As the saying goes:    "IT'S EASIER TO SAY THAN DONE..."

On 6/28/08, Pusat Dunia <[EMAIL PROTECTED]> wrote:
>
> FundWatch: Now's the time to buy and hold, says T. Rowe Price's Rogers
>
> Published: Friday, June 27 2008
>
>
> T. Rowe Price's Rogers says tough markets contain lots of opportunities
>
>
> CHICAGO (MarketWatch) -- Investors may be seeing the "peak of negativity" in
> the markets these days, and that's exactly why buy-and-hold types should be
> on the lookout for opportunities, T. Rowe Price's chief investment officer
> said on Friday.
>
> "Sentiment is so negative right now that you can't help but make money in
> some of these companies if you take a three-year, buy-and-hold horizon,"
> Brian Rogers told attendees of the Morningstar Investment Conference. He
> expects it will take the next couple of years for the market to recover.
>
> Where to look for opportunities today? Rogers, also the veteran manager of
> T. Rowe Price Equity Income Fund, said that investors with a reasonable time
> horizon should consider the battered financial sector.
>
> "Buying into stress is usually a good thing to do. And if you look for where
> there's the most stress right now, you go to the financial sector," he said.
> There are also opportunities to invest in the higher-quality end of
> fixed-income markets, including mortgages, he added
>
> In addition, he advised those in the audience to look across sectors for
> good management and strong balance sheets in firms with a history of
> surviving when times are bad. Even though the stock price may be down, he
> said, there is still value in strong companies that will be realized in the
> future.
>
> "Invest in companies that have been in downturns before, that can survive
> periods of stress and that are long-term survivors," he said. "You have to
> look for companies where you trust management ... and where you think they
> will not bet the ranch on a bad strategy."
>
> One example: United Parcel Service Inc. While investors have soured on the
> stock on concerns about its earnings, Rogers sees this company as a survivor
> for those who plan on keeping the shares for a while.
>
> "UPS is a great company, with great financials. They've been in business
> forever," he said. He also pointed to news that the company was changing its
> routes so that trucks would make only right-hand turns -- a move that will
> save on gas costs.
>
> "I love a company like that. I don't care what's going to happen next
> quarter," he added
>
> Rogers' biggest fear, however, is the issue behind UPS' creative savings
> plan: the high price of oil. He doesn't think the price of oil is
> sustainable, yet he also worries for the well being of consumers who are
> contending with high gas prices at the pump and higher food prices.
>
> "It's as if the tax rebate checks came out and were recycled to the oil
> producing countries," Rogers said
>
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