Re: [Evangelism] Plone is three kinds of flexibile.
On 29/12/2009, at 8:02 AM, ejah wrote: In addition, I think we are to much focussed on the functionality and not enough on the customer benefit when explaining Plone. Beside that, can we paint a picture of our customer? What are the issues he wants to resolve or avoid? From there we can position Plone in the right manner for this particular customer. Note the original email stated the customer being pitched to was a corporate needing an intranet. y. Personally I have always found it very hard to sell to customers on functionality or competitive advantages. It was less difficult when focussing on the benefits that we could give them. The benefit to them was that plone wouldn't be a dead end due to it;s flexibility. I get the strong impression we are struggling with our positioning and our value proposition. Further on, is branding and theming a benefit? Any decent CMS out there It is in the context of a corporate intranet. Not everyone wants to customise or localise the UI of an out of the box intranet but if they did, many of competing "intranet" products don't allow this as easily. e.g. sharepoint. ___ Evangelism mailing list Evangelism@lists.plone.org http://lists.plone.org/mailman/listinfo/evangelism
Re: [Evangelism] Plone is three kinds of flexibile.
In addition, I think we are to much focussed on the functionality and not enough on the customer benefit when explaining Plone. Beside that, can we paint a picture of our customer? What are the issues he wants to resolve or avoid? From there we can position Plone in the right manner for this particular customer. Personally I have always found it very hard to sell to customers on functionality or competitive advantages. It was less difficult when focussing on the benefits that we could give them. I get the strong impression we are struggling with our positioning and our value proposition. Further on, is branding and theming a benefit? Any decent CMS out there supports that out of the box with a multitude of options available as free starting points. I would like to take it one step further from ajung's point:" Branding and theming: This statement is too general and broad. I would like to see how theming Plone compares to other CMS solutions like Drupal or Joomla " Yes, and then, what is/are the resulting customer benefit(s) from that for our customer segments? Quoting ajung: " On Functionality and plugins: .. Plugins: 3000 is a pointless number - lots of Plone add-ons are of doubtful quality or just out-dated. Many add-ons for solving the same problem but still a lot of unfinished or unpolished or half-baked stuff... " I couldn't agree more. I personally miss a kind of popularity/quality feedback on all the plugins for download that will allow me to focus on stuff that works, and also for what version it works. -- View this message in context: http://n2.nabble.com/Plone-is-three-kinds-of-flexibile-tp4197747p4225218.html Sent from the Evangelism mailing list archive at Nabble.com. ___ Evangelism mailing list Evangelism@lists.plone.org http://lists.plone.org/mailman/listinfo/evangelism
Re: [Evangelism] Plone is three kinds of flexibile.
-- Nate Aune - na...@jazkarta.com http://www.jazkarta.com Sent from my iPhone On Dec 21, 2009, at 3:18 PM, Dylan Jay wrote: On 22/12/2009, at 2:33 AM, Matt Hamilton wrote: On 21 Dec 2009, at 00:56, Dylan Jay wrote: Had a customer presentation on Friday and we gave a new pitch on what Plone's key competitive advantages are (in this case for intranets). Thought I'd share it in case it's helpful to others. Following from Matt's recent "flexibility" ads we said Plone's uniqueness is flexibility in three different dimensions making the its flexibility greater than the sum of its parts. Flexibility makes Plone a kind of intranet construction kit where the "elevator goes all the way up". 1. Theme and branding - because it's a "web" content management system that gets used for public sites 2. Workflow, permissions and hierarchy - because of it's "smart file system" data model. Ability to delegate responsibility in different ways. 3. Functionality and plugins. - because of viewlets, portlets, content rules, content types, ZTK etc - allow third party functionality that slips nicely into Plone's UI. Plone's equivalent of the app store - 3000 plugins. Open source is I guess another dimension to the flexibility but we didn't really go into that as much, e.g. no license restrictions to encumber roll out. Dylan, That is a fantastic set of points there. I really like it. Keeps away from any technical / philosophical issues and just focusses on benefits in a way that no other system could really touch. Do you happen to have your slides available from your presentation? Actually since your flexible intranet presentation was so good we just showed some of your slides giving it as an example of the ways in which plone can be adapted to an organisation without limit. In hindsite this approach maybe made plone seem to be needed to be too customized. We should have combined it with demoing some out of the box intranet plugin features like wikis blogs and notifications. (We really need a plone intranet distribution) We also demoed a reusable multiple reviewer workflow where review steps and schema can all be edited togeather using dexterity. I have a demo tomorrow with a large media organization and would love to show them Dexterity. Any chance you can provide a buildout for getting this all set up? -Matt -- Matt Hamilton ma...@netsight.co.uk Netsight Internet Solutions, Ltd. Understand. Develop. Deliver http://www.netsight.co.uk +44 (0)117 9090901 Web Design | Zope/Plone Development & Consulting | Co-location | Hosting ___ Evangelism mailing list Evangelism@lists.plone.org http://lists.plone.org/mailman/listinfo/evangelism ___ Evangelism mailing list Evangelism@lists.plone.org http://lists.plone.org/mailman/listinfo/evangelism
Re: [Evangelism] Plone is three kinds of flexibile.
On 22/12/2009, at 2:33 AM, Matt Hamilton wrote: On 21 Dec 2009, at 00:56, Dylan Jay wrote: Had a customer presentation on Friday and we gave a new pitch on what Plone's key competitive advantages are (in this case for intranets). Thought I'd share it in case it's helpful to others. Following from Matt's recent "flexibility" ads we said Plone's uniqueness is flexibility in three different dimensions making the its flexibility greater than the sum of its parts. Flexibility makes Plone a kind of intranet construction kit where the "elevator goes all the way up". 1. Theme and branding - because it's a "web" content management system that gets used for public sites 2. Workflow, permissions and hierarchy - because of it's "smart file system" data model. Ability to delegate responsibility in different ways. 3. Functionality and plugins. - because of viewlets, portlets, content rules, content types, ZTK etc - allow third party functionality that slips nicely into Plone's UI. Plone's equivalent of the app store - 3000 plugins. Open source is I guess another dimension to the flexibility but we didn't really go into that as much, e.g. no license restrictions to encumber roll out. Dylan, That is a fantastic set of points there. I really like it. Keeps away from any technical / philosophical issues and just focusses on benefits in a way that no other system could really touch. Do you happen to have your slides available from your presentation? Actually since your flexible intranet presentation was so good we just showed some of your slides giving it as an example of the ways in which plone can be adapted to an organisation without limit. In hindsite this approach maybe made plone seem to be needed to be too customized. We should have combined it with demoing some out of the box intranet plugin features like wikis blogs and notifications. (We really need a plone intranet distribution) We also demoed a reusable multiple reviewer workflow where review steps and schema can all be edited togeather using dexterity. -Matt -- Matt Hamilton ma...@netsight.co.uk Netsight Internet Solutions, Ltd. Understand. Develop. Deliver http://www.netsight.co.uk +44 (0)117 9090901 Web Design | Zope/Plone Development & Consulting | Co-location | Hosting ___ Evangelism mailing list Evangelism@lists.plone.org http://lists.plone.org/mailman/listinfo/evangelism
Re: [Evangelism] Plone is three kinds of flexibile.
On 21 Dec 2009, at 00:56, Dylan Jay wrote: Had a customer presentation on Friday and we gave a new pitch on what Plone's key competitive advantages are (in this case for intranets). Thought I'd share it in case it's helpful to others. Following from Matt's recent "flexibility" ads we said Plone's uniqueness is flexibility in three different dimensions making the its flexibility greater than the sum of its parts. Flexibility makes Plone a kind of intranet construction kit where the "elevator goes all the way up". 1. Theme and branding - because it's a "web" content management system that gets used for public sites 2. Workflow, permissions and hierarchy - because of it's "smart file system" data model. Ability to delegate responsibility in different ways. 3. Functionality and plugins. - because of viewlets, portlets, content rules, content types, ZTK etc - allow third party functionality that slips nicely into Plone's UI. Plone's equivalent of the app store - 3000 plugins. Open source is I guess another dimension to the flexibility but we didn't really go into that as much, e.g. no license restrictions to encumber roll out. Dylan, That is a fantastic set of points there. I really like it. Keeps away from any technical / philosophical issues and just focusses on benefits in a way that no other system could really touch. Do you happen to have your slides available from your presentation? -Matt -- Matt Hamilton ma...@netsight.co.uk Netsight Internet Solutions, Ltd. Understand. Develop. Deliver http://www.netsight.co.uk +44 (0)117 9090901 Web Design | Zope/Plone Development & Consulting | Co-location | Hosting ___ Evangelism mailing list Evangelism@lists.plone.org http://lists.plone.org/mailman/listinfo/evangelism