Yikes, that is big news.
If Wells had anything to do with the current state of Disney online, I'm
impressed. I think most sites could take a cue from kids' sites to see what
engagement really means. I've, more than once, gotten stuck helping one of
my children with a game or activity, only to fight them to stay on it. Most
of these kids' sites are now offering 'make your own video mashups' and you
wouldn't believe the number of 'mashups' my kids send to my email.
Robyn
From: videoblogging@yahoogroups.com [mailto:[EMAIL PROTECTED]
On Behalf Of Digital Buddha
Sent: Wednesday, December 20, 2006 7:28 PM
To: videoblogging
Subject: [videoblogging] Revver re-org
Ad Age is reporting that Revver has undergone a reorganization.
http://adage.com/digital/article.php?article_id=113975
Steven Starr will remain CEO but his co-founders Ian Clarke and Oliver
Luckett are leaving, along with several support staff, though a few are
staying on in consulting roles.
**Three executives have joined the senior staff. Kevin Wells joins as chief
operating officer; he was most recently a consultant to commercial aviation
tech start-up Naverus and in 1996 helped launch an e-commerce play for
Disney Online. David Armitage, who has held stints at Dentsu, YR and
TBWA/Chiat/Day and was most recently ad director at Edmunds.com, is joining
as senior VP-advertising sales, and Angela Gyetvan, a former corporate
marketing executive with Four Seasons Hotels and Resorts, has come in as
VP-marketing.
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