Re: [IxDA Discuss] Complementary skillsets?
Thank you Adrian - I've been assuming I'll get an opportunity to do some IxD at work, but if I can't work out how to get it as a result of me completing this course with an adequate grade then I seriously need a Plan B. And, as you point out, I should be pushing ahead with some IxD project or another regardless. Of course this doesn't necessarily preclude pursuing my other interests, and it's interesting that the executable prototypes and narrative options seem to be mentioned most, on and off the list. I almost didn't mention narrative, so I'm learning something unexpected here. Thanks, everyone. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Posted from the new ixda.org http://www.ixda.org/discuss?post=44904 Welcome to the Interaction Design Association (IxDA)! To post to this list ... disc...@ixda.org Unsubscribe http://www.ixda.org/unsubscribe List Guidelines http://www.ixda.org/guidelines List Help .. http://www.ixda.org/help
Re: [IxDA Discuss] Eye-Tracker software/hardware recommendations
I need to brush up on my 'dealing with phobics' skills. A lot of the positions against eye tracking are unreasonable. There is a clear correlation between what people look at and what they comprehend. Why would anybody deny it? I've never been very good at reading things I've not looked at! At the last eye tracking conference in Frankfurt we discussed the issues with what poor research was doing to the reputation of the eye tracking industry. I didn't realise that Mr Spool had played a part in that over the last 15 years. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Posted from ixda.org (via iPhone) http://www.ixda.org/discuss?post=44684 Welcome to the Interaction Design Association (IxDA)! To post to this list ... disc...@ixda.org Unsubscribe http://www.ixda.org/unsubscribe List Guidelines http://www.ixda.org/guidelines List Help .. http://www.ixda.org/help
Re: [IxDA Discuss] Eye-Tracker software/hardware recommendations
On Fri, Aug 21, 2009 at 7:28 PM, g...@simpleusability.com wrote: I need to brush up on my 'dealing with phobics' skills. A lot of the positions against eye tracking are unreasonable. There is a clear correlation between what people look at and what they comprehend. A 1:1 correlation? What sort of correlation? I'm not sure I've heard anyone on this thread deny that comprehension is related to seeing which is related to gazing, but the devil is in the details, no? Why would anybody deny it? I've never been very good at reading things I've not looked at! This sounds like a straw-man argument to me. At the last eye tracking conference in Frankfurt we discussed the issues with what poor research was doing to the reputation of the eye tracking industry. I didn't realise that Mr Spool had played a part in that over the last 15 years. I'm sort of amazed there are eyetracking conferences and an eyetracking industry. Is there a cardsorting industry? -x- -- Christian Crumlish I'm writing a book so please forgive any lag http://designingsocialinterfaces.com Welcome to the Interaction Design Association (IxDA)! To post to this list ... disc...@ixda.org Unsubscribe http://www.ixda.org/unsubscribe List Guidelines http://www.ixda.org/guidelines List Help .. http://www.ixda.org/help
Re: [IxDA Discuss] Eye-Tracker software/hardware recommendations
On Aug 22, 2009, at 2:28 AM, g...@simpleusability.com wrote: There is a clear correlation between what people look at and what they comprehend. No. No there isn't. If there's a correlation, it's definitive unclear. Please, clear it up for all of us. At the last eye tracking conference in Frankfurt we discussed the issues with what poor research was doing to the reputation of the eye tracking industry. Produce the good research Guy. I'd love to see it. Jared Welcome to the Interaction Design Association (IxDA)! To post to this list ... disc...@ixda.org Unsubscribe http://www.ixda.org/unsubscribe List Guidelines http://www.ixda.org/guidelines List Help .. http://www.ixda.org/help
Re: [IxDA Discuss] Eye-Tracker software/hardware recommendations
On Aug 21, 2009, at 6:22 PM, Nick Gould wrote: Seems that, given your professional impermeability relating to this issue, you could just leave well enough alone; give your opinion when asked but otherwise respect the right of others to run their businesses as they see fit. Anyway... Nick, I don't have a problem with someone running their business as they see fit as long as it doesn't impact the field I work in. And herein lies the crux of the problem with your statement. You see, as a designer and UX professional, I'm part consultant and part educator to my clients and this field. As a consultant, my role is to provide services to my client that have a measurable impact on their business. As an educator, my duty is to educate them ethically about what our field provides. Why is honesty, integrity, and ethics so hard to come by? Perhaps the shiny color of that gold coin is more inviting that the value of doing real and meaningful work. I take pride in my field, my work, the service this field can provide to the world, what we can contribute, and the legacy we can leave behind. This is why I personally take issue with things like this. Eyetracking doesn't really provide any value other than to show some fancy visualization heat maps on screen. That's all it does. Yeah, it's impressive to see those heat maps. I love looking at them. But that's the only true value—visual aesthetics. It doesn't really tell you anything about why anyone does anything. Making that inference is a HUGE unsubstantiated leap. The claims I typically see made through ET in my view are unethical and unsupportable. Instead of trying to find a solution that ET solves, which to date and in 15 years in this field, I've not seen one, we should be focusing our efforts on existing research methods, or developing new ones, that actually do provide value, provide quality data, and from which we can make reliable inferences with integrity. When I've pressed ET advocates on the reliability of the data they produce and the reliability of the inferences they're making based solely on ET data, they buckle like a house of cards. Call a spade a spade. It's about as scientifically valid as snake oil. Cheers! Todd Zaki Warfel Principal Design Researcher Messagefirst | Designing Information. Beautifully. -- Contact Info Voice: (215) 825-7423 Email: t...@messagefirst.com AIM:twar...@mac.com Blog: http://toddwarfel.com Twitter:zakiwarfel -- In theory, theory and practice are the same. In practice, they are not. Welcome to the Interaction Design Association (IxDA)! To post to this list ... disc...@ixda.org Unsubscribe http://www.ixda.org/unsubscribe List Guidelines http://www.ixda.org/guidelines List Help .. http://www.ixda.org/help
Re: [IxDA Discuss] Eye-Tracker software/hardware recommendations
On Aug 22, 2009, at 9:51 AM, Guy wrote: At the last eye tracking conference in Frankfurt we discussed the issues with what poor research was doing to the reputation of the eye tracking industry. Perhaps you should've been discussing the harm that eye tracking does to real research. Cheers! Todd Zaki Warfel Principal Design Researcher Messagefirst | Designing Information. Beautifully. -- Contact Info Voice: (215) 825-7423 Email: t...@messagefirst.com AIM:twar...@mac.com Blog: http://toddwarfel.com Twitter:zakiwarfel -- In theory, theory and practice are the same. In practice, they are not. Welcome to the Interaction Design Association (IxDA)! To post to this list ... disc...@ixda.org Unsubscribe http://www.ixda.org/unsubscribe List Guidelines http://www.ixda.org/guidelines List Help .. http://www.ixda.org/help
Re: [IxDA Discuss] Designers, Build your iPhone Apps with Corona
On Aug 21, 2009, at 7:22 AM, Brandon E. B. Ward wrote: @Maurice re: You had me up until I came to the form. Way too long and way too much *required information. Too bad. Really? So you'd be willing to learn a new language (Lua), API, methodology etc., but if a form has a few too many fields for your liking, you bail on the whole shebang? On the surface, yes this seems odd. But there are two mindsets involved here: there's the I want to explore, find something new mindset which will rise to the challenge of the new language, etc., and there's the what's the hook, what will it cost me mindset which balks at the upfront overhead and the concerns about privacy and such. The latter is a stopper mindset, and those will slam on the brakes with more power than the explore one will press on the gas. I'm curious, because if there are a ton of users like you, whom when presented w/ the keys to the kingdom as it were would nay-say it and give up because a form had 5 too many fields in it, then I'm just... wow. I don't know what to say. To me, that's like meeting someone for the first time, and after a few minutes saying Excuse me, I'm sorry, but you just talk a little too much - I don't have time for people like you. Goodbye. and walking away. It's like Moses and the serpent. Look and live! Yet they would not look, because the form was too long. Completing the sale has always been one of the big challenges. The more reasons or opportunities you give people to bow out, the more will. If you're getting feedback that a sign-up form is onerous, don't get defensive (because that will prove to people that they were *right* to opt-out). Look at why people are saying such stuff and how to make it better. -- Jim Welcome to the Interaction Design Association (IxDA)! To post to this list ... disc...@ixda.org Unsubscribe http://www.ixda.org/unsubscribe List Guidelines http://www.ixda.org/guidelines List Help .. http://www.ixda.org/help
