAL Solution
After an exhaustive search, Stephen determined REAL Software’s REAL Studio 
product was the best choice because of the following features:
Cross-platform: REAL Studio supports Windows, Mac and Linux with almost no 
extra effort. Unlike other cross-platform development tools, REAL Studio 
creates a proper user interface for each platform using native controls for 
each platform. REAL Studio helps programmers create the best user interface 
with automatic guidelines for spacing controls, default control sizes, even 
special menu items that can automatically move to different locations based on 
the operating system.
Rapid application development: REAL Studio is a rapid application development 
environment that gives programmers the power to write, test and ship software 
four times faster than C++ or Java.
Interface toolset: REAL Studio allows for implementation of dynamic, on-the-fly 
menus and interface elements, which can change based on database queries, image 
formats, and conditional checks.  
Threading implementation: Gives REAL Studio developers the ability to create 
code that allows multiple processes to happen simultaneously.
Security: REAL Studio compiles code into secure machine code that eliminates 
the security concern inherent with Java’s byte code.
After reviewing a REAL Studio tutorials and prowling the user community, Steve 
was able to create a new render controller, Red Five, in a few months. For 
Steve, the language and environment were similar to tools he’d used earlier so 
the transition was easy. Even some of his code was ported straight over with 
minimal changes for compatibility, and other routines were re-designed with 
REAL Studio's OOP features in mind. He found REAL Software’s company and 
community forums a major help when he had questions or issues.
Steve credits Red Five with speeding up workflow substantially. Additionally, 
now other advanced image formats can integrate with Red Five, giving the 
digital artists more flexibility to create more dramatic and varied special 
effects.  
Steve and his team also use REAL Studio for several in-house utilities and 'bot 
programs running 24/7 to handle tasks ranging from automated Quicktime/image 
conversion tools to slate generation.  
Supporting Quotes
“We are able to provide our artists and clients with a more polished workflow 
now,” said Steve Pugh, Executive Producer at Eden FX. “Using REAL Studio to 
develop the backend tools that support and integrate with our Filemaker 
databases means faster access to previews and proxy images and automated 
populating of our playback systems.” Pugh continued, “The Red Five render 
controller allows us to have dedicated render farms for our various compositing 
and 3d pipelines with the ability to immediately move machines from one to 
another as we see fit. Previously, we had to manually log into the machines 
individually in order to switch from one render mode to another.”
“Developing in REAL Studio, especially with the added flexibility of the 
Monkeybread plugins, lets us quickly add tools to our pipeline that can easily 
work with more advanced image file formats such as DPX, Cineon, and EXR formats 
that aren't readily supported by other tools,” said Pugh. 
“Faced with the decision to choose a new development tool, the cross-platform 
capabilities of REAL Studio were too tempting to pass up,” said Pugh. “Being 
able to have that sort of flexibility hooked up to a development environment 
clearly built for rapid interface development makes for an extremely persuasive 
package.”
About Red Five
Red Five manages the rendering of all the visual effects animation and 
compositing on a farm of 80 dual-quadcore nodes. Each node runs a local REAL 
Studio app, which pulls job data from a central MySQL database via a range of 
priority/pool conditions, checks for and cleans up error conditions, verifies 
rendered output and alerts users if a problem arises.
Each artist runs a 5.4 MB REAL Studio interface which allows for job management 
and lets them perform various operations on the rendered output. Pugh has plans 
for both a Red Five Mac and Web deployment in the future, commenting “I am 
excited about porting the Red Five interface to a Web Edition app for use on 
iPads and the like."


About Eden FX
Eden FX, a Point.360 company → is a leading provider of visual effects for 
Television, Feature Film and Commercials.  Eden's team of award winning artists 
and producers specialize in 3D animation, compositing, digital environments, 
character animation, on-set supervision, and conceptual design.

About REAL Studio
REAL Studio, formerly REALbasic, is a full-featured cross-platform software 
development tool suited to creating a wide range of applications, from 
utilities to enterprise-class applications. REAL Studio Personal Edition for 
Windows, Linux or Mac OS X is priced at $99 and is geared for hobbyists and 
students. REAL Studio Professional Edition, required for cross-platform (Mac OS 
X, Windows and Linux) compilation, is $299. REAL Studio Enterprise Edition, 
made for full-time developers, is priced at $995, and offers the ability to 
develop and deploy on Mac OS X, Windows, Linux, and the web. REAL Studio Web 
Edition is now available and priced at $599. For more information or to 
download REAL Studio today, visit REAL Software at 
http://www.realsoftware.com/download.



About REAL Software
REAL Software provides REAL Studio, a cross-platform desktop, console and web 
development tool. REAL Software was founded in 1996 and is based in Austin, 
Texas. For more information visit www.realsoftware.com or call 866.825.2114.



###

Contact
David Gibbs
Blanc & Otus
[email protected]
512-691-0656



Alyssa K. Foley
Marketing Coordinator
REAL Software, Inc.
(512) 328-7325 
(512) 328-7372 fax
www.realsoftware.com

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