Re: Exact behavior of ConversionTypeName in reports

Hello Dorian, Thanks for pointing that out. I'm always relying on the documentation, and I haven't done the math on my own account to verify this, so I appreciate the additional data. At the very least, we'll make sure the documentation gets updated to be a bit more clear. Thanks, Nadine, AdWo

Re: Exact behavior of ConversionTypeName in reports

Hi Nadine, as always, thanks a lot for your quick response! I understand your point about the difference between "Cost" and "TotalCost", but I'm still surprised about "CostPerConversion" being based on conversion value. I checked by downloading campaign performance reports in a few accounts of

Re: Exact behavior of ConversionTypeName in reports

Hi Dorian, There was a recent rename of many of the conversion reporting columns in v201601, and that's why some of the definitions seem a bit confusing. Let me see if I can recall a bit of history to help clarify. Back in v201509, there was a TotalCost

Re: Exact behavior of ConversionTypeName in reports

Hi Nadine, thanks for your quick reply. I'm afraid to say I've lost you completely. CostPerConversion is based on conversion value? Isn't that a very unfortunate name then? Especially seeing as the Adwords web UI apparently uses a different definition:

Re: Exact behavior of ConversionTypeName in reports

Hi Dorian, The reason it doesn't depend on *Cost* is because *CostPerConversion* is the *total cost *divided by the *ConversionValue*. The total cost is the total aggregated cost, which includes total click cost and any other costs, including phone cost. The *Cost* field does not include all th

Re: Exact behavior of ConversionTypeName in reports

Hi Nadine, thanks for your feedback. I have a hard time understanding how "CostPerConversion" isn't dependant on "Cost". If I have the number of conversions and the cost per conversion, can't I just multiply the two to get the total cost? Here's an example for the extra lines I've mentioned. I

Re: Exact behavior of ConversionTypeName in reports

Hello Dorian, So, it looks like you caught an issue in our documentation. We'll be updating *ConversionCategoryName* to be listed as a segment. Thanks for catching that and telling us about it! As for the answer to your second question, the *CostPerConversion* does not directly depend on *Cost

Re: Exact behavior of ConversionTypeName in reports

Hi Dorian, Thanks for checking in. Let me ping one of my teammates again because I haven't gotten the answer back, yet. I've always found *ConversionCategoryName* unique, and I just want to make sure I have it right before giving you a definitive answer. Cheers, Nadine, AdWords API Team On M

Re: Exact behavior of ConversionTypeName in reports

Hi Nadine, any news on this subject? I just noticed that "ConversionCategoryName" actually is defined as having behavior "Segment", so it seems that "ConversionCategoryName" should be a segment, too. I would also be very interested in any feedback to the second part of my question, i.e. why "C

Re: Exact behavior of ConversionTypeName in reports

Hi Dorian, I've taken a look at this, and I thought for some reason it was a segmenting field as well at some point. Perhaps, the documentation is out of date or something has changed. Sometimes, we do have implicit segmentation that happens, but I'm not sure if that is what is happening here.

Re: Exact behavior of ConversionTypeName in reports

Hi Umesh, thanks for your reply. I'm really not sure whether ConversionTypeName is an attribute. As an example, for a given account and the following report definition: https://adwords.google.com/api/adwords/cm/v201603";> CampaignId Conversions GREATER_THAN 0

Re: Exact behavior of ConversionTypeName in reports

Hi Dorian, The ConversionTypeName field prevents zero-conversions rows from being returned as you mentioned above. The ConversionTypeName is field of type *attribute* and not a *seg

Exact behavior of ConversionTypeName in reports

Hello, I am currently a bit confused about the ConversionTypeName field. The reference page for CAMPAIGN_PERFORMANCE_REPORT states that it is an attribute and that it "prevents zero-conversion rows from being returned". However, downloading a campaign report using a predicate to exclude campai