Re: [Wikimedia-l] Board update on Branding: next steps

[Zack McCune]

Dear all,

We want to confirm that the Brand Project team has been directed by the
Board to develop new branding options and to evaluate those options with
communities. We invite your perspectives.

We are asking that you continue to participate in the process which
includes completing the survey, available in 7 languages.[1] Your
participation in this survey will not be calculated as support for a change.

We have been alerted to the Community open letter on renaming. We will take
that information into the process.

The Board will consider all the options, including the option to do
nothing, and make a decision at their August meeting.

   -

   Zack & the Brand Project team

[1]
https://meta.wikimedia.org/wiki/Communications/Wikimedia_brands/2030_movement_brand_project/Naming_convention_proposals


On Friday, June 26, 2020, Tito Dutta  wrote:

> Greetings,
> The timeline is pretty clear. Glad to know about the special board meeting
> in early July. Other than the open letter there was a straw poll also:
> https://meta.wikimedia.org/wiki/Communications/Wikimedia_
> brands/2030_movement_brand_project/Community_feedback_and_straw_poll
> The early July briefing, I hope that will be presenting all the aspects and
> opinions.
>
> Thanks
> User:Titodutta
>
>
> On Sat, 27 Jun 2020 at 04:57, Nataliia Tymkiv 
> wrote:
>
> > Dear all,
> >
> > I want to share with you the next steps of the Wikimedia Foundation Board
> > of Trustees about the Brand Project.
> >
> > Originally the Board meeting dedicated to the brand project was supposed
> to
> > happen no earlier than October. The expected outcome from the project
> were
> > the recommendations on what the rebranding should look like - from
> changing
> > fonts/logos to renaming. And if there is going to be a renaming - to
> what.
> > Of course, the Board’s role is not in approving a change in fonts, but
> if a
> > recommendation to rename was to be made - the Board’s role would have
> been
> > to make a decision on that recommendation. The timeline has now been
> > changed, and the renaming part of rebranding will be discussed in our
> > August meeting.
> >
> > Moreover, the Board will meet in early July to receive a briefing about
> the
> > project and talk about the process between June 2018 - June 2020. The
> > consolidated materials on what the brand project team has been working on
> > for a while now will be presented to the Board, and these materials are
> > also going to be posted publicly. The more-strategic conversation is
> > planned for the August meeting. Time to prepare the materials is needed,
> > and the ongoing conversations need to be summarised, so the Board can
> have
> > an in-depth discussion about this, before making any kind of decision.
> >
> > We would like to continue with the survey [1] - we have discussed the
> > possibility of technical changes to the survey with an additional option
> > like “no renaming is needed” (not the exact words, mind you), but with
> more
> > than 700 respondents it is not methodologically sound to change the
> survey
> > now. Staff have confirmed to the Board that responses to the survey will
> > not be calculated as support for a change. The survey was only designed
> to
> > collect feedback on the possible renaming options, not as a yes/no vote
> on
> > whether to adopt them.
> >
> > Thus the timeline on rebranding for the next 6-7 weeks is as follows:
> >
> > * Early July - special Board meeting with the Brand project team to
> review
> > and discuss the process so far, and for the Board members to receive the
> > briefing on discussions happening;
> >
> > * July - consolidated materials prepared for the July meeting will be
> > posted publicly after the meeting;
> >
> > * August 5th - the Board meeting on renaming part of the rebranding, not
> > about the process. The Board will make the decision about whether to
> stop,
> > pause, or continue the work on this, within the framework of a discussion
> > on strategic goals, tensions and tradeoffs, and potential next steps.
> >
> > * August (after the meeting) - the Board statement on the next steps
> about
> > the Brand project.
> >
> > I also want to acknowledge receiving the Community open letter on
> renaming
> > [2] that was posted this week. Thank you for this statement on the
> position
> > of those of you who signed. I know there are other perspectives, and that
> > some would agree with it who have not signed it, and that there are also
> > some who would not agree. We expect that the Board meetings and
> > communication after them will address the concerns raised in the letter.
> >
> > Stay safe,
> > antanana / Nataliia Tymkiv
> > Acting Chair, Wikimedia Foundation Board of Trustees
> >
> > [1] https://wikimedia.qualtrics.com/jfe/form/SV_9G2dN7P0T7gPqpD
> >
> > [2] https://meta.wikimedia.org/wiki/Community_open_letter_on_renaming
> >
> >
> > *NOTICE: You may have received this message outside of your normal
> working
> > hours/days, as I usually can 

Re: [Wikimedia-l] Board update on Branding: next steps

[Paul J. Weiss]

"but with more than 700 respondents it is not methodologically sound to
change the survey now"

This is preposterous and incredibly disrespectful to the community. It is
not methodologically sound to continue a biased survey. If the Board and
WMF truly want a methodologically sound survey, they would immediately stop
the current one, and rewrite a new one, designed with minimal bias. If some
survey asked about ethnicity, and left off "Black/Afican American" as an
option, would you still continue the poorly written survey? As I have said
before, you have staff with survey expertise--use them!

This is yet another sign that those in charge do not truly want to know how
the community feels about the rebranding initiative. Y'all say "Branding
should protect and improve the reputation of the movement". That is
becoming harder and harder to believe. Not stopping a biased survey clearly
damages the reputation of our brand. I wonder if it is time to fork
Wikipedia.

Paul
User:Libcub

At 2020-06-26  04:27 p, you wrote:

Dear all, I want to share with you the next steps of the Wikimedia
Foundation Board of Trustees about the Brand Project. Originally the Board
meeting dedicated to the brand project was supposed to happen no earlier
than October. The expected outcome from the project were the
recommendations on what the rebranding should look like - from changing
fonts/logos to renaming. And if there is going to be a renaming - to what.
Of course, the Board’s role is not in approving a change in fonts, but if a
recommendation to rename was to be made - the Board’s role would have been
to make a decision on that recommendation. The timeline has now been
changed, and the renaming part of rebranding will be discussed in our
August meeting. Moreover, the Board will meet in early July to receive a
briefing about the project and talk about the process between June 2018 -
June 2020. The consolidated materials on what the brand project team has
been working on for a while now will be presented to the Board, and these
materials are also going to be posted publicly. The more-strategic
conversation is planned for the August meeting. Time to prepare the
materials is needed, and the ongoing conversations need to be summarised,
so the Board can have an in-depth discussion about this, before making any
kind of decision. We would like to continue with the survey [1] - we have
discussed the possibility of technical changes to the survey with an
additional option like “no renaming is needed” (not the exact words, mind
you), but with more than 700 respondents it is not methodologically sound
to change the survey now. Staff have confirmed to the Board that responses
to the survey will not be calculated as support for a change. The survey
was only designed to collect feedback on the possible renaming options, not
as a yes/no vote on whether to adopt them. Thus the timeline on rebranding
for the next 6-7 weeks is as follows: * Early July - special Board meeting
with the Brand project team to review and discuss the process so far, and
for the Board members to receive the briefing on discussions happening; *
July - consolidated materials prepared for the July meeting will be posted
publicly after the meeting; * August 5th - the Board meeting on renaming
part of the rebranding, not about the process. The Board will make the
decision about whether to stop, pause, or continue the work on this, within
the framework of a discussion on strategic goals, tensions and tradeoffs,
and potential next steps. * August (after the meeting) - the Board
statement on the next steps about the Brand project. I also want to
acknowledge receiving the Community open letter on renaming [2] that was
posted this week. Thank you for this statement on the position of those of
you who signed. I know there are other perspectives, and that some would
agree with it who have not signed it, and that there are also some who
would not agree. We expect that the Board meetings and communication after
them will address the concerns raised in the letter. Stay safe, antanana /
Nataliia Tymkiv Acting Chair, Wikimedia Foundation Board of Trustees [1]
https://wikimedia.qualtrics.com/jfe/form/SV_9G2dN7P0T7gPqpD [2]
https://meta.wikimedia.org/wiki/Community_open_letter_on_renaming *NOTICE:
You may have received this message outside of your normal working
hours/days, as I usually can work more as a volunteer during weekend. You
should not feel obligated to answer it during your days off. Thank you in
advance!* ___ Wikimedia-l
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Re: [Wikimedia-l] Board update on Branding: next steps

[Tito Dutta]

Greetings,
The timeline is pretty clear. Glad to know about the special board meeting
in early July. Other than the open letter there was a straw poll also:
https://meta.wikimedia.org/wiki/Communications/Wikimedia_brands/2030_movement_brand_project/Community_feedback_and_straw_poll
The early July briefing, I hope that will be presenting all the aspects and
opinions.

Thanks
User:Titodutta


On Sat, 27 Jun 2020 at 04:57, Nataliia Tymkiv  wrote:

> Dear all,
>
> I want to share with you the next steps of the Wikimedia Foundation Board
> of Trustees about the Brand Project.
>
> Originally the Board meeting dedicated to the brand project was supposed to
> happen no earlier than October. The expected outcome from the project were
> the recommendations on what the rebranding should look like - from changing
> fonts/logos to renaming. And if there is going to be a renaming - to what.
> Of course, the Board’s role is not in approving a change in fonts, but if a
> recommendation to rename was to be made - the Board’s role would have been
> to make a decision on that recommendation. The timeline has now been
> changed, and the renaming part of rebranding will be discussed in our
> August meeting.
>
> Moreover, the Board will meet in early July to receive a briefing about the
> project and talk about the process between June 2018 - June 2020. The
> consolidated materials on what the brand project team has been working on
> for a while now will be presented to the Board, and these materials are
> also going to be posted publicly. The more-strategic conversation is
> planned for the August meeting. Time to prepare the materials is needed,
> and the ongoing conversations need to be summarised, so the Board can have
> an in-depth discussion about this, before making any kind of decision.
>
> We would like to continue with the survey [1] - we have discussed the
> possibility of technical changes to the survey with an additional option
> like “no renaming is needed” (not the exact words, mind you), but with more
> than 700 respondents it is not methodologically sound to change the survey
> now. Staff have confirmed to the Board that responses to the survey will
> not be calculated as support for a change. The survey was only designed to
> collect feedback on the possible renaming options, not as a yes/no vote on
> whether to adopt them.
>
> Thus the timeline on rebranding for the next 6-7 weeks is as follows:
>
> * Early July - special Board meeting with the Brand project team to review
> and discuss the process so far, and for the Board members to receive the
> briefing on discussions happening;
>
> * July - consolidated materials prepared for the July meeting will be
> posted publicly after the meeting;
>
> * August 5th - the Board meeting on renaming part of the rebranding, not
> about the process. The Board will make the decision about whether to stop,
> pause, or continue the work on this, within the framework of a discussion
> on strategic goals, tensions and tradeoffs, and potential next steps.
>
> * August (after the meeting) - the Board statement on the next steps about
> the Brand project.
>
> I also want to acknowledge receiving the Community open letter on renaming
> [2] that was posted this week. Thank you for this statement on the position
> of those of you who signed. I know there are other perspectives, and that
> some would agree with it who have not signed it, and that there are also
> some who would not agree. We expect that the Board meetings and
> communication after them will address the concerns raised in the letter.
>
> Stay safe,
> antanana / Nataliia Tymkiv
> Acting Chair, Wikimedia Foundation Board of Trustees
>
> [1] https://wikimedia.qualtrics.com/jfe/form/SV_9G2dN7P0T7gPqpD
>
> [2] https://meta.wikimedia.org/wiki/Community_open_letter_on_renaming
>
>
> *NOTICE: You may have received this message outside of your normal working
> hours/days, as I usually can work more as a volunteer during weekend. You
> should not feel obligated to answer it during your days off. Thank you in
> advance!*
> ___
> Wikimedia-l mailing list, guidelines at:
> https://meta.wikimedia.org/wiki/Mailing_lists/Guidelines and
> https://meta.wikimedia.org/wiki/Wikimedia-l
> New messages to: Wikimedia-l@lists.wikimedia.org
> Unsubscribe: https://lists.wikimedia.org/mailman/listinfo/wikimedia-l,
> 
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[Wikimedia-l] Board update on Branding: next steps

[Nataliia Tymkiv]

Dear all,

I want to share with you the next steps of the Wikimedia Foundation Board
of Trustees about the Brand Project.

Originally the Board meeting dedicated to the brand project was supposed to
happen no earlier than October. The expected outcome from the project were
the recommendations on what the rebranding should look like - from changing
fonts/logos to renaming. And if there is going to be a renaming - to what.
Of course, the Board’s role is not in approving a change in fonts, but if a
recommendation to rename was to be made - the Board’s role would have been
to make a decision on that recommendation. The timeline has now been
changed, and the renaming part of rebranding will be discussed in our
August meeting.

Moreover, the Board will meet in early July to receive a briefing about the
project and talk about the process between June 2018 - June 2020. The
consolidated materials on what the brand project team has been working on
for a while now will be presented to the Board, and these materials are
also going to be posted publicly. The more-strategic conversation is
planned for the August meeting. Time to prepare the materials is needed,
and the ongoing conversations need to be summarised, so the Board can have
an in-depth discussion about this, before making any kind of decision.

We would like to continue with the survey [1] - we have discussed the
possibility of technical changes to the survey with an additional option
like “no renaming is needed” (not the exact words, mind you), but with more
than 700 respondents it is not methodologically sound to change the survey
now. Staff have confirmed to the Board that responses to the survey will
not be calculated as support for a change. The survey was only designed to
collect feedback on the possible renaming options, not as a yes/no vote on
whether to adopt them.

Thus the timeline on rebranding for the next 6-7 weeks is as follows:

* Early July - special Board meeting with the Brand project team to review
and discuss the process so far, and for the Board members to receive the
briefing on discussions happening;

* July - consolidated materials prepared for the July meeting will be
posted publicly after the meeting;

* August 5th - the Board meeting on renaming part of the rebranding, not
about the process. The Board will make the decision about whether to stop,
pause, or continue the work on this, within the framework of a discussion
on strategic goals, tensions and tradeoffs, and potential next steps.

* August (after the meeting) - the Board statement on the next steps about
the Brand project.

I also want to acknowledge receiving the Community open letter on renaming
[2] that was posted this week. Thank you for this statement on the position
of those of you who signed. I know there are other perspectives, and that
some would agree with it who have not signed it, and that there are also
some who would not agree. We expect that the Board meetings and
communication after them will address the concerns raised in the letter.

Stay safe,
antanana / Nataliia Tymkiv
Acting Chair, Wikimedia Foundation Board of Trustees

[1] https://wikimedia.qualtrics.com/jfe/form/SV_9G2dN7P0T7gPqpD

[2] https://meta.wikimedia.org/wiki/Community_open_letter_on_renaming


*NOTICE: You may have received this message outside of your normal working
hours/days, as I usually can work more as a volunteer during weekend. You
should not feel obligated to answer it during your days off. Thank you in
advance!*
___
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New messages to: Wikimedia-l@lists.wikimedia.org
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