Re: [PROPOSAL] Initiate a Contest for Branding of 4.0

2012-11-16 Thread Alexandro Colorado
We do need more communication channels specially with external entities.
Linux Journal blog, sourceforge newsletters, prominent news channels like
Lxer http://lxer.com/ and others. This is what marketing should be focused
on at the moment. That way initiatives like this grasp major notoriety in
the open source world.

On Fri, Nov 16, 2012 at 1:58 AM, Graham Lauder g.a.lau...@gmail.com wrote:

 Feel free to hack at it Kevin, all input welcomed. I'll get more time this
 weekend, although I've been called in for Saturday, just a minor job so
 hopefully it won't turn into a major, then I can dedicate some effort to
 it.

 Cheers
 G


 On Fri, Nov 16, 2012 at 5:48 PM, Kevin Grignon kevingrignon...@gmail.com
 wrote:

  KG01 - see comments
 
  On Wed, Nov 14, 2012 at 4:05 PM, Graham Lauder g.a.lau...@gmail.com
  wrote:
 
   On Wed, Nov 14, 2012 at 6:03 AM, Rob Weir robw...@apache.org wrote:
  
On Tue, Oct 30, 2012 at 1:17 PM, Graham Lauder g.a.lau...@gmail.com
 
wrote:
 5 days is about up and we have no -1so I've started a page for
  creating
of
 the proposed RFP on the confluence wiki here:


  https://cwiki.apache.org/confluence/display/OOOUSERS/Brand+Contest+RFP

   
Question:  Is it worth (maybe before or as part of the Aim section)
saying a few brief words about what the current branding is, its
history and why we are rebranding now?
   
  
   Yes, that will be part of the preamble to the RFP.  I'll be getting to
  that
   this weekend, I'm on a contract at the moment and as is usual they are
   trying to squeeze 52 weeks into twelve!  :)
  
   Cheers
   G
  
  
   
   
 Discussion on the marketing list?

 I'm travelling for the next two days, connection may be intemittent

 Cheers
 GL
   
  
 
 
 
  KG01:
 
  Graham,
 
  Can we please update the proposal to indicate that the contest is open to
  the general public and members of the AOO community. There is an
 assumption
  that our existing community are not capable, or interested in
 contributing.
  This is not the case.
 
  When do you expect to run this contest? I have completed some concepts
 and
  I want to share with community. Shall I wait for your content? or just
  start posting via UX site? On one hand, I want the contest to attract
  designers to OpenOffice, on the other hand, I want to promote my design
  concepts now.
 
  Thoughts?
 
  Regards,
  Kevin
 




-- 
Alexandro Colorado
Apache OpenOffice Contributor
http://es.openoffice.org


Re: [PROPOSAL] Initiate a Contest for Branding of 4.0

2012-11-16 Thread Rob Weir
On Fri, Nov 16, 2012 at 3:18 AM, Alexandro Colorado j...@oooes.org wrote:
 We do need more communication channels specially with external entities.
 Linux Journal blog, sourceforge newsletters, prominent news channels like
 Lxer http://lxer.com/ and others. This is what marketing should be focused
 on at the moment. That way initiatives like this grasp major notoriety in
 the open source world.


Now that we've graduated we are allowed to make more formal
announcements, even press releases.  So if we develop a distribution
list we can target news channels like this.  But we would want to
provide the full package, e.g., quotes, a contact person for further
questions, etc.   Make it easy for the journalist on a busy schedule.

-Rob


 On Fri, Nov 16, 2012 at 1:58 AM, Graham Lauder g.a.lau...@gmail.com wrote:

 Feel free to hack at it Kevin, all input welcomed. I'll get more time this
 weekend, although I've been called in for Saturday, just a minor job so
 hopefully it won't turn into a major, then I can dedicate some effort to
 it.

 Cheers
 G


 On Fri, Nov 16, 2012 at 5:48 PM, Kevin Grignon kevingrignon...@gmail.com
 wrote:

  KG01 - see comments
 
  On Wed, Nov 14, 2012 at 4:05 PM, Graham Lauder g.a.lau...@gmail.com
  wrote:
 
   On Wed, Nov 14, 2012 at 6:03 AM, Rob Weir robw...@apache.org wrote:
  
On Tue, Oct 30, 2012 at 1:17 PM, Graham Lauder g.a.lau...@gmail.com
 
wrote:
 5 days is about up and we have no -1so I've started a page for
  creating
of
 the proposed RFP on the confluence wiki here:


  https://cwiki.apache.org/confluence/display/OOOUSERS/Brand+Contest+RFP

   
Question:  Is it worth (maybe before or as part of the Aim section)
saying a few brief words about what the current branding is, its
history and why we are rebranding now?
   
  
   Yes, that will be part of the preamble to the RFP.  I'll be getting to
  that
   this weekend, I'm on a contract at the moment and as is usual they are
   trying to squeeze 52 weeks into twelve!  :)
  
   Cheers
   G
  
  
   
   
 Discussion on the marketing list?

 I'm travelling for the next two days, connection may be intemittent

 Cheers
 GL
   
  
 
 
 
  KG01:
 
  Graham,
 
  Can we please update the proposal to indicate that the contest is open to
  the general public and members of the AOO community. There is an
 assumption
  that our existing community are not capable, or interested in
 contributing.
  This is not the case.
 
  When do you expect to run this contest? I have completed some concepts
 and
  I want to share with community. Shall I wait for your content? or just
  start posting via UX site? On one hand, I want the contest to attract
  designers to OpenOffice, on the other hand, I want to promote my design
  concepts now.
 
  Thoughts?
 
  Regards,
  Kevin
 




 --
 Alexandro Colorado
 Apache OpenOffice Contributor
 http://es.openoffice.org


Re: [PROPOSAL] Initiate a Contest for Branding of 4.0

2012-11-16 Thread Alexandro Colorado
On Fri, Nov 16, 2012 at 7:01 AM, Rob Weir robw...@apache.org wrote:

 On Fri, Nov 16, 2012 at 3:18 AM, Alexandro Colorado j...@oooes.org wrote:
  We do need more communication channels specially with external entities.
  Linux Journal blog, sourceforge newsletters, prominent news channels like
  Lxer http://lxer.com/ and others. This is what marketing should be
 focused
  on at the moment. That way initiatives like this grasp major notoriety in
  the open source world.
 

 Now that we've graduated we are allowed to make more formal
 announcements, even press releases.  So if we develop a distribution
 list we can target news channels like this.  But we would want to
 provide the full package, e.g., quotes, a contact person for further
 questions, etc.   Make it easy for the journalist on a busy schedule.


We used to have MarCons in the past. I wonder how will this be handled now?
http://wiki.openoffice.org/wiki/Marketing/MarCons

The development of press kits were also handled with specific guidelines
usually localized and with a consistent structure. Here is a sample of the
releases and how the structure consider a presskit:
http://wiki.openoffice.org/wiki/OOoRelease33





 -Rob


  On Fri, Nov 16, 2012 at 1:58 AM, Graham Lauder g.a.lau...@gmail.com
 wrote:
 
  Feel free to hack at it Kevin, all input welcomed. I'll get more time
 this
  weekend, although I've been called in for Saturday, just a minor job so
  hopefully it won't turn into a major, then I can dedicate some effort to
  it.
 
  Cheers
  G
 
 
  On Fri, Nov 16, 2012 at 5:48 PM, Kevin Grignon 
 kevingrignon...@gmail.com
  wrote:
 
   KG01 - see comments
  
   On Wed, Nov 14, 2012 at 4:05 PM, Graham Lauder g.a.lau...@gmail.com
   wrote:
  
On Wed, Nov 14, 2012 at 6:03 AM, Rob Weir robw...@apache.org
 wrote:
   
 On Tue, Oct 30, 2012 at 1:17 PM, Graham Lauder 
 g.a.lau...@gmail.com
  
 wrote:
  5 days is about up and we have no -1so I've started a page for
   creating
 of
  the proposed RFP on the confluence wiki here:
 
 
  
 https://cwiki.apache.org/confluence/display/OOOUSERS/Brand+Contest+RFP
 

 Question:  Is it worth (maybe before or as part of the Aim
 section)
 saying a few brief words about what the current branding is, its
 history and why we are rebranding now?

   
Yes, that will be part of the preamble to the RFP.  I'll be getting
 to
   that
this weekend, I'm on a contract at the moment and as is usual they
 are
trying to squeeze 52 weeks into twelve!  :)
   
Cheers
G
   
   


  Discussion on the marketing list?
 
  I'm travelling for the next two days, connection may be
 intemittent
 
  Cheers
  GL

   
  
  
  
   KG01:
  
   Graham,
  
   Can we please update the proposal to indicate that the contest is
 open to
   the general public and members of the AOO community. There is an
  assumption
   that our existing community are not capable, or interested in
  contributing.
   This is not the case.
  
   When do you expect to run this contest? I have completed some concepts
  and
   I want to share with community. Shall I wait for your content? or just
   start posting via UX site? On one hand, I want the contest to attract
   designers to OpenOffice, on the other hand, I want to promote my
 design
   concepts now.
  
   Thoughts?
  
   Regards,
   Kevin
  
 
 
 
 
  --
  Alexandro Colorado
  Apache OpenOffice Contributor
  http://es.openoffice.org




-- 
Alexandro Colorado
Apache OpenOffice Contributor
http://es.openoffice.org


Re: [PROPOSAL] Initiate a Contest for Branding of 4.0

2012-11-14 Thread Graham Lauder
On Wed, Nov 14, 2012 at 6:03 AM, Rob Weir robw...@apache.org wrote:

 On Tue, Oct 30, 2012 at 1:17 PM, Graham Lauder g.a.lau...@gmail.com
 wrote:
  5 days is about up and we have no -1so I've started a page for creating
 of
  the proposed RFP on the confluence wiki here:
 
  https://cwiki.apache.org/confluence/display/OOOUSERS/Brand+Contest+RFP
 

 Question:  Is it worth (maybe before or as part of the Aim section)
 saying a few brief words about what the current branding is, its
 history and why we are rebranding now?


Yes, that will be part of the preamble to the RFP.  I'll be getting to that
this weekend, I'm on a contract at the moment and as is usual they are
trying to squeeze 52 weeks into twelve!  :)

Cheers
G




  Discussion on the marketing list?
 
  I'm travelling for the next two days, connection may be intemittent
 
  Cheers
  GL



Re: [PROPOSAL] Initiate a Contest for Branding of 4.0

2012-11-13 Thread Rob Weir
On Tue, Oct 30, 2012 at 1:17 PM, Graham Lauder g.a.lau...@gmail.com wrote:
 5 days is about up and we have no -1so I've started a page for creating of
 the proposed RFP on the confluence wiki here:

 https://cwiki.apache.org/confluence/display/OOOUSERS/Brand+Contest+RFP


Question:  Is it worth (maybe before or as part of the Aim section)
saying a few brief words about what the current branding is, its
history and why we are rebranding now?


 Discussion on the marketing list?

 I'm travelling for the next two days, connection may be intemittent

 Cheers
 GL