Re: Press requests

[Shane Curcuru]

On 9/27/2011 7:12 AM, Donald Harbison wrote:

Thanks Shane.

To be clear, Apache policy on podling branding[1] states:

"*Podling has been approved for incubation, podling has launched public
mailing lists, and podling has dropped code into repository*: A podling*MUST
* now be called *Apache "Podling-Name"* (see
Naming
below).
A podling and affiliated persons can issue press releases that reference the
podling, but cannot issue press releases with the specific intent of
announcing the Podling. Podling can conduct informal pr activities, such as
media outreach, blog publicity, etc. The ASF will not issue any press
releases for any podling at this stage. However, the Public Relations
Committee *MUST* review any releases by affiliated organizations or groups
to ensure they comply with these branding guidelines."

So there is no requirement to run our blogs or media outreach efforts
through Apache press office before posting, correct?


Correct - now that infra has created a blogs.a.o for the podling, you're 
free to use that directly to communicate to the larger world as the 
podling sees fit.  Indeed, I agree we need a committed group of 
volunteers to push content to that blog more regularly, so we can better 
tell our own story (instead of having others tell it).


The issue with coordinating with press@ is partly about any official 
"press releases" (i.e. on newswires) and mostly any coordination or 
responses with journalists or third party major technology blogs.


- Shane


The statement about press releases by affiliated organizations is clear
enough.
*
*
/don

[1] http://incubator.apache.org/guides/branding.html

On Fri, Sep 23, 2011 at 9:55 PM, Shane Curcuru  wrote:


I'd recommend that folks contact the Apache press team in the future if
there are articles in the press that the project has issues with (or, things
we'd like to highlight in @TheASF or the Foundation blog):

  http://www.apache.org/press/

pr...@apache.org is a privately archived list, and has people with
experience with most of the major technology journalists and bloggers out
there who cover open source.  It's usually more effective to work with
press@ on material corrections to news stories than trying to work with
journalists you don't know personally.

- Shane

Re: Press requests (was: "LibreOffice and Apache OpenOffice.org one year later")

[Donald Harbison]

Thanks Shane.

To be clear, Apache policy on podling branding[1] states:

"*Podling has been approved for incubation, podling has launched public
mailing lists, and podling has dropped code into repository*: A podling*MUST
* now be called *Apache "Podling-Name"* (see
Naming
below).
A podling and affiliated persons can issue press releases that reference the
podling, but cannot issue press releases with the specific intent of
announcing the Podling. Podling can conduct informal pr activities, such as
media outreach, blog publicity, etc. The ASF will not issue any press
releases for any podling at this stage. However, the Public Relations
Committee *MUST* review any releases by affiliated organizations or groups
to ensure they comply with these branding guidelines."

So there is no requirement to run our blogs or media outreach efforts
through Apache press office before posting, correct?

The statement about press releases by affiliated organizations is clear
enough.
*
*
/don

[1] http://incubator.apache.org/guides/branding.html

On Fri, Sep 23, 2011 at 9:55 PM, Shane Curcuru  wrote:

> I'd recommend that folks contact the Apache press team in the future if
> there are articles in the press that the project has issues with (or, things
> we'd like to highlight in @TheASF or the Foundation blog):
>
>  http://www.apache.org/press/
>
> pr...@apache.org is a privately archived list, and has people with
> experience with most of the major technology journalists and bloggers out
> there who cover open source.  It's usually more effective to work with
> press@ on material corrections to news stories than trying to work with
> journalists you don't know personally.
>
> - Shane
>
>

Press requests (was: "LibreOffice and Apache OpenOffice.org one year later")

[Shane Curcuru]

I'd recommend that folks contact the Apache press team in the future if 
there are articles in the press that the project has issues with (or, 
things we'd like to highlight in @TheASF or the Foundation blog):


  http://www.apache.org/press/

pr...@apache.org is a privately archived list, and has people with 
experience with most of the major technology journalists and bloggers 
out there who cover open source.  It's usually more effective to work 
with press@ on material corrections to news stories than trying to work 
with journalists you don't know personally.


- Shane