Re: [OSGeo-Discuss] Recruiting OSGeo Santa Clause(s)

[Gert-Jan van der Weijden - Stichting OSGeo.nl]

Hi Maxi, 

 

These are 3 tasks "in the middle":

I suppose graphic design & structure are part of the WebCom's work.

 

General (static) content could be part of the WebCom's job, whereas more 
dynamic content (announcements of events, elections etc.) should to my opinion 
be a task of the committee that does the specific announcement. That could be a 
specific Committee, but also the Board, the CRO (in case of elections) etc.

 

 

Just my 2 cents

 

 

Gert-Jan

 

 

 

Van: Discuss [mailto:discuss-boun...@lists.osgeo.org] Namens Massimiliano 
Cannata
Verzonden: vrijdag 18 maart 2016 12:12
Aan: Gert-Jan van der Weijden (OSGeo.nl)
CC: OSGeo Discussions
Onderwerp: Re: [OSGeo-Discuss] Recruiting OSGeo Santa Clause(s)

 

Thanks Gert-Jan for the clarification.

 

I have some questions that I cannot answer myself not being an expert:

- Who design the website graphic? 

- Who decide the content?

- Who decide the structure of the website?

 

>From your previous mail I understand this is a task for the MarkCom 
>(strategy), while WebCom only implement it (informatic work).

 

Did I understand correctly?

 

Maxi

 

 

 

 

 

 

 

2016-03-17 12:45 GMT+01:00 Gert-Jan van der Weijden (OSGeo.nl) 
<gert-...@osgeo.nl>:

Hi all,

The website is a tool, just as OSGeo-Live is a tool.
The 2 committees (WebCom and MarkCom) are closely related.

In  my opinion MarkCom set the goals and probably defines what tools are needed 
to reach these goals.
WebCom makes sure  one of these tools is up and running.
That requires different skill, which makes it a valid choice to keep the 2 
committees separated.


Regards,

Gert-Jan



Venkatesh Raghavan schreef op 16-03-2016 7:53:

On 3/16/2016 3:00 PM, Massimiliano Cannata wrote:

I think that nicolas ideas are fully right. Website is one of the
best
marketing tool.
Maybe making one committee from two dormient make one awake... could
we
consider to join webcom and marketing in a new one?


I also think that merging web and marketing committees would make a
lot
of sense.

Best

Venka

Maxi
Il 15/Mar/2016 21:39, "Jody Garnett" <jody.garn...@gmail.com> ha
scritto:

Thanks Cameron & Nick, could you start outlining a "reboot" on the
wiki
and grab an agenda item for next months board meeting? We also have
a
hangout/workparty for board members (and officers?) in case you want
some
companionship shaping the wiki page.

--
Jody Garnett

On 15 March 2016 at 04:38, nicolas bozon <nicolas.bo...@gmail.com>
wrote:

Dear Cameron, Marketing Committee, OSGeo Directors,

As a member of the so called "dormant" Marketing Committee, i would
be
glad to help revitalising it.

In fact it hasn't been a satisfactory nor confortable situation to
be a
member of such a forgotten commitee since 2012.
So i'd like to volunteer for championing such committee reboot, and
propose to help define strategic changes, recruit new members and
tackle
some of the administrative tasks.
I can also chair the Committee if needed, and if this is
appropriated for
gathering the troops. Cameron, I am not Santa (but 'Klaus' only:)),
but I'd
be very glad to learn from your experience and we may try to enhance
things
together.

However,i think the commitee's mission and role should be revised,
probably indepth modified, and aligned with the new OSGeo plans.
My main point is that the mandate of the OSGeo Marketing Committee
must
go way beyond the funding of OSGeo events and the managment of
consumables
or swag, as it mostly did (or not) until now.
OSGeo Live is one of our best marketing tool to showcase some of the
Foundation's software projects, but not to promote and market the
Foundation itself IMHO.
OSGeo Live must of course be kept inside a new marketing plan, but
the
latter shouldn't be built on DVDs and events only.

According to me, improving OSGeo Marketing globally is one of the
most
important and urgent action to be taken according to the new
strategic plan
defined by the Board.
It must help OSGeo to be presented as more matured, more inclusive,
more
professional, and fully considered by the broader geospatial
community.

I believe such reborn Marketing Committee should work closely along
with
the Board of Directors, the Website Committee and a few motivated
contributors, in order to:

- Define a consitent OSGeo identity from existing material
(including
revised graphic guidelines, new shapes and colors aligned with
identified
needs and recent web trends, new scalable vector graphics, web fonts
...)
- Refine the OSGeo web identity (including main site redesign
through the
developement a new drupal theme, responsive webdesign, efficient and
reusable visuals...)
- Enhance OSGeo web content and presence (including blog, journal,
newsletter and bring more activity on various social networks)
- Market the OSGeo brand online and at all kind of events (including
consumables management, viral marketing, direct marketing...)

Such action

Re: [OSGeo-Discuss] Recruiting OSGeo Santa Clause(s)

[Jody Garnett]

Thanks for the clarity Marc, there is a very different focus between the
two activities.

My two-cents is what we need here - and what Cameron asked for at the start
of the thread - is volunteers to put time on the table. OSGeo is a
volunteer organization, please in pitch in to make it great.

--
Jody Garnett

On 17 March 2016 at 09:37, Marc VLOEMANS  wrote:

> All
>
>
> If this year's marketing communication and budget is reflecting last
> year's, then that's of course a discretionary Board decision.
> To combine WebCom and MarkCom can in that case be a practical solution, for 
> now...
>
> However, to combine them more permanently would downgrade the 'Art of 
> Marketing'
> to just 'Promotion'. And would not emply the total toolbox at our disposal to 
> grow usage of
> FOSS for GIS. Marketing can be so much more...
>
> In order to really benefit from all marketing has to offer, we need to have 
> established at a minimum level:
> - what are our offerings/products/services and their added end value?
> - what is (are) our target segment audience(s), direct and indirect for the 
> above?
> - how do we create interest for it/these (the promotional aspect) per target 
> group?
> - how/via which appropriate channels do we distribute that 
> offering-product-service (incl OSGeo-Live)
> - which community members/orgs/externals/partners/suppliers are to be involved
> - what are available timelines, resources and deliverables?
> And these questions-answers are to be addressed interdependently in a single 
> coherent approach.
>
> If such approach is considered too far fetched...then just have a single Com
> for the future, focusing on promotional aspects and media; 'PromCom'.
>
> Not my preferred choice, though ;-)
>
>
> Marc Vloemans
>
>
> Kind regards,
>
> Marc Vloemans
>
> Mobile +31(0)651 844262
> LinkedIn: http://nl.linkedin.com/in/marcvloemans
> Twitter: http://twitter.com/marcvloemans
> http://www.slideshare.net/marcvloemans
>
>
> 2016-03-17 12:45 GMT+01:00 Gert-Jan van der Weijden (OSGeo.nl) <
> gert-...@osgeo.nl>:
>
>> Hi all,
>>
>> The website is a tool, just as OSGeo-Live is a tool.
>> The 2 committees (WebCom and MarkCom) are closely related.
>>
>> In  my opinion MarkCom set the goals and probably defines what tools are
>> needed to reach these goals.
>> WebCom makes sure  one of these tools is up and running.
>> That requires different skill, which makes it a valid choice to keep the
>> 2 committees separated.
>>
>>
>> Regards,
>>
>> Gert-Jan
>>
>>
>>
>> Venkatesh Raghavan schreef op 16-03-2016 7:53:
>>
>>> On 3/16/2016 3:00 PM, Massimiliano Cannata wrote:
>>>
>>> I think that nicolas ideas are fully right. Website is one of the
 best
 marketing tool.
 Maybe making one committee from two dormient make one awake... could
 we
 consider to join webcom and marketing in a new one?

>>>
>>> I also think that merging web and marketing committees would make a
>>> lot
>>> of sense.
>>>
>>> Best
>>>
>>> Venka
>>>
>>> Maxi
 Il 15/Mar/2016 21:39, "Jody Garnett"  ha
 scritto:

 Thanks Cameron & Nick, could you start outlining a "reboot" on the
 wiki
 and grab an agenda item for next months board meeting? We also have
 a
 hangout/workparty for board members (and officers?) in case you want
 some
 companionship shaping the wiki page.

 --
 Jody Garnett

 On 15 March 2016 at 04:38, nicolas bozon 
 wrote:

 Dear Cameron, Marketing Committee, OSGeo Directors,

 As a member of the so called "dormant" Marketing Committee, i would
 be
 glad to help revitalising it.

 In fact it hasn't been a satisfactory nor confortable situation to
 be a
 member of such a forgotten commitee since 2012.
 So i'd like to volunteer for championing such committee reboot, and
 propose to help define strategic changes, recruit new members and
 tackle
 some of the administrative tasks.
 I can also chair the Committee if needed, and if this is
 appropriated for
 gathering the troops. Cameron, I am not Santa (but 'Klaus' only:)),
 but I'd
 be very glad to learn from your experience and we may try to enhance
 things
 together.

 However,i think the commitee's mission and role should be revised,
 probably indepth modified, and aligned with the new OSGeo plans.
 My main point is that the mandate of the OSGeo Marketing Committee
 must
 go way beyond the funding of OSGeo events and the managment of
 consumables
 or swag, as it mostly did (or not) until now.
 OSGeo Live is one of our best marketing tool to showcase some of the
 Foundation's software projects, but not to promote and market the
 Foundation itself IMHO.
 OSGeo Live must of course be kept inside a new marketing plan, but
 the
 latter shouldn't be built on DVDs and events only.

 

Re: [OSGeo-Discuss] Recruiting OSGeo Santa Clause(s)

[Marc Vloemans]

Thx Cameron for your positive feed back!

I guess Gert Jan and I - from the perspective of our involvement in marketing 
FOSS4G in Bonn - are running into all sorts of 
questions/expectations/thresholds/legacies/assumptions/undecided items and the 
like. Thus our own questions and remarks and at least often in my case; 
exasperation.

I will involve myself with drafting a concept marketing doc for us in the wiki 
in the upcoming time. Making use of what seems reusable where appropriate. And 
everybody is invited to discuss, comment and ask!!!
I will probably ask the community some tough questions beforehand ;-)
@Nicolas/Gert Jan: hopefully you can actively write and contribute!?!?

(However, I will not involve myself with the present promotional 
aspects/agenda-2016. Although I agree that the train needs to move on, I am 
just better suited to work from a solid and agreed foundation/design.)

Vriendelijke groet,
Marc Vloemans


> Op 18 mrt. 2016 om 12:27 heeft Cameron Shorter  
> het volgende geschreven:
> 
> Nicolas, Marc,
> You both have proposed some excellent ideas on what we should do within the 
> marketing committee, and I think you are also offering to make it happen? 
> Thank you.
> 
> I suggest put your ideas into the existing marketing wiki, as linked from 
> here: https://wiki.osgeo.org/wiki/Marketing_Committee
> 
> I suggest not being scared to archive old content. Maybe initially move under 
> an "Old Material" heading, with strikeout font, or move to an "archive" wiki 
> page, and eventually remove all together. Some of this old content I've 
> created, and I'll be delighted to see it ruthlessly refreshed and improved in 
> the ways you've suggested.
> 
> I expect that once you put draft ideas together with a commitment to move it 
> forward, you will attract positive feedback, and likely attract more 
> volunteers.
> 
> I don't think it matters much whether you work under the banner of "marketing 
> committee", "web committee" or "conference committee". The key element is 
> that something gets done. We are volunteers, and we are effective as a 
> "do-ocracy".
> 
> So please feel empowered, and start putting your ideas into the wiki. Ask for 
> feedback. It is always easier to discuss an idea after someone has writing a 
> first draft. I'd love to see what you suggest.
> 
> Warm regards, Cameron
> 
>> On 18/03/2016 10:11 am, Jody Garnett wrote:
>> Thanks for the clarity Marc, there is a very different focus between the two 
>> activities.
>> 
>> My two-cents is what we need here - and what Cameron asked for at the start 
>> of the thread - is volunteers to put time on the table. OSGeo is a volunteer 
>> organization, please in pitch in to make it great.
>> 
>> --
>> Jody Garnett
>> 
>>> On 17 March 2016 at 09:37, Marc VLOEMANS  wrote:
>>> All
>>>  
>>> If this year's marketing communication and budget is reflecting last 
>>> year's, then that's of course a discretionary Board decision.
>>> To combine WebCom and MarkCom can in that case be a practical solution, for 
>>> now...
>>>  
>>> However, to combine them more permanently would downgrade the 'Art of 
>>> Marketing' 
>>> to just 'Promotion'. And would not emply the total toolbox at our disposal 
>>> to grow usage of 
>>> FOSS for GIS. Marketing can be so much more...
>>>  
>>> In order to really benefit from all marketing has to offer, we need to have 
>>> established at a minimum level:
>>> - what are our offerings/products/services and their added end value?
>>> - what is (are) our target segment audience(s), direct and indirect for the 
>>> above?
>>> - how do we create interest for it/these (the promotional aspect) per 
>>> target group?
>>> - how/via which appropriate channels do we distribute that 
>>> offering-product-service (incl OSGeo-Live)
>>> - which community members/orgs/externals/partners/suppliers are to be 
>>> involved
>>> - what are available timelines, resources and deliverables?
>>> And these questions-answers are to be addressed interdependently in a 
>>> single coherent approach.
>>>  
>>> If such approach is considered too far fetched...then just have a single 
>>> Com 
>>> for the future, focusing on promotional aspects and media; 'PromCom'.
>>>  
>>> Not my preferred choice, though ;-)
>>>  
>>>  
>>> Marc Vloemans
>>> 
>>> Kind regards,
>>> 
>>> Marc Vloemans
>>> 
>>> Mobile +31(0)651 844262
>>> LinkedIn: http://nl.linkedin.com/in/marcvloemans
>>> Twitter: http://twitter.com/marcvloemans
>>> http://www.slideshare.net/marcvloemans
>>> 
>>> 
>>> 2016-03-17 12:45 GMT+01:00 Gert-Jan van der Weijden (OSGeo.nl) 
>>> :
 Hi all,
 
 The website is a tool, just as OSGeo-Live is a tool.
 The 2 committees (WebCom and MarkCom) are closely related.
 
 In  my opinion MarkCom set the goals and probably defines what tools are 
 needed to reach these goals.
 WebCom makes sure  one of these tools is up and running.
 That 

Re: [OSGeo-Discuss] Recruiting OSGeo Santa Clause(s)

[Gert-Jan van der Weijden (OSGeo.nl)]

Hi all,

The website is a tool, just as OSGeo-Live is a tool.
The 2 committees (WebCom and MarkCom) are closely related.

In  my opinion MarkCom set the goals and probably defines what tools are 
needed to reach these goals.

WebCom makes sure  one of these tools is up and running.
That requires different skill, which makes it a valid choice to keep the 
2 committees separated.



Regards,

Gert-Jan



Venkatesh Raghavan schreef op 16-03-2016 7:53:

On 3/16/2016 3:00 PM, Massimiliano Cannata wrote:


I think that nicolas ideas are fully right. Website is one of the
best
marketing tool.
Maybe making one committee from two dormient make one awake... could
we
consider to join webcom and marketing in a new one?


I also think that merging web and marketing committees would make a
lot
of sense.

Best

Venka


Maxi
Il 15/Mar/2016 21:39, "Jody Garnett"  ha
scritto:

Thanks Cameron & Nick, could you start outlining a "reboot" on the
wiki
and grab an agenda item for next months board meeting? We also have
a
hangout/workparty for board members (and officers?) in case you want
some
companionship shaping the wiki page.

--
Jody Garnett

On 15 March 2016 at 04:38, nicolas bozon 
wrote:

Dear Cameron, Marketing Committee, OSGeo Directors,

As a member of the so called "dormant" Marketing Committee, i would
be
glad to help revitalising it.

In fact it hasn't been a satisfactory nor confortable situation to
be a
member of such a forgotten commitee since 2012.
So i'd like to volunteer for championing such committee reboot, and
propose to help define strategic changes, recruit new members and
tackle
some of the administrative tasks.
I can also chair the Committee if needed, and if this is
appropriated for
gathering the troops. Cameron, I am not Santa (but 'Klaus' only:)),
but I'd
be very glad to learn from your experience and we may try to enhance
things
together.

However,i think the commitee's mission and role should be revised,
probably indepth modified, and aligned with the new OSGeo plans.
My main point is that the mandate of the OSGeo Marketing Committee
must
go way beyond the funding of OSGeo events and the managment of
consumables
or swag, as it mostly did (or not) until now.
OSGeo Live is one of our best marketing tool to showcase some of the
Foundation's software projects, but not to promote and market the
Foundation itself IMHO.
OSGeo Live must of course be kept inside a new marketing plan, but
the
latter shouldn't be built on DVDs and events only.

According to me, improving OSGeo Marketing globally is one of the
most
important and urgent action to be taken according to the new
strategic plan
defined by the Board.
It must help OSGeo to be presented as more matured, more inclusive,
more
professional, and fully considered by the broader geospatial
community.

I believe such reborn Marketing Committee should work closely along
with
the Board of Directors, the Website Committee and a few motivated
contributors, in order to:

- Define a consitent OSGeo identity from existing material
(including
revised graphic guidelines, new shapes and colors aligned with
identified
needs and recent web trends, new scalable vector graphics, web fonts
...)
- Refine the OSGeo web identity (including main site redesign
through the
developement a new drupal theme, responsive webdesign, efficient and
reusable visuals...)
- Enhance OSGeo web content and presence (including blog, journal,
newsletter and bring more activity on various social networks)
- Market the OSGeo brand online and at all kind of events (including
consumables management, viral marketing, direct marketing...)

Such actions could be prioritized and voted by the Committee's
members,
coordinated by the commitee's chair according to the Committee
members, and
aligned with the allocated budget and volunteered time.

I sincerly hope we can reboot and improve our Marketing Committee
together, in order to grow and market our Foundation better.
Let us talk, decide and act now ! Enough rest for MarkCom' !

Best regards,

Nick

2016-03-15 8:42 GMT+01:00 Cameron Shorter
:

OSGeo needs help distributing money to worthy causes. We need an
OSGeo
Santa Clause.

The current state of play is:
* The OSGeo Board has allocated budget for an OSGeo marketing
committee
to distribute.

* But, our OSGeo Marketing committee has imploded. (I was the last
chair, a few years back). It seems no one is interested in the
administrative tasks of giving away money, doing the administrative
work of
writing cheques, being accountable, deciding which requests get
funded
verses which don't based on a set of guidelines.

My take is that handing out money to worthy marketing causes can't
be
too important, as it is not bugging anyone enough to want to step up
and
volunteer to fix it. But I'd be delighted to proven wrong, and see
some
people volunteer to step up to revitalise the OSGeo marketing
committee. If
you are possibly 

Re: [OSGeo-Discuss] Recruiting OSGeo Santa Clause(s)

[Cameron Shorter]

Nicolas, Marc,
You both have proposed some excellent ideas on what we should do within 
the marketing committee, and I think you are also offering to make it 
happen? Thank you.


I suggest put your ideas into the existing marketing wiki, as linked 
from here: https://wiki.osgeo.org/wiki/Marketing_Committee


I suggest not being scared to archive old content. Maybe initially move 
under an "Old Material" heading, with strikeout font, or move to an 
"archive" wiki page, and eventually remove all together. Some of this 
old content I've created, and I'll be delighted to see it ruthlessly 
refreshed and improved in the ways you've suggested.


I expect that once you put draft ideas together with a commitment to 
move it forward, you will attract positive feedback, and likely attract 
more volunteers.


I don't think it matters much whether you work under the banner of 
"marketing committee", "web committee" or "conference committee". The 
key element is that something gets done. We are volunteers, and we are 
effective as a "do-ocracy".


So please feel empowered, and start putting your ideas into the wiki. 
Ask for feedback. It is always easier to discuss an idea after someone 
has writing a first draft. I'd love to see what you suggest.


Warm regards, Cameron

On 18/03/2016 10:11 am, Jody Garnett wrote:
Thanks for the clarity Marc, there is a very different focus between 
the two activities.


My two-cents is what we need here - and what Cameron asked for at the 
start of the thread - is volunteers to put time on the table. OSGeo is 
a volunteer organization, please in pitch in to make it great.


--
Jody Garnett

On 17 March 2016 at 09:37, Marc VLOEMANS > wrote:


All

  
If this year's marketing communication and budget is reflecting last

year's, then that's of course a discretionary Board decision.
To combine WebCom and MarkCom can in that case be a practical solution, for 
now...
  
However, to combine them more permanently would downgrade the 'Art of Marketing'

to just 'Promotion'. And would not emply the total toolbox at our disposal 
to grow usage of
FOSS for GIS. Marketing can be so much more...
  
In order to really benefit from all marketing has to offer, we need to have established at a minimum level:

- what are our offerings/products/services and their added end value?
- what is (are) our target segment audience(s), direct and indirect for the 
above?
- how do we create interest for it/these (the promotional aspect) per 
target group?
- how/via which appropriate channels do we distribute that 
offering-product-service (incl OSGeo-Live)
- which community members/orgs/externals/partners/suppliers are to be 
involved
- what are available timelines, resources and deliverables?
And these questions-answers are to be addressed interdependently in a 
single coherent approach.
  
If such approach is considered too far fetched...then just have a single Com

for the future, focusing on promotional aspects and media; 'PromCom'.
  
Not my preferred choice, though ;-)
  
  
Marc Vloemans



Kind regards,

Marc Vloemans

Mobile +31(0)651 844262
LinkedIn: http://nl.linkedin.com/in/marcvloemans
Twitter: http://twitter.com/marcvloemans
http://www.slideshare.net/marcvloemans


2016-03-17 12:45 GMT+01:00 Gert-Jan van der Weijden (OSGeo.nl)
>:

Hi all,

The website is a tool, just as OSGeo-Live is a tool.
The 2 committees (WebCom and MarkCom) are closely related.

In  my opinion MarkCom set the goals and probably defines what
tools are needed to reach these goals.
WebCom makes sure  one of these tools is up and running.
That requires different skill, which makes it a valid choice
to keep the 2 committees separated.


Regards,

Gert-Jan



Venkatesh Raghavan schreef op 16-03-2016 7:53:

On 3/16/2016 3:00 PM, Massimiliano Cannata wrote:

I think that nicolas ideas are fully right. Website is
one of the
best
marketing tool.
Maybe making one committee from two dormient make one
awake... could
we
consider to join webcom and marketing in a new one?


I also think that merging web and marketing committees
would make a
lot
of sense.

Best

Venka

Maxi
Il 15/Mar/2016 21:39, "Jody Garnett"
> ha
scritto:

Thanks Cameron & Nick, could you start outlining a
"reboot" on the
wiki
and grab an agenda 

Re: [OSGeo-Discuss] Recruiting OSGeo Santa Clause(s)

[Massimiliano Cannata]

Thanks Gert-Jan for the clarification.

I have some questions that I cannot answer myself not being an expert:
- Who design the website graphic?
- Who decide the content?
- Who decide the structure of the website?

>From your previous mail I understand this is a task for the MarkCom
(strategy), while WebCom only implement it (informatic work).

Did I understand correctly?

Maxi







2016-03-17 12:45 GMT+01:00 Gert-Jan van der Weijden (OSGeo.nl) <
gert-...@osgeo.nl>:

> Hi all,
>
> The website is a tool, just as OSGeo-Live is a tool.
> The 2 committees (WebCom and MarkCom) are closely related.
>
> In  my opinion MarkCom set the goals and probably defines what tools are
> needed to reach these goals.
> WebCom makes sure  one of these tools is up and running.
> That requires different skill, which makes it a valid choice to keep the 2
> committees separated.
>
>
> Regards,
>
> Gert-Jan
>
>
>
> Venkatesh Raghavan schreef op 16-03-2016 7:53:
>
>> On 3/16/2016 3:00 PM, Massimiliano Cannata wrote:
>>
>> I think that nicolas ideas are fully right. Website is one of the
>>> best
>>> marketing tool.
>>> Maybe making one committee from two dormient make one awake... could
>>> we
>>> consider to join webcom and marketing in a new one?
>>>
>>
>> I also think that merging web and marketing committees would make a
>> lot
>> of sense.
>>
>> Best
>>
>> Venka
>>
>> Maxi
>>> Il 15/Mar/2016 21:39, "Jody Garnett"  ha
>>> scritto:
>>>
>>> Thanks Cameron & Nick, could you start outlining a "reboot" on the
>>> wiki
>>> and grab an agenda item for next months board meeting? We also have
>>> a
>>> hangout/workparty for board members (and officers?) in case you want
>>> some
>>> companionship shaping the wiki page.
>>>
>>> --
>>> Jody Garnett
>>>
>>> On 15 March 2016 at 04:38, nicolas bozon 
>>> wrote:
>>>
>>> Dear Cameron, Marketing Committee, OSGeo Directors,
>>>
>>> As a member of the so called "dormant" Marketing Committee, i would
>>> be
>>> glad to help revitalising it.
>>>
>>> In fact it hasn't been a satisfactory nor confortable situation to
>>> be a
>>> member of such a forgotten commitee since 2012.
>>> So i'd like to volunteer for championing such committee reboot, and
>>> propose to help define strategic changes, recruit new members and
>>> tackle
>>> some of the administrative tasks.
>>> I can also chair the Committee if needed, and if this is
>>> appropriated for
>>> gathering the troops. Cameron, I am not Santa (but 'Klaus' only:)),
>>> but I'd
>>> be very glad to learn from your experience and we may try to enhance
>>> things
>>> together.
>>>
>>> However,i think the commitee's mission and role should be revised,
>>> probably indepth modified, and aligned with the new OSGeo plans.
>>> My main point is that the mandate of the OSGeo Marketing Committee
>>> must
>>> go way beyond the funding of OSGeo events and the managment of
>>> consumables
>>> or swag, as it mostly did (or not) until now.
>>> OSGeo Live is one of our best marketing tool to showcase some of the
>>> Foundation's software projects, but not to promote and market the
>>> Foundation itself IMHO.
>>> OSGeo Live must of course be kept inside a new marketing plan, but
>>> the
>>> latter shouldn't be built on DVDs and events only.
>>>
>>> According to me, improving OSGeo Marketing globally is one of the
>>> most
>>> important and urgent action to be taken according to the new
>>> strategic plan
>>> defined by the Board.
>>> It must help OSGeo to be presented as more matured, more inclusive,
>>> more
>>> professional, and fully considered by the broader geospatial
>>> community.
>>>
>>> I believe such reborn Marketing Committee should work closely along
>>> with
>>> the Board of Directors, the Website Committee and a few motivated
>>> contributors, in order to:
>>>
>>> - Define a consitent OSGeo identity from existing material
>>> (including
>>> revised graphic guidelines, new shapes and colors aligned with
>>> identified
>>> needs and recent web trends, new scalable vector graphics, web fonts
>>> ...)
>>> - Refine the OSGeo web identity (including main site redesign
>>> through the
>>> developement a new drupal theme, responsive webdesign, efficient and
>>> reusable visuals...)
>>> - Enhance OSGeo web content and presence (including blog, journal,
>>> newsletter and bring more activity on various social networks)
>>> - Market the OSGeo brand online and at all kind of events (including
>>> consumables management, viral marketing, direct marketing...)
>>>
>>> Such actions could be prioritized and voted by the Committee's
>>> members,
>>> coordinated by the commitee's chair according to the Committee
>>> members, and
>>> aligned with the allocated budget and volunteered time.
>>>
>>> I sincerly hope we can reboot and improve our Marketing Committee
>>> together, in order to grow and market our Foundation better.
>>> Let us talk, decide and act now ! Enough rest for MarkCom' !
>>>
>>> Best regards,
>>>
>>> Nick

Re: [OSGeo-Discuss] Recruiting OSGeo Santa Clause(s)

[Marc VLOEMANS]

All


If this year's marketing communication and budget is reflecting last
year's, then that's of course a discretionary Board decision.
To combine WebCom and MarkCom can in that case be a practical
solution, for now...

However, to combine them more permanently would downgrade the 'Art of
Marketing'
to just 'Promotion'. And would not emply the total toolbox at our
disposal to grow usage of
FOSS for GIS. Marketing can be so much more...

In order to really benefit from all marketing has to offer, we need to
have established at a minimum level:
- what are our offerings/products/services and their added end value?
- what is (are) our target segment audience(s), direct and indirect
for the above?
- how do we create interest for it/these (the promotional aspect) per
target group?
- how/via which appropriate channels do we distribute that
offering-product-service (incl OSGeo-Live)
- which community members/orgs/externals/partners/suppliers are to be involved
- what are available timelines, resources and deliverables?
And these questions-answers are to be addressed interdependently in a
single coherent approach.

If such approach is considered too far fetched...then just have a single Com
for the future, focusing on promotional aspects and media; 'PromCom'.

Not my preferred choice, though ;-)


Marc Vloemans


Kind regards,

Marc Vloemans

Mobile +31(0)651 844262
LinkedIn: http://nl.linkedin.com/in/marcvloemans
Twitter: http://twitter.com/marcvloemans
http://www.slideshare.net/marcvloemans


2016-03-17 12:45 GMT+01:00 Gert-Jan van der Weijden (OSGeo.nl) <
gert-...@osgeo.nl>:

> Hi all,
>
> The website is a tool, just as OSGeo-Live is a tool.
> The 2 committees (WebCom and MarkCom) are closely related.
>
> In  my opinion MarkCom set the goals and probably defines what tools are
> needed to reach these goals.
> WebCom makes sure  one of these tools is up and running.
> That requires different skill, which makes it a valid choice to keep the 2
> committees separated.
>
>
> Regards,
>
> Gert-Jan
>
>
>
> Venkatesh Raghavan schreef op 16-03-2016 7:53:
>
>> On 3/16/2016 3:00 PM, Massimiliano Cannata wrote:
>>
>> I think that nicolas ideas are fully right. Website is one of the
>>> best
>>> marketing tool.
>>> Maybe making one committee from two dormient make one awake... could
>>> we
>>> consider to join webcom and marketing in a new one?
>>>
>>
>> I also think that merging web and marketing committees would make a
>> lot
>> of sense.
>>
>> Best
>>
>> Venka
>>
>> Maxi
>>> Il 15/Mar/2016 21:39, "Jody Garnett"  ha
>>> scritto:
>>>
>>> Thanks Cameron & Nick, could you start outlining a "reboot" on the
>>> wiki
>>> and grab an agenda item for next months board meeting? We also have
>>> a
>>> hangout/workparty for board members (and officers?) in case you want
>>> some
>>> companionship shaping the wiki page.
>>>
>>> --
>>> Jody Garnett
>>>
>>> On 15 March 2016 at 04:38, nicolas bozon 
>>> wrote:
>>>
>>> Dear Cameron, Marketing Committee, OSGeo Directors,
>>>
>>> As a member of the so called "dormant" Marketing Committee, i would
>>> be
>>> glad to help revitalising it.
>>>
>>> In fact it hasn't been a satisfactory nor confortable situation to
>>> be a
>>> member of such a forgotten commitee since 2012.
>>> So i'd like to volunteer for championing such committee reboot, and
>>> propose to help define strategic changes, recruit new members and
>>> tackle
>>> some of the administrative tasks.
>>> I can also chair the Committee if needed, and if this is
>>> appropriated for
>>> gathering the troops. Cameron, I am not Santa (but 'Klaus' only:)),
>>> but I'd
>>> be very glad to learn from your experience and we may try to enhance
>>> things
>>> together.
>>>
>>> However,i think the commitee's mission and role should be revised,
>>> probably indepth modified, and aligned with the new OSGeo plans.
>>> My main point is that the mandate of the OSGeo Marketing Committee
>>> must
>>> go way beyond the funding of OSGeo events and the managment of
>>> consumables
>>> or swag, as it mostly did (or not) until now.
>>> OSGeo Live is one of our best marketing tool to showcase some of the
>>> Foundation's software projects, but not to promote and market the
>>> Foundation itself IMHO.
>>> OSGeo Live must of course be kept inside a new marketing plan, but
>>> the
>>> latter shouldn't be built on DVDs and events only.
>>>
>>> According to me, improving OSGeo Marketing globally is one of the
>>> most
>>> important and urgent action to be taken according to the new
>>> strategic plan
>>> defined by the Board.
>>> It must help OSGeo to be presented as more matured, more inclusive,
>>> more
>>> professional, and fully considered by the broader geospatial
>>> community.
>>>
>>> I believe such reborn Marketing Committee should work closely along
>>> with
>>> the Board of Directors, the Website Committee and a few motivated
>>> contributors, in order to:
>>>
>>> - Define a consitent OSGeo identity 

Re: [OSGeo-Discuss] Recruiting OSGeo Santa Clause(s)

[Venkatesh Raghavan]

On 3/16/2016 3:00 PM, Massimiliano Cannata wrote:

I think that nicolas ideas are fully right. Website is one of the best
marketing tool.
Maybe making one committee from two dormient make one awake... could we
consider to join webcom and marketing in a new one?


I also think that merging web and marketing committees would make a lot
of sense.

Best

Venka


Maxi
Il 15/Mar/2016 21:39, "Jody Garnett"  ha scritto:


Thanks Cameron & Nick, could you start outlining a "reboot" on the wiki
and grab an agenda item for next months board meeting? We also have a
hangout/workparty for board members (and officers?) in case you want some
companionship shaping the wiki page.


--
Jody Garnett

On 15 March 2016 at 04:38, nicolas bozon  wrote:


Dear Cameron, Marketing Committee, OSGeo Directors,


As a member of the so called "dormant" Marketing Committee, i would be
glad to help revitalising it.

In fact it hasn't been a satisfactory nor confortable situation to be a
member of such a forgotten commitee since 2012.
So i'd like to volunteer for championing such committee reboot, and
propose to help define strategic changes, recruit new members and tackle
some of the administrative tasks.
I can also chair the Committee if needed, and if this is appropriated for
gathering the troops. Cameron, I am not Santa (but 'Klaus' only:)), but I'd
be very glad to learn from your experience and we may try to enhance things
together.

However,i think the commitee's mission and role should be revised,
probably indepth modified, and aligned with the new OSGeo plans.
My main point is that the mandate of the OSGeo Marketing Committee must
go way beyond the funding of OSGeo events and the managment of consumables
or swag, as it mostly did (or not) until now.
OSGeo Live is one of our best marketing tool to showcase some of the
Foundation's software projects, but not to promote and market the
Foundation itself IMHO.
OSGeo Live must of course be kept inside a new marketing plan, but the
latter shouldn't be built on DVDs and events only.

According to me, improving OSGeo Marketing globally is one of the most
important and urgent action to be taken according to the new strategic plan
defined by the Board.
It must help OSGeo to be presented as more matured, more inclusive, more
professional, and fully considered by the broader geospatial community.

I believe such reborn Marketing Committee should work closely along with
the Board of Directors, the Website Committee and a few motivated
contributors, in order to:

- Define a consitent OSGeo identity from existing material (including
revised graphic guidelines, new shapes and colors aligned with identified
needs and recent web trends, new scalable vector graphics, web fonts ...)
- Refine the OSGeo web identity (including main site redesign through the
developement a new drupal theme, responsive webdesign, efficient and
reusable visuals...)
- Enhance OSGeo web content and presence (including blog, journal,
newsletter and bring more activity on various social networks)
- Market the OSGeo brand online and at all kind of events (including
consumables management, viral marketing, direct marketing...)

Such actions could be prioritized and voted by the Committee's members,
coordinated by the commitee's chair according to the Committee members, and
aligned with the allocated budget and volunteered time.

I sincerly hope we can reboot and improve our Marketing Committee
together, in order to grow and market our Foundation better.
Let us talk, decide and act now ! Enough rest for MarkCom' !

Best regards,

Nick

2016-03-15 8:42 GMT+01:00 Cameron Shorter :


OSGeo needs help distributing money to worthy causes. We need an OSGeo
Santa Clause.

The current state of play is:
* The OSGeo Board has allocated budget for an OSGeo marketing committee
to distribute.

* But, our OSGeo Marketing committee has imploded. (I was the last
chair, a few years back). It seems no one is interested in the
administrative tasks of giving away money, doing the administrative work of
writing cheques, being accountable, deciding which requests get funded
verses which don't based on a set of guidelines.

My take is that handing out money to worthy marketing causes can't be
too important, as it is not bugging anyone enough to want to step up and
volunteer to fix it. But I'd be delighted to proven wrong, and see some
people volunteer to step up to revitalise the OSGeo marketing committee. If
you are possibly interested, please speak up. I'd be happy to help you get
started.

A first task would be to consider this request from Bob.

Warm regards, Cameron

On 9/03/2016 6:29 am, Jody Garnett wrote:

Sounds like an amazing event, marketing committee should have a budget
to work against shortly (it is an agenda topic for this week and you can
see the budget

on the wiki ).

Cameron is 

Re: [OSGeo-Discuss] Recruiting OSGeo Santa Clause(s)

[Massimiliano Cannata]

I think that nicolas ideas are fully right. Website is one of the best
marketing tool.
Maybe making one committee from two dormient make one awake... could we
consider to join webcom and marketing in a new one?
Maxi
Il 15/Mar/2016 21:39, "Jody Garnett"  ha scritto:

> Thanks Cameron & Nick, could you start outlining a "reboot" on the wiki
> and grab an agenda item for next months board meeting? We also have a
> hangout/workparty for board members (and officers?) in case you want some
> companionship shaping the wiki page.
>
>
> --
> Jody Garnett
>
> On 15 March 2016 at 04:38, nicolas bozon  wrote:
>
>> Dear Cameron, Marketing Committee, OSGeo Directors,
>>
>>
>> As a member of the so called "dormant" Marketing Committee, i would be
>> glad to help revitalising it.
>>
>> In fact it hasn't been a satisfactory nor confortable situation to be a
>> member of such a forgotten commitee since 2012.
>> So i'd like to volunteer for championing such committee reboot, and
>> propose to help define strategic changes, recruit new members and tackle
>> some of the administrative tasks.
>> I can also chair the Committee if needed, and if this is appropriated for
>> gathering the troops. Cameron, I am not Santa (but 'Klaus' only:)), but I'd
>> be very glad to learn from your experience and we may try to enhance things
>> together.
>>
>> However,i think the commitee's mission and role should be revised,
>> probably indepth modified, and aligned with the new OSGeo plans.
>> My main point is that the mandate of the OSGeo Marketing Committee must
>> go way beyond the funding of OSGeo events and the managment of consumables
>> or swag, as it mostly did (or not) until now.
>> OSGeo Live is one of our best marketing tool to showcase some of the
>> Foundation's software projects, but not to promote and market the
>> Foundation itself IMHO.
>> OSGeo Live must of course be kept inside a new marketing plan, but the
>> latter shouldn't be built on DVDs and events only.
>>
>> According to me, improving OSGeo Marketing globally is one of the most
>> important and urgent action to be taken according to the new strategic plan
>> defined by the Board.
>> It must help OSGeo to be presented as more matured, more inclusive, more
>> professional, and fully considered by the broader geospatial community.
>>
>> I believe such reborn Marketing Committee should work closely along with
>> the Board of Directors, the Website Committee and a few motivated
>> contributors, in order to:
>>
>> - Define a consitent OSGeo identity from existing material (including
>> revised graphic guidelines, new shapes and colors aligned with identified
>> needs and recent web trends, new scalable vector graphics, web fonts ...)
>> - Refine the OSGeo web identity (including main site redesign through the
>> developement a new drupal theme, responsive webdesign, efficient and
>> reusable visuals...)
>> - Enhance OSGeo web content and presence (including blog, journal,
>> newsletter and bring more activity on various social networks)
>> - Market the OSGeo brand online and at all kind of events (including
>> consumables management, viral marketing, direct marketing...)
>>
>> Such actions could be prioritized and voted by the Committee's members,
>> coordinated by the commitee's chair according to the Committee members, and
>> aligned with the allocated budget and volunteered time.
>>
>> I sincerly hope we can reboot and improve our Marketing Committee
>> together, in order to grow and market our Foundation better.
>> Let us talk, decide and act now ! Enough rest for MarkCom' !
>>
>> Best regards,
>>
>> Nick
>>
>> 2016-03-15 8:42 GMT+01:00 Cameron Shorter :
>>
>>> OSGeo needs help distributing money to worthy causes. We need an OSGeo
>>> Santa Clause.
>>>
>>> The current state of play is:
>>> * The OSGeo Board has allocated budget for an OSGeo marketing committee
>>> to distribute.
>>>
>>> * But, our OSGeo Marketing committee has imploded. (I was the last
>>> chair, a few years back). It seems no one is interested in the
>>> administrative tasks of giving away money, doing the administrative work of
>>> writing cheques, being accountable, deciding which requests get funded
>>> verses which don't based on a set of guidelines.
>>>
>>> My take is that handing out money to worthy marketing causes can't be
>>> too important, as it is not bugging anyone enough to want to step up and
>>> volunteer to fix it. But I'd be delighted to proven wrong, and see some
>>> people volunteer to step up to revitalise the OSGeo marketing committee. If
>>> you are possibly interested, please speak up. I'd be happy to help you get
>>> started.
>>>
>>> A first task would be to consider this request from Bob.
>>>
>>> Warm regards, Cameron
>>>
>>> On 9/03/2016 6:29 am, Jody Garnett wrote:
>>>
>>> Sounds like an amazing event, marketing committee should have a budget
>>> to work against shortly (it is an agenda topic for 

Re: [OSGeo-Discuss] Recruiting OSGeo Santa Clause(s)

[Jody Garnett]

Thanks Cameron & Nick, could you start outlining a "reboot" on the wiki and
grab an agenda item for next months board meeting? We also have a
hangout/workparty for board members (and officers?) in case you want some
companionship shaping the wiki page.


--
Jody Garnett

On 15 March 2016 at 04:38, nicolas bozon  wrote:

> Dear Cameron, Marketing Committee, OSGeo Directors,
>
>
> As a member of the so called "dormant" Marketing Committee, i would be
> glad to help revitalising it.
>
> In fact it hasn't been a satisfactory nor confortable situation to be a
> member of such a forgotten commitee since 2012.
> So i'd like to volunteer for championing such committee reboot, and
> propose to help define strategic changes, recruit new members and tackle
> some of the administrative tasks.
> I can also chair the Committee if needed, and if this is appropriated for
> gathering the troops. Cameron, I am not Santa (but 'Klaus' only:)), but I'd
> be very glad to learn from your experience and we may try to enhance things
> together.
>
> However,i think the commitee's mission and role should be revised,
> probably indepth modified, and aligned with the new OSGeo plans.
> My main point is that the mandate of the OSGeo Marketing Committee must go
> way beyond the funding of OSGeo events and the managment of consumables or
> swag, as it mostly did (or not) until now.
> OSGeo Live is one of our best marketing tool to showcase some of the
> Foundation's software projects, but not to promote and market the
> Foundation itself IMHO.
> OSGeo Live must of course be kept inside a new marketing plan, but the
> latter shouldn't be built on DVDs and events only.
>
> According to me, improving OSGeo Marketing globally is one of the most
> important and urgent action to be taken according to the new strategic plan
> defined by the Board.
> It must help OSGeo to be presented as more matured, more inclusive, more
> professional, and fully considered by the broader geospatial community.
>
> I believe such reborn Marketing Committee should work closely along with
> the Board of Directors, the Website Committee and a few motivated
> contributors, in order to:
>
> - Define a consitent OSGeo identity from existing material (including
> revised graphic guidelines, new shapes and colors aligned with identified
> needs and recent web trends, new scalable vector graphics, web fonts ...)
> - Refine the OSGeo web identity (including main site redesign through the
> developement a new drupal theme, responsive webdesign, efficient and
> reusable visuals...)
> - Enhance OSGeo web content and presence (including blog, journal,
> newsletter and bring more activity on various social networks)
> - Market the OSGeo brand online and at all kind of events (including
> consumables management, viral marketing, direct marketing...)
>
> Such actions could be prioritized and voted by the Committee's members,
> coordinated by the commitee's chair according to the Committee members, and
> aligned with the allocated budget and volunteered time.
>
> I sincerly hope we can reboot and improve our Marketing Committee
> together, in order to grow and market our Foundation better.
> Let us talk, decide and act now ! Enough rest for MarkCom' !
>
> Best regards,
>
> Nick
>
> 2016-03-15 8:42 GMT+01:00 Cameron Shorter :
>
>> OSGeo needs help distributing money to worthy causes. We need an OSGeo
>> Santa Clause.
>>
>> The current state of play is:
>> * The OSGeo Board has allocated budget for an OSGeo marketing committee
>> to distribute.
>>
>> * But, our OSGeo Marketing committee has imploded. (I was the last chair,
>> a few years back). It seems no one is interested in the administrative
>> tasks of giving away money, doing the administrative work of writing
>> cheques, being accountable, deciding which requests get funded verses which
>> don't based on a set of guidelines.
>>
>> My take is that handing out money to worthy marketing causes can't be too
>> important, as it is not bugging anyone enough to want to step up and
>> volunteer to fix it. But I'd be delighted to proven wrong, and see some
>> people volunteer to step up to revitalise the OSGeo marketing committee. If
>> you are possibly interested, please speak up. I'd be happy to help you get
>> started.
>>
>> A first task would be to consider this request from Bob.
>>
>> Warm regards, Cameron
>>
>> On 9/03/2016 6:29 am, Jody Garnett wrote:
>>
>> Sounds like an amazing event, marketing committee should have a budget to
>> work against shortly (it is an agenda topic for this week and you can see
>> the budget
>> 
>> on the wiki ).
>>
>> Cameron is involved with both marketing committee and OSGeo live and
>> should be able to assist.
>>
>>
>>
>> --
>> Jody Garnett
>>
>> On 8 March 2016 at 08:59, Bob Basques  wrote:
>>
>>> All,
>>>
>>> I haven’t heard anything back on 

Re: [OSGeo-Discuss] Recruiting OSGeo Santa Clause(s)

[Jody Garnett]

The board has a number of initiatives in mind (I am helping with sponsor
visibility right now, next up is the service providers page).

I think we are looking for two things from the marketing committee:

a) handle an operational marketing budget - for things like supporting
local chapters and events with promotional material
b) being responsible for initiatives (either coming from the marketing
committee itself, or coming out of the 201 strategic plan)

For (a) we can look to prior years as a guidelines, you will find this
years budget in keeping with prior years. For (b) we are indeed open up to
some chaos - which is where the 2016 strategic plan comes in - providing
the message we are emphasizing this year.

To be blunt - perfectly good ideas that do not fit with our message won't
have a chance to be supported.

--
Jody Garnett

On 15 March 2016 at 04:22, Marc Vloemans  wrote:

> Before handing out money to undoubtedly worthy causes...a marketing (which
> is more than just the promotional 'P' ) plan would be the usual starting
> point. Agreed upon by the Board and with input from all.
>
> So. Why is what is given to whom, when and to what amount? Effectively;
> what precedes a marketing committee.
>
> Unless, a plan/framework is in place, Santa Claus/Easter Bunny/Tooth
> Fairy/etc. can expect to receive a lot of flak. Groups and initiatives have
> no clue as to what (governable) rules to comply with. Besides all sorts of
> unwanted chaos and misunderstandings can be expected.
>
> By the way, does one also not start to code without some sort of initial
> and agreed plan?
>
> Any volunteers besides me to have a stab at it?
>
> Vriendelijke groet,
> Marc Vloemans
>
>
> Op 15 mrt. 2016 om 08:42 heeft Cameron Shorter 
> het volgende geschreven:
>
> OSGeo needs help distributing money to worthy causes. We need an OSGeo
> Santa Clause.
>
> The current state of play is:
> * The OSGeo Board has allocated budget for an OSGeo marketing committee to
> distribute.
>
> * But, our OSGeo Marketing committee has imploded. (I was the last chair,
> a few years back). It seems no one is interested in the administrative
> tasks of giving away money, doing the administrative work of writing
> cheques, being accountable, deciding which requests get funded verses which
> don't based on a set of guidelines.
>
> My take is that handing out money to worthy marketing causes can't be too
> important, as it is not bugging anyone enough to want to step up and
> volunteer to fix it. But I'd be delighted to proven wrong, and see some
> people volunteer to step up to revitalise the OSGeo marketing committee. If
> you are possibly interested, please speak up. I'd be happy to help you get
> started.
>
> A first task would be to consider this request from Bob.
>
> Warm regards, Cameron
>
> On 9/03/2016 6:29 am, Jody Garnett wrote:
>
> Sounds like an amazing event, marketing committee should have a budget to
> work against shortly (it is an agenda topic for this week and you can see
> the budget
> 
> on the wiki ).
>
> Cameron is involved with both marketing committee and OSGeo live and
> should be able to assist.
>
>
>
> --
> Jody Garnett
>
> On 8 March 2016 at 08:59, Bob Basques  wrote:
>
>> All,
>>
>> I haven’t heard anything back on the following request from anyone (other
>> than Jody commenting about where this should be sent . . .).
>>
>> So trying again . . .
>>
>> 
>>
>>
>>
>> All,
>>
>> First, let me know if this is the wrong list to request from.
>>
>> We’re holding a regional Geo conference and would like to include a
>> OSGeo-Live thumb drive in each attendees goody bag.  So, please consider
>> this an official request for funding of OSGeo Live Thumb Drives for the
>> event.
>>
>> This is a multi- discipline, multi-state event for all things Geo.  60
>> confirmed presenters.  This will be a highly knowledgable audience and
>> because of the varied subject matter it will be an excellent venue to get
>> the word out to new folks about OSGeo and it’s mission, via the OSGeo Live
>> project.  More info about the event can be seen here:
>>
>> www.umgeocon.org
>>
>> We’ve planned for 350 attendees.  We can make our own thumb drives,
>> and/or pay to have them made ourselves.  We’ve handed these out in the past
>> and will also include a getting started cheat sheet for each user to get
>> them going with the least amount of effort.
>>
>> I haven’t checked lately for the going rate on these.  Local suppliers
>> are advertising ~$5 each for an 8GB USB3.0 blank drive.
>>
>> Request is for $2000 ($1750 for Drives, $250 for copying the OSGeo Live
>> suite to each).
>>
>> Related, my submission of the OSGeo Live presentation has been accepted
>> at the event, and there will also be a (free) GeoMOOSE workshop.
>>
>> bobb
>>
>> --
>> Bob Basques
>> 

Re: [OSGeo-Discuss] Recruiting OSGeo Santa Clause(s)

[Jody Garnett]

The webcom is also rebooting!
On Tue, Mar 15, 2016 at 4:38 AM nicolas bozon 
wrote:

> Dear Cameron, Marketing Committee, OSGeo Directors,
>
>
> As a member of the so called "dormant" Marketing Committee, i would be
> glad to help revitalising it.
>
> In fact it hasn't been a satisfactory nor confortable situation to be a
> member of such a forgotten commitee since 2012.
> So i'd like to volunteer for championing such committee reboot, and
> propose to help define strategic changes, recruit new members and tackle
> some of the administrative tasks.
> I can also chair the Committee if needed, and if this is appropriated for
> gathering the troops. Cameron, I am not Santa (but 'Klaus' only:)), but I'd
> be very glad to learn from your experience and we may try to enhance things
> together.
>
> However,i think the commitee's mission and role should be revised,
> probably indepth modified, and aligned with the new OSGeo plans.
> My main point is that the mandate of the OSGeo Marketing Committee must go
> way beyond the funding of OSGeo events and the managment of consumables or
> swag, as it mostly did (or not) until now.
> OSGeo Live is one of our best marketing tool to showcase some of the
> Foundation's software projects, but not to promote and market the
> Foundation itself IMHO.
> OSGeo Live must of course be kept inside a new marketing plan, but the
> latter shouldn't be built on DVDs and events only.
>
> According to me, improving OSGeo Marketing globally is one of the most
> important and urgent action to be taken according to the new strategic plan
> defined by the Board.
> It must help OSGeo to be presented as more matured, more inclusive, more
> professional, and fully considered by the broader geospatial community.
>
> I believe such reborn Marketing Committee should work closely along with
> the Board of Directors, the Website Committee and a few motivated
> contributors, in order to:
>
> - Define a consitent OSGeo identity from existing material (including
> revised graphic guidelines, new shapes and colors aligned with identified
> needs and recent web trends, new scalable vector graphics, web fonts ...)
> - Refine the OSGeo web identity (including main site redesign through the
> developement a new drupal theme, responsive webdesign, efficient and
> reusable visuals...)
> - Enhance OSGeo web content and presence (including blog, journal,
> newsletter and bring more activity on various social networks)
> - Market the OSGeo brand online and at all kind of events (including
> consumables management, viral marketing, direct marketing...)
>
> Such actions could be prioritized and voted by the Committee's members,
> coordinated by the commitee's chair according to the Committee members, and
> aligned with the allocated budget and volunteered time.
>
> I sincerly hope we can reboot and improve our Marketing Committee
> together, in order to grow and market our Foundation better.
> Let us talk, decide and act now ! Enough rest for MarkCom' !
>
> Best regards,
>
> Nick
>
> 2016-03-15 8:42 GMT+01:00 Cameron Shorter :
>
>> OSGeo needs help distributing money to worthy causes. We need an OSGeo
>> Santa Clause.
>>
>> The current state of play is:
>> * The OSGeo Board has allocated budget for an OSGeo marketing committee
>> to distribute.
>>
>> * But, our OSGeo Marketing committee has imploded. (I was the last chair,
>> a few years back). It seems no one is interested in the administrative
>> tasks of giving away money, doing the administrative work of writing
>> cheques, being accountable, deciding which requests get funded verses which
>> don't based on a set of guidelines.
>>
>> My take is that handing out money to worthy marketing causes can't be too
>> important, as it is not bugging anyone enough to want to step up and
>> volunteer to fix it. But I'd be delighted to proven wrong, and see some
>> people volunteer to step up to revitalise the OSGeo marketing committee. If
>> you are possibly interested, please speak up. I'd be happy to help you get
>> started.
>>
>> A first task would be to consider this request from Bob.
>>
>> Warm regards, Cameron
>>
>> On 9/03/2016 6:29 am, Jody Garnett wrote:
>>
>> Sounds like an amazing event, marketing committee should have a budget to
>> work against shortly (it is an agenda topic for this week and you can see
>> the budget
>> 
>> on the wiki ).
>>
>> Cameron is involved with both marketing committee and OSGeo live and
>> should be able to assist.
>>
>>
>>
>> --
>> Jody Garnett
>>
>> On 8 March 2016 at 08:59, Bob Basques  wrote:
>>
>>> All,
>>>
>>> I haven’t heard anything back on the following request from anyone
>>> (other than Jody commenting about where this should be sent . . .).
>>>
>>> So trying again . . .
>>>
>>> 
>>>
>>>
>>>
>>> All,
>>>
>>> First, let me know if this is the wrong 

Re: [OSGeo-Discuss] Recruiting OSGeo Santa Clause(s)

[Marc Vloemans]

Before handing out money to undoubtedly worthy causes...a marketing (which is 
more than just the promotional 'P' ) plan would be the usual starting point. 
Agreed upon by the Board and with input from all.

So. Why is what is given to whom, when and to what amount? Effectively; what 
precedes a marketing committee.

Unless, a plan/framework is in place, Santa Claus/Easter Bunny/Tooth Fairy/etc. 
can expect to receive a lot of flak. Groups and initiatives have no clue as to 
what (governable) rules to comply with. Besides all sorts of unwanted chaos and 
misunderstandings can be expected.

By the way, does one also not start to code without some sort of initial and 
agreed plan?

Any volunteers besides me to have a stab at it?

Vriendelijke groet,
Marc Vloemans


> Op 15 mrt. 2016 om 08:42 heeft Cameron Shorter  
> het volgende geschreven:
> 
> OSGeo needs help distributing money to worthy causes. We need an OSGeo Santa 
> Clause.
> 
> The current state of play is:
> * The OSGeo Board has allocated budget for an OSGeo marketing committee to 
> distribute.
> 
> * But, our OSGeo Marketing committee has imploded. (I was the last chair, a 
> few years back). It seems no one is interested in the administrative tasks of 
> giving away money, doing the administrative work of writing cheques, being 
> accountable, deciding which requests get funded verses which don't based on a 
> set of guidelines.
> 
> My take is that handing out money to worthy marketing causes can't be too 
> important, as it is not bugging anyone enough to want to step up and 
> volunteer to fix it. But I'd be delighted to proven wrong, and see some 
> people volunteer to step up to revitalise the OSGeo marketing committee. If 
> you are possibly interested, please speak up. I'd be happy to help you get 
> started.
> 
> A first task would be to consider this request from Bob.
> 
> Warm regards, Cameron
> 
>> On 9/03/2016 6:29 am, Jody Garnett wrote:
>> Sounds like an amazing event, marketing committee should have a budget to 
>> work against shortly (it is an agenda topic for this week and you can see 
>> the budget on the wiki ).
>> 
>> Cameron is involved with both marketing committee and OSGeo live and should 
>> be able to assist.
>> 
>> 
>> 
>> --
>> Jody Garnett
>> 
>>> On 8 March 2016 at 08:59, Bob Basques  wrote:
>>> All,
>>> 
>>> I haven’t heard anything back on the following request from anyone (other 
>>> than Jody commenting about where this should be sent . . .).
>>> 
>>> So trying again . . .
>>> 
>>> 
>>> 
>>> 
>>> 
>>> All,
>>> 
>>> First, let me know if this is the wrong list to request from.
>>> 
>>> We’re holding a regional Geo conference and would like to include a 
>>> OSGeo-Live thumb drive in each attendees goody bag.  So, please consider 
>>> this an official request for funding of OSGeo Live Thumb Drives for the 
>>> event.  
>>> 
>>> This is a multi- discipline, multi-state event for all things Geo.  60 
>>> confirmed presenters.  This will be a highly knowledgable audience and 
>>> because of the varied subject matter it will be an excellent venue to get 
>>> the word out to new folks about OSGeo and it’s mission, via the OSGeo Live 
>>> project.  More info about the event can be seen here: 
>>>  
>>> www.umgeocon.org
>>> 
>>> We’ve planned for 350 attendees.  We can make our own thumb drives, and/or 
>>> pay to have them made ourselves.  We’ve handed these out in the past and 
>>> will also include a getting started cheat sheet for each user to get them 
>>> going with the least amount of effort.  
>>> 
>>> I haven’t checked lately for the going rate on these.  Local suppliers are 
>>> advertising ~$5 each for an 8GB USB3.0 blank drive. 
>>> 
>>> Request is for $2000 ($1750 for Drives, $250 for copying the OSGeo Live 
>>> suite to each).
>>> 
>>> Related, my submission of the OSGeo Live presentation has been accepted at 
>>> the event, and there will also be a (free) GeoMOOSE workshop.
>>> 
>>> bobb
>>> 
>>> -- 
>>> Bob Basques
>>> bbasq...@sharedgeo.org
>>> 612.598.9210
>>> 
>>> 
>>> ___
>>> Board mailing list
>>> bo...@lists.osgeo.org
>>> http://lists.osgeo.org/mailman/listinfo/board
>> 
>> 
>> 
>> ___
>> Board mailing list
>> bo...@lists.osgeo.org
>> http://lists.osgeo.org/mailman/listinfo/board
> 
> -- 
> Cameron Shorter,
> Software and Data Solutions Manager
> LISAsoft
> Suite 112, Jones Bay Wharf,
> 26 - 32 Pirrama Rd, Pyrmont NSW 2009
> 
> P +61 2 9009 5000,  W www.lisasoft.com,  F +61 2 9009 5099
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