Re: Why the iPhone 8 may play hard to get - CNET

[lenron brown]

Well maybe they couldn't get production started as soon as they would
have liked. I am willing to wait for the 8 though not settling for a
7s plus.

On 8/6/17, Simon Fogarty  wrote:
> I find this interesting,
>
>  Samsung did this with the galaxy s8,
>
> Their standard s8 has the screan size of a 5.5 inch and the larger device is
> 6.x  all from the way the screen raps around the sides of the device.
>
>
> As for the OLED screens,
>
>  Surely they thought about this before they started getting them produced.
>
> -Original Message-
> From: macvisionaries@googlegroups.com
> [mailto:macvisionaries@googlegroups.com] On Behalf Of M. Taylor
> Sent: Sunday, 6 August 2017 4:36 PM
> To: macvisionaries@googlegroups.com
> Subject: Why the iPhone 8 may play hard to get - CNET
>
> CNET News - Saturday, August 5, 2017 at 7:22 AM Why the iPhone 8 may play
> hard to get - CNET
>
> As of today, Apple's flagship phone comes in two sizes. (We're not counting
> the iPhone SE.) Apple For the past three years, each September has brought
> us two new iPhones: the "regular" 4.7-inch model, and the "extra large"
> 5.5-inch one, with a bigger screen and better camera.
> This year? A long-rumored, radically redesigned iPhone may finally be on
> deck. To picture it, imagine if the 5.5-inch screen of an iPhone Plus could
> fit in the body of a regular iPhone -- but in a sleek new design without big
> bezels to get in the way. Rumors suggest it could have an OLED display,
> amped-up augmented reality capabilities and wireless (inductive) charging,
> too.
> There are just two problems: It might start -- start! -- at over $1,000
> (roughly £760 or AU$1255).  And even at that price, Apple may not be able to
> make enough of them for you to buy one this fall.
> That's why all signs are pointing to three new iPhones for 2017. That
> fantasy iPhone 8 will likely be joined by the familiar S phones we see every
> odd-numbered year, while the iPhone 7S and 7S Plus would look nearly the
> same as their predecessors, while incorporating some under-the-hood upgrades
> to keep them interesting. That could throw a wrench into any Apple fan's
> usual upgrade plans -- especially since many have been waiting for the first
> significant redesign in years.
> Is this really going to happen? Apple didn't respond to our request for
> comment, and we have very little hard info here. But here's why we think we
> could get a trio of new iPhones this year.
> Who believes this crazy theory, anyway?
> Clever people, and more of them than you'd think.
> In March 2016 -- before even the iPhone 7 was unveiled -- KGI Securities
> analyst Ming Chi-Kuo (who has a solid track record for Apple rumors)
> reported that the company was considering a new iPhone design for 2017 with
> a 5.8-inch OLED screen, wireless charging and a glass back.
> But Kuo said one other thing too, something many reporters missed: if Apple
> couldn't get enough OLED screens for that flagship iPhone, it might launch a
> pair of standard 4.7-inch and 5.5-inch iPhones as well. Three iPhones in
> total.
>
> There may be three new iPhones in 2017.
> KGI Research
> In the months since, Kuo has continued to beat the drum for three new
> iPhones, but he hasn't been alone. The Nikkei Asian Review and Bloomberg's
> Mark Gurman each corroborated the idea. But it wasn't until this July, when
> a report in China's Economic Daily News warned of a delay for Apple's OLED
> phone, that Wall Street joined the bandwagon.
> At one point, we counted as many as a dozen financial analysts that agreed
> that Apple was having problems building its new phone to meet its normal
> September release schedule, and would either have to delay it or ship it in
> limited quantities to start. However, Apple has since forecast huge earnings
> for the September quarter, effectively confirming that some sort of new
> iPhones will be released by the end of September.
> But questions remain: Will all three presumed new models hit at once? And
> how much will the high-end model cost? Because many of those aforementioned
> analysts -- as well as respected Apple watchers John Gruber, Jason Snell and
> Rene Ritchie -- believe you'll have to pay more than ever before.
> Why can't Apple make enough of the iPhones we want?
> Four letters: OLED.
> It's no surprise Apple wants to add an OLED screen to the iPhone, to get the
> deep colors, inky blacks and battery efficiency that display technology can
> afford.
>
> With an OLED screen, each pixel generates its own light... so when they're
> black, they're off, and not wasting electricity.
> Andrew Hoyle/CNET
> But unlike most pieces that go into a phone, those OLED screens can only
> realistically come from a single source. The problem: Samsung controls at
> least 98 percent of the phone-sized OLED market, according to analyst firms
> IHS and UBI Research.
> Other companies like LG do produce OLED panels, and more are gearing up, but
> no other firm can produce as 

RE: Why the iPhone 8 may play hard to get - CNET

[Simon Fogarty]

I find this interesting,

 Samsung did this with the galaxy s8,

Their standard s8 has the screan size of a 5.5 inch and the larger device is 
6.x  all from the way the screen raps around the sides of the device.


As for the OLED screens,

 Surely they thought about this before they started getting them produced.

-Original Message-
From: macvisionaries@googlegroups.com [mailto:macvisionaries@googlegroups.com] 
On Behalf Of M. Taylor
Sent: Sunday, 6 August 2017 4:36 PM
To: macvisionaries@googlegroups.com
Subject: Why the iPhone 8 may play hard to get - CNET

CNET News - Saturday, August 5, 2017 at 7:22 AM Why the iPhone 8 may play hard 
to get - CNET
 
As of today, Apple's flagship phone comes in two sizes. (We're not counting the 
iPhone SE.) Apple For the past three years, each September has brought us two 
new iPhones: the "regular" 4.7-inch model, and the "extra large" 5.5-inch one, 
with a bigger screen and better camera.
This year? A long-rumored, radically redesigned iPhone may finally be on deck. 
To picture it, imagine if the 5.5-inch screen of an iPhone Plus could fit in 
the body of a regular iPhone -- but in a sleek new design without big bezels to 
get in the way. Rumors suggest it could have an OLED display, amped-up 
augmented reality capabilities and wireless (inductive) charging, too.
There are just two problems: It might start -- start! -- at over $1,000 
(roughly £760 or AU$1255).  And even at that price, Apple may not be able to 
make enough of them for you to buy one this fall. 
That's why all signs are pointing to three new iPhones for 2017. That fantasy 
iPhone 8 will likely be joined by the familiar S phones we see every 
odd-numbered year, while the iPhone 7S and 7S Plus would look nearly the same 
as their predecessors, while incorporating some under-the-hood upgrades to keep 
them interesting. That could throw a wrench into any Apple fan's usual upgrade 
plans -- especially since many have been waiting for the first significant 
redesign in years.
Is this really going to happen? Apple didn't respond to our request for 
comment, and we have very little hard info here. But here's why we think we 
could get a trio of new iPhones this year.
Who believes this crazy theory, anyway?
Clever people, and more of them than you'd think. 
In March 2016 -- before even the iPhone 7 was unveiled -- KGI Securities 
analyst Ming Chi-Kuo (who has a solid track record for Apple rumors) reported 
that the company was considering a new iPhone design for 2017 with a 5.8-inch 
OLED screen, wireless charging and a glass back.
But Kuo said one other thing too, something many reporters missed: if Apple 
couldn't get enough OLED screens for that flagship iPhone, it might launch a 
pair of standard 4.7-inch and 5.5-inch iPhones as well. Three iPhones in total.
 
There may be three new iPhones in 2017.
KGI Research
In the months since, Kuo has continued to beat the drum for three new iPhones, 
but he hasn't been alone. The Nikkei Asian Review and Bloomberg's Mark Gurman 
each corroborated the idea. But it wasn't until this July, when a report in 
China's Economic Daily News warned of a delay for Apple's OLED phone, that Wall 
Street joined the bandwagon.
At one point, we counted as many as a dozen financial analysts that agreed that 
Apple was having problems building its new phone to meet its normal September 
release schedule, and would either have to delay it or ship it in limited 
quantities to start. However, Apple has since forecast huge earnings for the 
September quarter, effectively confirming that some sort of new iPhones will be 
released by the end of September.
But questions remain: Will all three presumed new models hit at once? And how 
much will the high-end model cost? Because many of those aforementioned 
analysts -- as well as respected Apple watchers John Gruber, Jason Snell and 
Rene Ritchie -- believe you'll have to pay more than ever before.
Why can't Apple make enough of the iPhones we want?
Four letters: OLED. 
It's no surprise Apple wants to add an OLED screen to the iPhone, to get the 
deep colors, inky blacks and battery efficiency that display technology can 
afford.
 
With an OLED screen, each pixel generates its own light... so when they're 
black, they're off, and not wasting electricity.
Andrew Hoyle/CNET
But unlike most pieces that go into a phone, those OLED screens can only 
realistically come from a single source. The problem: Samsung controls at least 
98 percent of the phone-sized OLED market, according to analyst firms IHS and 
UBI Research. 
Other companies like LG do produce OLED panels, and more are gearing up, but no 
other firm can produce as many as Apple would need for a phone. Samsung has a 
virtual monopoly on these screens, and there's no backup if anything goes wrong.
Apple is so big that it needs suppliers who can provide hundreds of millions of 
each iPhone part each year -- anything below those thresholds, and it can't 
afford to use those parts