This press release is also available online here:
https://wikimediafoundation.org/wiki/Press_releases/Wikimedia_Foundation_launches_year-end_contribution_campaign
*Wikimedia Foundation launches year-end contribution campaign*
- *Wikipedia appeals to readers to support the world’s largest free
knowledge resource*
On December 2, 2014, Giving Tuesday, the Wikimedia Foundation kicked off
its year-end contribution campaign on English Wikipedia, requesting
donations to support the operating expenses of the Wikimedia sites and
global outreach programs. Wikipedia is overwhelmingly supported by small
individual donations averaging $15. It is a unique campaign that relies on
the power of individuals to keep knowledge free and accessible for the
world.
Wikipedia is written entirely by a community of volunteers who have a
passion for sharing and expanding the world’s knowledge. The Wikimedia
Foundation is the non-profit organization that supports Wikipedia, its
sister free knowledge projects, and that community of volunteers. Every
year, we ask those who value the site to make a contribution to ensure
Wikimedia projects are freely available to everyone around the world, in
their own language.
Wikipedia attracts nearly half a billion unique visitors and more than 20
billion monthly page views each month. Every month roughly 70,000 people
edit Wikipedia, collectively creating, improving, and maintaining its more
than 33.5 million articles in 287 languages. From articles on national
revolutions http://en.wikipedia.org/wiki/2014_Ukrainian_revolution
to feathered
dinosaurs http://en.wikipedia.org/wiki/Feathered_dinosaur and comet
landers https://en.wikipedia.org/wiki/Philae_(spacecraft) to football
tournaments http://en.wikipedia.org/wiki/2014_FIFA_World_Cup, the world
trusts Wikipedia. Together with its sister free knowledge projects such as
Wikimedia Commons, Wikipedia is one of the most popular websites in the
world.
This year, hundreds of millions of people turned to Wikipedia to not just
understand but also shape the world around them. Here are just a few ways
people used Wikipedia:
- This year the article on the Ebola virus disease
http://en.wikipedia.org/wiki/Ebola_virus_disease on the
English-language version of Wikipedia received 17 million visits in one
month alone, and remained among the most visited articles on Wikipedia
throughout the year. Wikipedians at the WikiProject Med Foundation worked
with volunteer translators to make the article on Ebola available in more
than 50 languages.
- This summer more than 2,000 of the volunteer writers, readers, and
users of Wikipedia met in London at Wikimania
http://wikimania2014.wikimedia.org/wiki/Wikimania, to share and
discuss the future of knowledge. Among them was 17 year old Jack Andraka
http://en.wikipedia.org/wiki/Jack_Andraka who, as a high school
student, used knowledge found on Wikipedia to develop a new test for
pancreatic cancer.
- This autumn, a group of Wikipedia’s volunteer editors were recognized
by *Foreign Policy* magazine as among the world’s 100 top leading global
thinkers
http://globalthinkers.foreignpolicy.com/#chroniclers/detail/evans-mabey-mandiberg-ptak-howard-knipel
for
their project, Art+Feminism, designed to advance understanding of the
contributions of the world’s female artists and innovators.
Small donations allow the Wikimedia Foundation to cover the costs of
operating Wikipedia, including electricity, servers, and staff. These
contributions also allow us to invest in improvements to the technology
behind Wikipedia, such as this year’s introduction of a free, fast, native
Wikipedia app for iOS and Android, and ongoing improvements to Wikipedia’s
search functions and speed.
Donations also support Foundation initiatives to bring knowledge to people
around the world, such as Wikipedia Zero. Wikipedia Zero is a program that
enables people who can’t afford mobile data charges to access or contribute
to all knowledge on Wikipedia for free on their mobile phone. An estimated
400 million people now have free access to Wikipedia, thanks to 40
operators in 34 countries. This includes users of MTN in South Africa,
which introduced Wikipedia Zero after receiving an open letter from grade
12 students at Sinenjongo High School, in the township of Joe Slovo Park,
as featured in this short film
https://wikimediafoundation.org/wiki/Wikipedia_Zero.
As with previous campaigns, this year the Wikimedia Foundation will use a
variety of banner formats to reach the movement’s diverse global audience.
“We are always looking for new ways to reach our readers while minimizing
interruption of their experience on Wikipedia,” said Megan Hernandez,
Director of Online Fundraising at the Wikimedia Foundation. “This year, our
goal is to reach our target more quickly, in order to limit the total
number of banners each reader sees. We thank all our contributors for their
support and our volunteers
