Re: [Wikimedia-l] Most obnoxious banner yet

2015-03-21 Thread Andreas Kolbe
On Sat, Jan 17, 2015 at 12:10 AM, Andreas Kolbe jayen...@gmail.com wrote:

 On Fri, Jan 16, 2015 at 9:11 PM, Megan Hernandez mhernan...@wikimedia.org
  wrote:

 Hi all,

 Here's a quick follow up on a couple issues from this thread.

 The fundraising team will be posting feedback analysis on March 1.



 Thanks, Megan. I look forward to your feedback analysis.



Further to this and prior threads discussing the fundraising banners, the
Wikimedia Foundation last week released the Wikimedia Survey: Findings on
Fundraising Questions.[1]

This was covered in a report in the Signpost last week[2], and there is an
op-ed by myself in this week's Signpost.[3]

[1]
https://upload.wikimedia.org/wikipedia/commons/7/72/Wikimedia_2014_English_Fundraiser_Survey.pdf
[2]
https://en.wikipedia.org/wiki/Wikipedia:Wikipedia_Signpost/2015-03-11/Special_report

[3]
https://en.wikipedia.org/wiki/Wikipedia:Wikipedia_Signpost/2015-03-18/Op-ed
___
Wikimedia-l mailing list, guidelines at: 
https://meta.wikimedia.org/wiki/Mailing_lists/Guidelines
Wikimedia-l@lists.wikimedia.org
Unsubscribe: https://lists.wikimedia.org/mailman/listinfo/wikimedia-l, 
mailto:wikimedia-l-requ...@lists.wikimedia.org?subject=unsubscribe

Re: [Wikimedia-l] Most obnoxious banner yet

2015-02-05 Thread Federico Leva (Nemo)

Risker, 16/01/2015 18:44:

We now have at least a partial understanding of the reason the fundraising
campaign was extended, which is found in the minutes of the Board of
Trustees meeting of November 2014.[1]

Board members asked Lila and Lisa to consider and evaluate ways to raise
additional revenue to increase the reserve for future needs of the
organization and movement, including the possibility of adjustments in
fundraising methods as appropriate. 

[1]
https://wikimediafoundation.org/wiki/Minutes/2014-11-21#Executive_Update_from_Fundraising


I still don't understand how asking to consider and evaluate can 
override an explicit board resolution which established very different 
targets. What steps were taken exactly, which legally authorised such 
increase in income?

https://wikimediafoundation.org/wiki/Resolution:2014-2015_Annual_Plan
https://wikimediafoundation.org/w/index.php?title=File%3A2014-15_Wikimedia_Foundation_Plan.pdfpage=22

Nemo

___
Wikimedia-l mailing list, guidelines at: 
https://meta.wikimedia.org/wiki/Mailing_lists/Guidelines
Wikimedia-l@lists.wikimedia.org
Unsubscribe: https://lists.wikimedia.org/mailman/listinfo/wikimedia-l, 
mailto:wikimedia-l-requ...@lists.wikimedia.org?subject=unsubscribe

Re: [Wikimedia-l] Most obnoxious banner yet

2015-01-16 Thread Risker
We now have at least a partial understanding of the reason the fundraising
campaign was extended, which is found in the minutes of the Board of
Trustees meeting of November 2014.[1]

Board members asked Lila and Lisa to consider and evaluate ways to raise
additional revenue to increase the reserve for future needs of the
organization and movement, including the possibility of adjustments in
fundraising methods as appropriate. 



Risker/Anne

[1]
https://wikimediafoundation.org/wiki/Minutes/2014-11-21#Executive_Update_from_Fundraising
___
Wikimedia-l mailing list, guidelines at: 
https://meta.wikimedia.org/wiki/Mailing_lists/Guidelines
Wikimedia-l@lists.wikimedia.org
Unsubscribe: https://lists.wikimedia.org/mailman/listinfo/wikimedia-l, 
mailto:wikimedia-l-requ...@lists.wikimedia.org?subject=unsubscribe

Re: [Wikimedia-l] Most obnoxious banner yet

2015-01-16 Thread Megan Hernandez
Hi all,

Here's a quick follow up on a couple issues from this thread.

The fundraising team will be posting feedback analysis on March 1.

To clear up some confusion around the duration of the campaign, we ran
banners to 100% traffic for the first two weeks of December.  We limited
the impressions per reader for two weeks before turning the traffic back up
to 100% for a final year-end push. This is very similar to the campaign
schedule in December 2013.  To check out the updates we posted throughout
the campaign, take a look at the latest updates section of the
fundraising meta page for more information:

https://meta.wikimedia.org/wiki/Fundraising#Latest_Updates

If you have a specific technical issue to address, please send it directly
to use at don...@wikimedia.org or to phabricator at
https://phabricator.wikimedia.org/project/view/363/ (project is called
#wikimedia-fundraising). We receive a lot of feedback from readers and
volunteers, so we try to make it easy for different audiences to connect
with us. Most of them do not have phabricator accounts, so the email
feedback channel is critical.   We really appreciate feedback and help
testing our setup.

Megan



On Fri, Jan 16, 2015 at 9:44 AM, Risker risker...@gmail.com wrote:

 We now have at least a partial understanding of the reason the fundraising
 campaign was extended, which is found in the minutes of the Board of
 Trustees meeting of November 2014.[1]

 Board members asked Lila and Lisa to consider and evaluate ways to raise
 additional revenue to increase the reserve for future needs of the
 organization and movement, including the possibility of adjustments in
 fundraising methods as appropriate. 



 Risker/Anne

 [1]

 https://wikimediafoundation.org/wiki/Minutes/2014-11-21#Executive_Update_from_Fundraising
 ___
 Wikimedia-l mailing list, guidelines at:
 https://meta.wikimedia.org/wiki/Mailing_lists/Guidelines
 Wikimedia-l@lists.wikimedia.org
 Unsubscribe: https://lists.wikimedia.org/mailman/listinfo/wikimedia-l,
 mailto:wikimedia-l-requ...@lists.wikimedia.org?subject=unsubscribe




-- 

Megan Hernandez

Director of Online Fundraising
Wikimedia Foundation
___
Wikimedia-l mailing list, guidelines at: 
https://meta.wikimedia.org/wiki/Mailing_lists/Guidelines
Wikimedia-l@lists.wikimedia.org
Unsubscribe: https://lists.wikimedia.org/mailman/listinfo/wikimedia-l, 
mailto:wikimedia-l-requ...@lists.wikimedia.org?subject=unsubscribe

Re: [Wikimedia-l] Most obnoxious banner yet

2015-01-16 Thread Federico Leva (Nemo)

Megan Hernandez, 16/01/2015 22:11:

Most of them do not have phabricator accounts, so the email
feedback channel is critical.


https://www.mediawiki.org/wiki/Phabricator/Help#Using_e-mail

Nemo

___
Wikimedia-l mailing list, guidelines at: 
https://meta.wikimedia.org/wiki/Mailing_lists/Guidelines
Wikimedia-l@lists.wikimedia.org
Unsubscribe: https://lists.wikimedia.org/mailman/listinfo/wikimedia-l, 
mailto:wikimedia-l-requ...@lists.wikimedia.org?subject=unsubscribe

Re: [Wikimedia-l] Most obnoxious banner yet

2015-01-16 Thread Andreas Kolbe
On Fri, Jan 16, 2015 at 9:11 PM, Megan Hernandez mhernan...@wikimedia.org
wrote:

 Hi all,

 Here's a quick follow up on a couple issues from this thread.

 The fundraising team will be posting feedback analysis on March 1.



Thanks, Megan. I look forward to your feedback analysis.



 To clear up some confusion around the duration of the campaign, we ran
 banners to 100% traffic for the first two weeks of December.  We limited
 the impressions per reader for two weeks before turning the traffic back up
 to 100% for a final year-end push. This is very similar to the campaign
 schedule in December 2013.



Yes, though I would say that the figures for Dec 2 to Dec 31 2013, as given
in the yeardata-day-vs-sum.csv spreadsheet at
https://frdata.wikimedia.org/, exhibit
a somewhat different pattern from those for the same period in 2014.

If you compare the columns for the two years, the relative drop in daily
takings from Dec 17 onward was significantly smaller in 2014 than in 2013.
This suggests to me that the number of impressions delivered on those days
probably remained higher in 2014 than it did in 2013.

The total for Dec 25 (Christmas), for example, was $377,751.86 in 2014, vs.
$108,304.01 in 2013.

Summing the first and second halves of the month, starting on Dec 2,
takings in 2013 were

$13,675,900.28 in the period Dec 2 to Dec 16 (note Dec 2 was before the
campaign and had a low total)
$04,864,577.57 in the period Dec 17 to Dec 31

Thus in 2013, takings in the second half of December dropped to 35.6% of
the total for the first half.

In 2014, on the other hand, takings were

$20,602,217.70 in the period Dec 2 to Dec 16 (Dec 2 was part of the
campaign)
$10,005,446.51 in the period Dec 17 to Dec 31

Takings in the second half of December 2014 thus ran at 48.6% of the total
for the first half.

Similar indeed, but also different.



 To check out the updates we posted throughout
 the campaign, take a look at the latest updates section of the
 fundraising meta page for more information:

 https://meta.wikimedia.org/wiki/Fundraising#Latest_Updates




There is no doubt that Wikipedia generates an enormous amount of goodwill,
which the Foundation is monetising very effectively. But to balance the
enthusiastic quotes from readers provided on the update page, I could also
show you quotes from donors who felt betrayed once they saw the 2013/2014
financial statement[1], with its $51 million in cash/cash equivalents and
investments.

Andreas

[1]
https://upload.wikimedia.org/wikipedia/foundation/e/e3/FINAL_13_14From_KPMG.pdf#page=4




 If you have a specific technical issue to address, please send it directly
 to use at don...@wikimedia.org or to phabricator at
 https://phabricator.wikimedia.org/project/view/363/ (project is called
 #wikimedia-fundraising). We receive a lot of feedback from readers and
 volunteers, so we try to make it easy for different audiences to connect
 with us. Most of them do not have phabricator accounts, so the email
 feedback channel is critical.   We really appreciate feedback and help
 testing our setup.

 Megan



 On Fri, Jan 16, 2015 at 9:44 AM, Risker risker...@gmail.com wrote:

  We now have at least a partial understanding of the reason the
 fundraising
  campaign was extended, which is found in the minutes of the Board of
  Trustees meeting of November 2014.[1]
 
  Board members asked Lila and Lisa to consider and evaluate ways to raise
  additional revenue to increase the reserve for future needs of the
  organization and movement, including the possibility of adjustments in
  fundraising methods as appropriate. 
 
 
 
  Risker/Anne
 
  [1]
 
 
 https://wikimediafoundation.org/wiki/Minutes/2014-11-21#Executive_Update_from_Fundraising
  ___
  Wikimedia-l mailing list, guidelines at:
  https://meta.wikimedia.org/wiki/Mailing_lists/Guidelines
  Wikimedia-l@lists.wikimedia.org
  Unsubscribe: https://lists.wikimedia.org/mailman/listinfo/wikimedia-l,
  mailto:wikimedia-l-requ...@lists.wikimedia.org?subject=unsubscribe
 



 --

 Megan Hernandez

 Director of Online Fundraising
 Wikimedia Foundation
 ___
 Wikimedia-l mailing list, guidelines at:
 https://meta.wikimedia.org/wiki/Mailing_lists/Guidelines
 Wikimedia-l@lists.wikimedia.org
 Unsubscribe: https://lists.wikimedia.org/mailman/listinfo/wikimedia-l,
 mailto:wikimedia-l-requ...@lists.wikimedia.org?subject=unsubscribe

___
Wikimedia-l mailing list, guidelines at: 
https://meta.wikimedia.org/wiki/Mailing_lists/Guidelines
Wikimedia-l@lists.wikimedia.org
Unsubscribe: https://lists.wikimedia.org/mailman/listinfo/wikimedia-l, 
mailto:wikimedia-l-requ...@lists.wikimedia.org?subject=unsubscribe

Re: [Wikimedia-l] Most obnoxious banner yet

2015-01-16 Thread Lisa Gruwell
Hi Andreas-

Thanks for the questions. There are lots of differences between the 2013
and 2014 campaigns and there are many variables at play here.  One big
difference is mobile.  In 2013, we were just experimenting with mobile.  In
2014, we launched a mobile campaign a week after we launched the desktop
campaign.  We also had a more successful email campaign this year, which we
delivered in small batches nearly everyday.  Also, the data you are looking
at includes foundations and major gifts as well.  There is a lot going on
there besides just desktop donations this year.  We look forward to sharing
more on all of this in our upcoming report.

Best,
Lisa

On Fri, Jan 16, 2015 at 4:10 PM, Andreas Kolbe jayen...@gmail.com wrote:

 On Fri, Jan 16, 2015 at 9:11 PM, Megan Hernandez mhernan...@wikimedia.org
 
 wrote:

  Hi all,
 
  Here's a quick follow up on a couple issues from this thread.
 
  The fundraising team will be posting feedback analysis on March 1.
 


 Thanks, Megan. I look forward to your feedback analysis.



  To clear up some confusion around the duration of the campaign, we ran
  banners to 100% traffic for the first two weeks of December.  We limited
  the impressions per reader for two weeks before turning the traffic back
 up
  to 100% for a final year-end push. This is very similar to the campaign
  schedule in December 2013.



 Yes, though I would say that the figures for Dec 2 to Dec 31 2013, as given
 in the yeardata-day-vs-sum.csv spreadsheet at
 https://frdata.wikimedia.org/, exhibit
 a somewhat different pattern from those for the same period in 2014.

 If you compare the columns for the two years, the relative drop in daily
 takings from Dec 17 onward was significantly smaller in 2014 than in 2013.
 This suggests to me that the number of impressions delivered on those days
 probably remained higher in 2014 than it did in 2013.

 The total for Dec 25 (Christmas), for example, was $377,751.86 in 2014, vs.
 $108,304.01 in 2013.

 Summing the first and second halves of the month, starting on Dec 2,
 takings in 2013 were

 $13,675,900.28 in the period Dec 2 to Dec 16 (note Dec 2 was before the
 campaign and had a low total)
 $04,864,577.57 in the period Dec 17 to Dec 31

 Thus in 2013, takings in the second half of December dropped to 35.6% of
 the total for the first half.

 In 2014, on the other hand, takings were

 $20,602,217.70 in the period Dec 2 to Dec 16 (Dec 2 was part of the
 campaign)
 $10,005,446.51 in the period Dec 17 to Dec 31

 Takings in the second half of December 2014 thus ran at 48.6% of the total
 for the first half.

 Similar indeed, but also different.



  To check out the updates we posted throughout
  the campaign, take a look at the latest updates section of the
  fundraising meta page for more information:
 
  https://meta.wikimedia.org/wiki/Fundraising#Latest_Updates
 



 There is no doubt that Wikipedia generates an enormous amount of goodwill,
 which the Foundation is monetising very effectively. But to balance the
 enthusiastic quotes from readers provided on the update page, I could also
 show you quotes from donors who felt betrayed once they saw the 2013/2014
 financial statement[1], with its $51 million in cash/cash equivalents and
 investments.

 Andreas

 [1]

 https://upload.wikimedia.org/wikipedia/foundation/e/e3/FINAL_13_14From_KPMG.pdf#page=4




  If you have a specific technical issue to address, please send it
 directly
  to use at don...@wikimedia.org or to phabricator at
  https://phabricator.wikimedia.org/project/view/363/ (project is called
  #wikimedia-fundraising). We receive a lot of feedback from readers and
  volunteers, so we try to make it easy for different audiences to connect
  with us. Most of them do not have phabricator accounts, so the email
  feedback channel is critical.   We really appreciate feedback and help
  testing our setup.
 
  Megan
 
 
 
  On Fri, Jan 16, 2015 at 9:44 AM, Risker risker...@gmail.com wrote:
 
   We now have at least a partial understanding of the reason the
  fundraising
   campaign was extended, which is found in the minutes of the Board of
   Trustees meeting of November 2014.[1]
  
   Board members asked Lila and Lisa to consider and evaluate ways to
 raise
   additional revenue to increase the reserve for future needs of the
   organization and movement, including the possibility of adjustments in
   fundraising methods as appropriate. 
  
  
  
   Risker/Anne
  
   [1]
  
  
 
 https://wikimediafoundation.org/wiki/Minutes/2014-11-21#Executive_Update_from_Fundraising
   ___
   Wikimedia-l mailing list, guidelines at:
   https://meta.wikimedia.org/wiki/Mailing_lists/Guidelines
   Wikimedia-l@lists.wikimedia.org
   Unsubscribe: https://lists.wikimedia.org/mailman/listinfo/wikimedia-l,
   mailto:wikimedia-l-requ...@lists.wikimedia.org?subject=unsubscribe
  
 
 
 
  --
 
  Megan Hernandez
 
  Director of Online Fundraising
  Wikimedia Foundation
  

Re: [Wikimedia-l] Most obnoxious banner yet

2015-01-14 Thread Andreas Kolbe
On Wed, Jan 14, 2015 at 1:32 AM, Megan Hernandez mhernan...@wikimedia.org
wrote:

 We will share an update on this analysis when it
 is complete, which will be a part of future discussions around fundraising
 practices.



Can we have a date please by which you will share this update?

I am sorry to have to ask you this, but there have been too many cases (two
of them linked in this thread) where Foundation staff promised to share
something soon or when it is ready, and months or years passed without
any such sharing ever happening.

Thank you.

Andreas
___
Wikimedia-l mailing list, guidelines at: 
https://meta.wikimedia.org/wiki/Mailing_lists/Guidelines
Wikimedia-l@lists.wikimedia.org
Unsubscribe: https://lists.wikimedia.org/mailman/listinfo/wikimedia-l, 
mailto:wikimedia-l-requ...@lists.wikimedia.org?subject=unsubscribe

Re: [Wikimedia-l] Most obnoxious banner yet

2015-01-13 Thread Megan Hernandez
The fundraising team is currently wrapping up from the December campaign.
Even though the banners are down, donations are still settling and we are
reconciling with the finance department.  This month, we are doing analysis
on fundraising donation data as well as on feedback from readers, donors
and members of this list.  We will share an update on this analysis when it
is complete, which will be a part of future discussions around fundraising
practices.

Thank you for providing questions/comments to the meta page and please
continue to do so.

Megan

On Tue, Jan 13, 2015 at 5:02 PM, Andreas Kolbe jayen...@gmail.com wrote:

 On Tue, Jan 13, 2015 at 8:47 AM, Federico Leva (Nemo) nemow...@gmail.com
 wrote:

  As for the fundraiser's duration, I believe the 2014 fundraiser ran for
 30
  days (December 2 to December 31, 2014).
 
 
  That's certainly incorrect. https://frdata.wikimedia.org/
  campaign-vs-amount.csv shows about 200 campaigns started in 2014,
  excluding sidebar and other regular stuff. A campaign can contain
  hundreds of banners. Some campaigns lasted few hours, most of them
 several
  days or weeks.
 


 I am aware of that. I meant the December fundraiser during which the
 banners were shown continuously to all Wikipedia readers.



 
  Because according tohttps://meta.wikimedia.org/wiki/Fundraising_2013  –
 
  In 2012, we were able to shorten the fundraiser down to nine full days,
  the shortest fundraiser we've had.
 
 
  As noted in https://meta.wikimedia.org/wiki/Talk:Fundraising_2012/Report
  , those numbers are meaningless comparisons. We've been waiting for the
  number of impressions (at a minimum) for 20 months now.



 It's the same with the editor survey data:


 https://meta.wikimedia.org/wiki/Research_talk:Wikipedia_Editor_Survey_2012#Looking_for_survey_results

 Literally years have passed, but the answer is always either silence, or
 The data is not yet ready.

 The Foundation talks the transparency talk, but walking the walk seems a
 different matter.

 Pictures of puppies[1] are no substitute.

 [1] https://www.youtube.com/watch?v=993lpGrittg#t=3364
 ___
 Wikimedia-l mailing list, guidelines at:
 https://meta.wikimedia.org/wiki/Mailing_lists/Guidelines
 Wikimedia-l@lists.wikimedia.org
 Unsubscribe: https://lists.wikimedia.org/mailman/listinfo/wikimedia-l,
 mailto:wikimedia-l-requ...@lists.wikimedia.org?subject=unsubscribe




-- 

Megan Hernandez

Director of Online Fundraising
Wikimedia Foundation
___
Wikimedia-l mailing list, guidelines at: 
https://meta.wikimedia.org/wiki/Mailing_lists/Guidelines
Wikimedia-l@lists.wikimedia.org
Unsubscribe: https://lists.wikimedia.org/mailman/listinfo/wikimedia-l, 
mailto:wikimedia-l-requ...@lists.wikimedia.org?subject=unsubscribe

Re: [Wikimedia-l] Most obnoxious banner yet

2015-01-13 Thread Andreas Kolbe
On Tue, Jan 13, 2015 at 8:47 AM, Federico Leva (Nemo) nemow...@gmail.com
wrote:

 As for the fundraiser's duration, I believe the 2014 fundraiser ran for 30
 days (December 2 to December 31, 2014).


 That's certainly incorrect. https://frdata.wikimedia.org/
 campaign-vs-amount.csv shows about 200 campaigns started in 2014,
 excluding sidebar and other regular stuff. A campaign can contain
 hundreds of banners. Some campaigns lasted few hours, most of them several
 days or weeks.



I am aware of that. I meant the December fundraiser during which the
banners were shown continuously to all Wikipedia readers.




 Because according tohttps://meta.wikimedia.org/wiki/Fundraising_2013  –

 In 2012, we were able to shorten the fundraiser down to nine full days,
 the shortest fundraiser we've had.


 As noted in https://meta.wikimedia.org/wiki/Talk:Fundraising_2012/Report
 , those numbers are meaningless comparisons. We've been waiting for the
 number of impressions (at a minimum) for 20 months now.



It's the same with the editor survey data:

https://meta.wikimedia.org/wiki/Research_talk:Wikipedia_Editor_Survey_2012#Looking_for_survey_results

Literally years have passed, but the answer is always either silence, or
The data is not yet ready.

The Foundation talks the transparency talk, but walking the walk seems a
different matter.

Pictures of puppies[1] are no substitute.

[1] https://www.youtube.com/watch?v=993lpGrittg#t=3364
___
Wikimedia-l mailing list, guidelines at: 
https://meta.wikimedia.org/wiki/Mailing_lists/Guidelines
Wikimedia-l@lists.wikimedia.org
Unsubscribe: https://lists.wikimedia.org/mailman/listinfo/wikimedia-l, 
mailto:wikimedia-l-requ...@lists.wikimedia.org?subject=unsubscribe

Re: [Wikimedia-l] Most obnoxious banner yet

2015-01-13 Thread Federico Leva (Nemo)

As for the fundraiser's duration, I believe the 2014 fundraiser ran for 30
days (December 2 to December 31, 2014).


That's certainly incorrect. 
https://frdata.wikimedia.org/campaign-vs-amount.csv shows about 200 
campaigns started in 2014, excluding sidebar and other regular stuff. 
A campaign can contain hundreds of banners. Some campaigns lasted few 
hours, most of them several days or weeks.




Because according tohttps://meta.wikimedia.org/wiki/Fundraising_2013  –

In 2012, we were able to shorten the fundraiser down to nine full days,
the shortest fundraiser we've had.


As noted in https://meta.wikimedia.org/wiki/Talk:Fundraising_2012/Report 
, those numbers are meaningless comparisons. We've been waiting for the 
number of impressions (at a minimum) for 20 months now.


Nemo

___
Wikimedia-l mailing list, guidelines at: 
https://meta.wikimedia.org/wiki/Mailing_lists/Guidelines
Wikimedia-l@lists.wikimedia.org
Unsubscribe: https://lists.wikimedia.org/mailman/listinfo/wikimedia-l, 
mailto:wikimedia-l-requ...@lists.wikimedia.org?subject=unsubscribe

Re: [Wikimedia-l] Most obnoxious banner yet

2015-01-13 Thread Cristian Consonni
2015-01-12 13:25 GMT+01:00 Liam Wyatt liamwy...@gmail.com:
 With that busiest time of year now over, but with all the discussions
 still fresh in our mind, I was hoping that the Fundraising team or
 Executive would have the time to respond to the various concerns that were
 raised here (and elsewhere) about the theory and practice of WMF fundraising.
 If responding here isn't appropriate, then at least over on Meta at [[Talk:
 Fundraising Principles]] where a fair amount of detail has been compiled,
 particularly by WMF Board of Trustees member SJ [2].

 There were some practical/specific questions, including:
 - why isn't fundraising using the same software to receive bug reports (
 phabricator) as everyone else?
 - why haven't the crowdsourced banner text suggestions been A/B tested?
 - why were new banners shown to people who had chosen to dismiss previous
 ones, and why were they allowed take up such a large proportion of the
 screen/obscure content?
 - has anyone responded to the Russian community yet to their polite and
 important question?
 [This is a non-exhaustive list, of course]

 But there were also more fundamental/theoretical questions, including:
 - what degree of 'urgency' is morally acceptable in a donation request,
 especially when the financial situation of the WMF has never been
 healthier/stable? (e.g. threatening phrases like keep us online and
 ad-free for another year)
 - Is the practice of finishing the fundraiser period as fast as possible
 by any means the correct interpretation of the the official fundraising
 principle of minimal disruption?
 - Is the official fundraising principle of maximal participation being
 adhered to? That principle calls for empowering individuals to
 constructively contribute to direct messaging, public outreach... Does the
 WMF Board believe this has happened?
 - Is the current we don't like asking for money so just give it to us and
 we'll stop annoying you approach to fundraising (implied by the final
 phrase in the final 2014 campaign email Please help us forget fundraising and
 get back to improving Wikipedia.) potentially damaging to the Wikimedia
 brand value, even if it does raise the money in the short term? Lila said
 that there has been sentiment analysis done about this, what was the
 result?

I would like to see the answers to these questions myself. I have put
them on [[:meta:Talk:Fundraising_principles]] and added a couple of my
own.
Feel free to add your own questions, my suggestion would be to use
that section for questions only and put comments in another section.

C

[1] 
https://meta.wikimedia.org/wiki/Talk:Fundraising_principles#Questions_to_the_fundraising_team_from_Wikimedia-l

___
Wikimedia-l mailing list, guidelines at: 
https://meta.wikimedia.org/wiki/Mailing_lists/Guidelines
Wikimedia-l@lists.wikimedia.org
Unsubscribe: https://lists.wikimedia.org/mailman/listinfo/wikimedia-l, 
mailto:wikimedia-l-requ...@lists.wikimedia.org?subject=unsubscribe

Re: [Wikimedia-l] Most obnoxious banner yet

2015-01-12 Thread Steven Zhang
I've little to add to this thread than my personal point of view and take on 
how I would fundraise. 

I've been very involved in organisational work with Wikimedia Australia (the 
comments here are mine and mine alone) so haven't been logging on and editing 
as much as of late but continue to refer to Wikipedia daily. I found the 
fundraising banners (I actually first typed out ads) intrusive, and they do 
follow you down the screen. I realise WMF needs to fundraise but I preferred 
the personal appeal from Brandon, GorillaWarfare and other users. It allowed 
readers to learn about the people that keep Wikipedia going and why they do it. 
I don't fundraise. But if we are trying to get people to donate to us I don't 
agree giant banners that nag them into donating or reminder emails that, when 
you boil it down, read along the lines of zomg donate to us or we will have no 
money and have to put up ads

I've never really spoken out about the Foundation and I don't really plan about 
continuing to do so. But this fundraiser bothered me and while this likely 
won't be read, I felt it should be said.

Steven Zhang
Sent from my iPhone

 On 12 Jan 2015, at 11:25 pm, Liam Wyatt liamwy...@gmail.com wrote:
 
 *TL;DR summary: I don't want the discussion about fundraising principles to
 be forgotten for another year until we do the whole thing again in 11
 months... We need to finish the discussion about whether it is acceptable
 for all other values to be made secondary to the goal of maximising
 fundraising efficiency.*
 
 Now that the 2014 Fundraising campaign has finished and which, according to
 a WMF blogpost from a week ago, surpassed our goal of $20 million
 (receiving donations from 2.5 million people in 4 weeks) [1], I hope that
 the fundraising team has had the time to get some well-earned rest and
 relaxation over the new-year period.
 
 With that busiest time of year now over, but with all the discussions
 still fresh in our mind, I was hoping that the Fundraising team or
 Executive would have the time to respond to the various concerns that were
 raised here (and elsewhere) about the theory and practice of WMF fundraising.
 If responding here isn't appropriate, then at least over on Meta at [[Talk:
 Fundraising Principles]] where a fair amount of detail has been compiled,
 particularly by WMF Board of Trustees member SJ [2].
 
 There were some practical/specific questions, including:
 - why isn't fundraising using the same software to receive bug reports (
 phabricator) as everyone else?
 - why haven't the crowdsourced banner text suggestions been A/B tested?
 - why were new banners shown to people who had chosen to dismiss previous
 ones, and why were they allowed take up such a large proportion of the
 screen/obscure content?
 - has anyone responded to the Russian community yet to their polite and
 important question?
 [This is a non-exhaustive list, of course]
 
 But there were also more fundamental/theoretical questions, including:
 - what degree of 'urgency' is morally acceptable in a donation request,
 especially when the financial situation of the WMF has never been
 healthier/stable? (e.g. threatening phrases like keep us online and
 ad-free for another year)
 - Is the practice of finishing the fundraiser period as fast as possible
 by any means the correct interpretation of the the official fundraising
 principle of minimal disruption?
 - Is the official fundraising principle of maximal participation being
 adhered to? That principle calls for empowering individuals to
 constructively contribute to direct messaging, public outreach... Does the
 WMF Board believe this has happened?
 - Is the current we don't like asking for money so just give it to us and
 we'll stop annoying you approach to fundraising (implied by the final
 phrase in the final 2014 campaign email Please help us forget fundraising and
 get back to improving Wikipedia.) potentially damaging to the Wikimedia
 brand value, even if it does raise the money in the short term? Lila said
 that there has been sentiment analysis done about this, what was the
 result?
 
 -Liam
 
 [1] http://blog.wikimedia
 .org/2015/01/05/thank-you-for-keeping-knowledge-free-and-accessible/
 [2] https://meta.wikimedia.org/wiki/Talk:Fundraising_principles
 ___
 Wikimedia-l mailing list, guidelines at: 
 https://meta.wikimedia.org/wiki/Mailing_lists/Guidelines
 Wikimedia-l@lists.wikimedia.org
 Unsubscribe: https://lists.wikimedia.org/mailman/listinfo/wikimedia-l, 
 mailto:wikimedia-l-requ...@lists.wikimedia.org?subject=unsubscribe

___
Wikimedia-l mailing list, guidelines at: 
https://meta.wikimedia.org/wiki/Mailing_lists/Guidelines
Wikimedia-l@lists.wikimedia.org
Unsubscribe: https://lists.wikimedia.org/mailman/listinfo/wikimedia-l, 
mailto:wikimedia-l-requ...@lists.wikimedia.org?subject=unsubscribe

Re: [Wikimedia-l] Most obnoxious banner yet

2015-01-12 Thread Liam Wyatt
*TL;DR summary: I don't want the discussion about fundraising principles to
be forgotten for another year until we do the whole thing again in 11
months... We need to finish the discussion about whether it is acceptable
for all other values to be made secondary to the goal of maximising
fundraising efficiency.*

Now that the 2014 Fundraising campaign has finished and which, according to
a WMF blogpost from a week ago, surpassed our goal of $20 million
(receiving donations from 2.5 million people in 4 weeks) [1], I hope that
the fundraising team has had the time to get some well-earned rest and
relaxation over the new-year period.

With that busiest time of year now over, but with all the discussions
still fresh in our mind, I was hoping that the Fundraising team or
Executive would have the time to respond to the various concerns that were
raised here (and elsewhere) about the theory and practice of WMF fundraising.
If responding here isn't appropriate, then at least over on Meta at [[Talk:
Fundraising Principles]] where a fair amount of detail has been compiled,
particularly by WMF Board of Trustees member SJ [2].

There were some practical/specific questions, including:
- why isn't fundraising using the same software to receive bug reports (
phabricator) as everyone else?
- why haven't the crowdsourced banner text suggestions been A/B tested?
- why were new banners shown to people who had chosen to dismiss previous
ones, and why were they allowed take up such a large proportion of the
screen/obscure content?
- has anyone responded to the Russian community yet to their polite and
important question?
[This is a non-exhaustive list, of course]

But there were also more fundamental/theoretical questions, including:
- what degree of 'urgency' is morally acceptable in a donation request,
especially when the financial situation of the WMF has never been
healthier/stable? (e.g. threatening phrases like keep us online and
ad-free for another year)
- Is the practice of finishing the fundraiser period as fast as possible
by any means the correct interpretation of the the official fundraising
principle of minimal disruption?
- Is the official fundraising principle of maximal participation being
adhered to? That principle calls for empowering individuals to
constructively contribute to direct messaging, public outreach... Does the
WMF Board believe this has happened?
- Is the current we don't like asking for money so just give it to us and
we'll stop annoying you approach to fundraising (implied by the final
phrase in the final 2014 campaign email Please help us forget fundraising and
get back to improving Wikipedia.) potentially damaging to the Wikimedia
brand value, even if it does raise the money in the short term? Lila said
that there has been sentiment analysis done about this, what was the
result?

-Liam

[1] http://blog.wikimedia
.org/2015/01/05/thank-you-for-keeping-knowledge-free-and-accessible/
[2] https://meta.wikimedia.org/wiki/Talk:Fundraising_principles
___
Wikimedia-l mailing list, guidelines at: 
https://meta.wikimedia.org/wiki/Mailing_lists/Guidelines
Wikimedia-l@lists.wikimedia.org
Unsubscribe: https://lists.wikimedia.org/mailman/listinfo/wikimedia-l, 
mailto:wikimedia-l-requ...@lists.wikimedia.org?subject=unsubscribe

Re: [Wikimedia-l] Most obnoxious banner yet

2015-01-12 Thread Andreas Kolbe

  On 12 Jan 2015, at 11:25 pm, Liam Wyatt liamwy...@gmail.com wrote:
  Now that the 2014 Fundraising campaign has finished and which, according
 to
  a WMF blogpost from a week ago, surpassed our goal of $20 million



According to the data provided at https://frdata.wikimedia.org/ the
Foundation seems to have taken $30.6 million over the period from December
2 2014 to December 31 2014.

This is $10.6 million more than the $20 million fundraising goal indicated
in the blog post. (At any rate, that's the sum I get; I'd welcome anyone
double-checking my math.)


 (receiving donations from 2.5 million people in 4 weeks) [1], I hope that
  the fundraising team has had the time to get some well-earned rest and
  relaxation over the new-year period.



  But there were also more fundamental/theoretical questions, including:

 - what degree of 'urgency' is morally acceptable in a donation request,
  especially when the financial situation of the WMF has never been
  healthier/stable? (e.g. threatening phrases like keep us online and
  ad-free for another year)



This is my main concern too.



  - Is the practice of finishing the fundraiser period as fast as possible
  by any means the correct interpretation of the the official fundraising
  principle of minimal disruption?



As for the fundraiser's duration, I believe the 2014 fundraiser ran for 30
days (December 2 to December 31, 2014). This is longer than last year, and
at any rate much longer than 2012, right?

Because according to https://meta.wikimedia.org/wiki/Fundraising_2013 –

In 2012, we were able to shorten the fundraiser down to nine full days,
the shortest fundraiser we've had.

Andreas




  - Is the official fundraising principle of maximal participation being
  adhered to? That principle calls for empowering individuals to
  constructively contribute to direct messaging, public outreach... Does
 the
  WMF Board believe this has happened?
  - Is the current we don't like asking for money so just give it to us
 and
  we'll stop annoying you approach to fundraising (implied by the final
  phrase in the final 2014 campaign email Please help us forget
 fundraising and
  get back to improving Wikipedia.) potentially damaging to the Wikimedia
  brand value, even if it does raise the money in the short term? Lila said
  that there has been sentiment analysis done about this, what was the
  result?
 
  -Liam
 
  [1] http://blog.wikimedia
  .org/2015/01/05/thank-you-for-keeping-knowledge-free-and-accessible/
  [2] https://meta.wikimedia.org/wiki/Talk:Fundraising_principles

___
Wikimedia-l mailing list, guidelines at: 
https://meta.wikimedia.org/wiki/Mailing_lists/Guidelines
Wikimedia-l@lists.wikimedia.org
Unsubscribe: https://lists.wikimedia.org/mailman/listinfo/wikimedia-l, 
mailto:wikimedia-l-requ...@lists.wikimedia.org?subject=unsubscribe

Re: [Wikimedia-l] Most obnoxious banner yet

2015-01-12 Thread Lilburne

On 12/01/2015 20:59, Andreas Kolbe wrote:

As for the fundraiser's duration, I believe the 2014 fundraiser ran for 30
days (December 2 to December 31, 2014). This is longer than last year, and
at any rate much longer than 2012, right?



You need to get the most out of the Goose as it nears the end of its egg 
laying and

you switch to stuffing it for Foie gras.

___
Wikimedia-l mailing list, guidelines at: 
https://meta.wikimedia.org/wiki/Mailing_lists/Guidelines
Wikimedia-l@lists.wikimedia.org
Unsubscribe: https://lists.wikimedia.org/mailman/listinfo/wikimedia-l, 
mailto:wikimedia-l-requ...@lists.wikimedia.org?subject=unsubscribe

Re: [Wikimedia-l] Most obnoxious banner yet

2015-01-12 Thread Andreas Kolbe
On Tue, Jan 13, 2015 at 12:59 AM, Risker risker...@gmail.com wrote:

 On 12 January 2015 at 15:59, Andreas Kolbe jayen...@gmail.com wrote:

  
On 12 Jan 2015, at 11:25 pm, Liam Wyatt liamwy...@gmail.com wrote:
Now that the 2014 Fundraising campaign has finished and which,
  according
   to
a WMF blogpost from a week ago, surpassed our goal of $20 million
  
 
 
  According to the data provided at https://frdata.wikimedia.org/ the
  Foundation seems to have taken $30.6 million over the period from
 December
  2 2014 to December 31 2014.
 
  This is $10.6 million more than the $20 million fundraising goal
 indicated
  in the blog post. (At any rate, that's the sum I get; I'd welcome anyone
  double-checking my math.)
 
 
 There is no scenario I can come up with where this is actually a good
 result.  Sure, an extra $10.6 million might be nice in the bank, but it
 massively exceeds budget.  The fundraiser met its goal, with plenty to
 spare, on December 17.  And yet we put our readers and our users through
 another two weeks of fundraising.  Given that we were already really
 pushing the goodwill of the broad Wikimedia community (that includes the
 users of our products)well, as I say, this is not a good result.
 People were putting Wikipedia on Adblock because of those banners, and they
 were doing it long after the goal had been reached.



According to the yeardata-day-vs-sum.csv spreadsheet at
https://frdata.wikimedia.org/ the daily takings for December 2 through
December 16 were:

1,210,953.952,496,366.461,933,765.581,632,523.431,180,293.931,074,943.09
1,163,741.971,226,279.841,425,927.691,437,084.271,464,091.511,145,236.28
1,076,753.101,086,034.231,048,222.37

This makes $20.6 million, meaning the $20 million target mentioned in the
blog post was met on December 16.

Moreover, from November 1 through December 1 inclusive, the Foundation took
another 8.4 million, based on the numbers in that spreadsheet.

The total for the two-month period from November 1 through December 31 is
just north of $39 million.



 I'd say I was speechless, but actually I am working extremely hard to hold
 my tongue here, awaiting an explanation for this.  And yes, I think the
 Wikimedia community deserves to know why this happened.



The automated thank-you note to donors apparently[1] said,

---o0o---

“Over the past year, gifts like yours powered our efforts to expand the
encyclopedia in 287 languages and to make it more accessible all over the
world. We strive most to impact those who would not have access to
education otherwise. We bring knowledge to people like Akshaya Iyengar from
Solapur, India. Growing up in this small textile-manufacturing town, she
used Wikipedia as her primary learning source. For students in these areas,
where books are scarce but mobile internet access exists, Wikipedia is
instrumental. Akshaya went on to graduate from college in India and now
works as a software engineer in the United States. She credits Wikipedia
with powering half of her knowledge.

“This story is not unique. Our mission is lofty and presents great
challenges. Most people who use Wikipedia are surprised to hear it is run
by a nonprofit organization and funded by your donations. *Each year, just
enough people donate to keep the sum of all human knowledge available for
everyone. Thank you for making this mission possible.*”

---o0o---

Looking at the numbers, it hardly seems defensible to say that just enough
people donate to keep the sum of all human knowledge available for
everyone.

Not when the Foundation

– had tens of millions in reserves in July 2014,
– has just taken close to $40 million in two months, and
– reported spending only $2.5 million on Internet hosting in the 2013/2014
fiscal year.[2]

And there is one other thing. This is a much more minor issue in
comparison, but there is something irksome about the first sentence of that
message, about readers' donations powering the Wikimedia Foundation's
efforts to expand the encyclopedia in 287 languages.

A slide at Wikimania 2014, titled Reality Check,[3] reported that of the
(then) 284 language versions of Wikipedia,

12 are dead (locked)
53 are zombies (open, no editors)
94 are struggling (open,  5 editors)
125 are in good or excellent health (5 editors or more)

Note here the classification of all Wikipedias with 5 or more editors as
in good or excellent health. I believe the example of the Croatian
Wikipedia, widely reported to have become the fiefdom of fascists a little
over a year ago[4], demonstrates that a Wikipedia needs a lot more than 5
editors to be viewed as healthy by the public.

And if readers were left with the impression that their money funds crucial
efforts by the Wikimedia Foundation to build content in these smaller
Wikipedias, or to perform a quality assurance function there, then I
believe that impression, too, would be almost completely mistaken.



[1]

Re: [Wikimedia-l] Most obnoxious banner yet

2015-01-12 Thread Wil Sinclair
I think it's a matter of common sense that we shouldn't ask for more
money unless we can credibly demonstrate with stuff like success
metrics and improving trends that we can spend the money we've already
been given effectively.

Risker's comments made me wonder, however, about the more specific
issue of how the WMF is measuring the cost/benefit of banner displays.
The benefit should be fairly easy to figure out as denominated in
dollars- roughly speaking, it would probably look something like the
total amount raised over a defined period divided by the number of
banner displays during that period. But what about those much more
subtle and potentially lagging costs? I assume that the WMF is
measuring stuff like session lengths and return rates. Is the WMF
tracking on anything else for non-logged in users?

In any case, what I would most like to see is a comparison of graphs
of such metrics over the course of a full campaign. It seems like we
all agree that the banners are annoying, but is there really a
measurable banner fatigue phenomenon among our readers? For example,
can we point out a distinct point of diminishing returns, beyond which
the slopes of one or both graphs significantly steepens? If anyone has
this data for the current or past campaigns, please forward it to me.
I'll try some different visualizations that get past the dollars signs
to the true cost of prolonged panhandling.

Alternatively, we could pivot to a street performance model by getting
the article on Thomas Jefferson to juggle fire batons and spray
painting the article on Popping silver. After Jimmy finishes his
extended plastic-bucket drum solo and we've warmed them up with a few
mediocre jokes, we could pass around the banner for donations. It
would probably only work on the tourists, tho.

,Wil

 This is $10.6 million more than the $20 million fundraising goal indicated
 in the blog post. (At any rate, that's the sum I get; I'd welcome anyone
 double-checking my math.)


 There is no scenario I can come up with where this is actually a good
 result.  Sure, an extra $10.6 million might be nice in the bank, but it
 massively exceeds budget.  The fundraiser met its goal, with plenty to
 spare, on December 17.  And yet we put our readers and our users through
 another two weeks of fundraising.  Given that we were already really
 pushing the goodwill of the broad Wikimedia community (that includes the
 users of our products)well, as I say, this is not a good result.
 People were putting Wikipedia on Adblock because of those banners, and they
 were doing it long after the goal had been reached.

 I'd say I was speechless, but actually I am working extremely hard to hold
 my tongue here, awaiting an explanation for this.  And yes, I think the
 Wikimedia community deserves to know why this happened.

___
Wikimedia-l mailing list, guidelines at: 
https://meta.wikimedia.org/wiki/Mailing_lists/Guidelines
Wikimedia-l@lists.wikimedia.org
Unsubscribe: https://lists.wikimedia.org/mailman/listinfo/wikimedia-l, 
mailto:wikimedia-l-requ...@lists.wikimedia.org?subject=unsubscribe

Re: [Wikimedia-l] Most obnoxious banner yet

2015-01-12 Thread MZMcBride
Andreas Kolbe wrote:
As for the fundraiser's duration, I believe the 2014 fundraiser ran for 30
days (December 2 to December 31, 2014). This is longer than last year, and
at any rate much longer than 2012, right?

Because according to https://meta.wikimedia.org/wiki/Fundraising_2013 –

In 2012, we were able to shorten the fundraiser down to nine full days,
the shortest fundraiser we've had.

I'm not sure about that Meta-Wiki page's claim specifically, but
traditionally the annual Wikimedia Foundation fundraiser has lasted from
about the end of November to the end of December (roughly Thanksgiving to
Christmas), typically with a thank you campaign in the week between
Christmas and New Year's Day.

I strongly agree with Liam that the donation advertising practices should
be clarified. But, as stated on this list already, I believe, the
underlying concern is that the Wikimedia Foundation fundraising staff is
becoming increasingly aggressive and tactless, while the current Wikimedia
Foundation Board of Trustees seems to be quietly nodding, praising, and
encouraging the good work. Because after all, the fundraising team _is_
bringing in a lot of money. The detachment from Wikimedia's values is
clearly unacceptable, but there seem to be limited options for recourse
aside from convincing the Board of Trustees that money isn't everything.

What's needed, in my opinion, are hard limits (an updated Board
resolution) set on the Wikimedia Foundation fundraising team that provide
very strict parameters for how obnoxious donation advertising can be.
While such a resolution would be unusual, the fundraising team has
repeatedly demonstrated that it's incapable of self-regulation or even
basic decency toward our readers. As for specific examples, the following
are never acceptable: banners that don't respect opting out (clicking the
X), pop-ups (even in the same browser window), and lying.

MZMcBride



___
Wikimedia-l mailing list, guidelines at: 
https://meta.wikimedia.org/wiki/Mailing_lists/Guidelines
Wikimedia-l@lists.wikimedia.org
Unsubscribe: https://lists.wikimedia.org/mailman/listinfo/wikimedia-l, 
mailto:wikimedia-l-requ...@lists.wikimedia.org?subject=unsubscribe

Re: [Wikimedia-l] Most obnoxious banner yet

2015-01-12 Thread Risker
On 12 January 2015 at 15:59, Andreas Kolbe jayen...@gmail.com wrote:

 
   On 12 Jan 2015, at 11:25 pm, Liam Wyatt liamwy...@gmail.com wrote:
   Now that the 2014 Fundraising campaign has finished and which,
 according
  to
   a WMF blogpost from a week ago, surpassed our goal of $20 million
 


 According to the data provided at https://frdata.wikimedia.org/ the
 Foundation seems to have taken $30.6 million over the period from December
 2 2014 to December 31 2014.

 This is $10.6 million more than the $20 million fundraising goal indicated
 in the blog post. (At any rate, that's the sum I get; I'd welcome anyone
 double-checking my math.)


There is no scenario I can come up with where this is actually a good
result.  Sure, an extra $10.6 million might be nice in the bank, but it
massively exceeds budget.  The fundraiser met its goal, with plenty to
spare, on December 17.  And yet we put our readers and our users through
another two weeks of fundraising.  Given that we were already really
pushing the goodwill of the broad Wikimedia community (that includes the
users of our products)well, as I say, this is not a good result.
People were putting Wikipedia on Adblock because of those banners, and they
were doing it long after the goal had been reached.

I'd say I was speechless, but actually I am working extremely hard to hold
my tongue here, awaiting an explanation for this.  And yes, I think the
Wikimedia community deserves to know why this happened.

Risker/Anne
___
Wikimedia-l mailing list, guidelines at: 
https://meta.wikimedia.org/wiki/Mailing_lists/Guidelines
Wikimedia-l@lists.wikimedia.org
Unsubscribe: https://lists.wikimedia.org/mailman/listinfo/wikimedia-l, 
mailto:wikimedia-l-requ...@lists.wikimedia.org?subject=unsubscribe

Re: [Wikimedia-l] Most obnoxious banner yet

2015-01-12 Thread Andreas Kolbe
On Tue, Jan 13, 2015 at 4:09 AM, MZMcBride z...@mzmcbride.com wrote:

 Because according to https://meta.wikimedia.org/wiki/Fundraising_2013 –
 
 In 2012, we were able to shorten the fundraiser down to nine full days,
 the shortest fundraiser we've had.

 I'm not sure about that Meta-Wiki page's claim specifically [...]



The claim in question was added to the page on November 7 2013[1] by Megan
Hernandez, Director of Online Giving, Wikimedia Foundation.[2] At the
time the edit was made, her title was Head of the Annual Fundraiser for
the Wikimedia Foundation.[3]

The paragraph read in full:

*To briefly recap this year so far, banners have been up at a low level
worldwide since the beginning of the current fiscal year on July 1, 2013.
This does not mean that readers have been seeing banners all the time since
July. We have our banners set to show to each reader just one time. This
testing has been valuable to improve our banners while also to reach more
readers. In 2012, we were able to shorten the fundraiser down to nine full
days, the shortest fundraiser we've had. That's great. But we know that
there are plenty of people who use Wikipedia and would be happy to donate
who didn't happen to visit Wikipedia in those nine days that the banners
were running. We started running banners in July to reach more people
outside a of campaign that lasts just a few days. This year, we have the
goal of raising the budget while showing readers fewer banners than
previous years. We think this new schedule of running banners throughout
the year will help us reach that goal.*

Given that the statement came from the WMF Head of the Annual Fundraiser, I
assume it's accurate (and it matches the 2012 donations pattern in the
daily donations spreadsheet).

As for the December 2013 fundraiser, if you look at the December 2013
figures in the spreadsheet, it is quite apparent that the money dropped off
on December 17, about the same date that the fundraising target was met
this year.

Furthermore, in the July 2014 Wikimedia Metrics Video[4] it was reported
that the year-round continuous campaign model had relieved some of the
pressure on the December campaign.

So I do think the 2014 year-end fundraiser was considerably more intense
than in previous years – oddly so, given that the money raised ended up
being massively in excess of the fundraising target, as described in the
recent blog post:[5]

*Thank you for keeping knowledge free and accessible*


*A month ago, the Wikimedia Foundation kicked off its year-end contribution
campaign on English Wikipedia. Thanks to the generosity of everyday readers
from around the world, we’re very happy to share that we’ve surpassed our
goal of $20 million. Your support for this critical campaign helps cover
operating expenses of the Wikimedia sites and global outreach programs in
order to keep the largest free knowledge resource accessible to the world.*

Again, the wording keeping knowledge free and accessible in the title of
that blog post does not sit easily with the fact that over 90% of the money
is spent on other things than keeping the sites free and accessible.

Given the Foundation's present financial status, I would like to see a
clear repudiation of the keeping Wikipedia online and ad-free wording for
future fundraisers. This wording may have been appropriate in 2005, when
Jimmy Wales said,[6]

*“So, we’re doing around 1.4 billion page views monthly. So, it’s really
gotten to be a huge thing. And everything is managed by the volunteers and
the total monthly cost for our bandwidth is about 5,000 dollars, and that’s
essentially our main cost. We could actually do without the employee … We
actually hired Brion [Vibber] because he was working part-time for two
years and full-time at Wikipedia so we actually hired him so he could get a
life and go to the movies sometimes.”*

This is a lo-o-o-ng way from what the Wikimedia Foundation with its approx.
250 paid staff (more if you count chapter staff) is today.

It's not okay – ethically, morally not okay – to pretend the Wikimedia
Foundation is still the same animal as it was ten years ago, just because
this online and ad-free punchline works in terms of getting donors to
part with their money.

Andreas

[1]
https://meta.wikimedia.org/w/index.php?title=Fundraising_2013diff=6291649oldid=5935668
[2] https://meta.wikimedia.org/wiki/User:MeganHernandez_(WMF)
[3]
https://meta.wikimedia.org/w/index.php?title=User:MeganHernandez_(WMF)oldid=5926489
[4] https://www.youtube.com/watch?v=993lpGrittg#t=3364
[5]
http://blog.wikimedia.org/2015/01/05/thank-you-for-keeping-knowledge-free-and-accessible/
[6] https://www.youtube.com/watch?v=WQR0gx0QBZ4#t=275
___
Wikimedia-l mailing list, guidelines at: 
https://meta.wikimedia.org/wiki/Mailing_lists/Guidelines
Wikimedia-l@lists.wikimedia.org
Unsubscribe: https://lists.wikimedia.org/mailman/listinfo/wikimedia-l, 

[Wikimedia-l] Most obnoxious banner yet

2014-12-31 Thread David Gerard
Really. Who thought it was a good idea to MAKE THE BANNER FOLLOW YOU
DOWN THE PAGE?

There must be an identifiable person who actually said yes, this is a
good decision, I shall make this decision.


- d.

___
Wikimedia-l mailing list, guidelines at: 
https://meta.wikimedia.org/wiki/Mailing_lists/Guidelines
Wikimedia-l@lists.wikimedia.org
Unsubscribe: https://lists.wikimedia.org/mailman/listinfo/wikimedia-l, 
mailto:wikimedia-l-requ...@lists.wikimedia.org?subject=unsubscribe

Re: [Wikimedia-l] Most obnoxious banner yet

2014-12-31 Thread Risker
On 31 December 2014 at 11:33, David Gerard dger...@gmail.com wrote:

 Really. Who thought it was a good idea to MAKE THE BANNER FOLLOW YOU
 DOWN THE PAGE?

 There must be an identifiable person who actually said yes, this is a
 good decision, I shall make this decision.


 - d.


It's not doing that for me (Canada, using an old IE browser). However, it
IS ignoring my previously set don't show me this again cookie.

Risker/Anne
___
Wikimedia-l mailing list, guidelines at: 
https://meta.wikimedia.org/wiki/Mailing_lists/Guidelines
Wikimedia-l@lists.wikimedia.org
Unsubscribe: https://lists.wikimedia.org/mailman/listinfo/wikimedia-l, 
mailto:wikimedia-l-requ...@lists.wikimedia.org?subject=unsubscribe

Re: [Wikimedia-l] Most obnoxious banner yet

2014-12-31 Thread David Gerard
Oh, apparently this happens *after* you've dismissed it - it COMES BACK.

The lucky victim is now asking how to add the fundraiser banner to AdBlock Plus.

Well done, guys.

(I posted this on my FB and I'm getting HELL YES WHAT THE HELL ARE
THEY DOING THIS YEAR comments from friends. But of course, that's
anecdotal and doesn't show up in metrics.)


On 31 December 2014 at 16:33, David Gerard dger...@gmail.com wrote:
 Really. Who thought it was a good idea to MAKE THE BANNER FOLLOW YOU
 DOWN THE PAGE?

 There must be an identifiable person who actually said yes, this is a
 good decision, I shall make this decision.


 - d.

___
Wikimedia-l mailing list, guidelines at: 
https://meta.wikimedia.org/wiki/Mailing_lists/Guidelines
Wikimedia-l@lists.wikimedia.org
Unsubscribe: https://lists.wikimedia.org/mailman/listinfo/wikimedia-l, 
mailto:wikimedia-l-requ...@lists.wikimedia.org?subject=unsubscribe

Re: [Wikimedia-l] Most obnoxious banner yet

2014-12-31 Thread David Gerard
On 31 December 2014 at 16:37, Risker risker...@gmail.com wrote:

 It's not doing that for me (Canada, using an old IE browser). However, it
 IS ignoring my previously set don't show me this again cookie.



I just tested in Opera as well. First I got the HUGE OBNOXIOUS BANNER.
I dismissed this and went to another page ... and it popped up with
ANOTHER BANNER!

So, the current code is ignoring people dismissing the banner. Someone
has decided this is a good thing to do.

Really - some person has *knowingly* coded this, considering this
ethical behaviour to put into code and release into the wild. Who was
this person? Who signed off on this decision? What is the process by
which this decision was made?


- d.

___
Wikimedia-l mailing list, guidelines at: 
https://meta.wikimedia.org/wiki/Mailing_lists/Guidelines
Wikimedia-l@lists.wikimedia.org
Unsubscribe: https://lists.wikimedia.org/mailman/listinfo/wikimedia-l, 
mailto:wikimedia-l-requ...@lists.wikimedia.org?subject=unsubscribe

Re: [Wikimedia-l] Most obnoxious banner yet

2014-12-31 Thread David Gerard
On 31 December 2014 at 17:18, Marc A. Pelletier m...@uberbox.org wrote:
 On 14-12-31 11:45 AM, David Gerard wrote:

 Really - some person has*knowingly*  coded this, considering this
 ethical behaviour to put into code and release into the wild.

 How have you determined that this is not simply a bug or coding error,
 exactly?


It is true that I'm assuming bad faith here entirely on the basis of
the previous bad-faith behaviour.


- d.

___
Wikimedia-l mailing list, guidelines at: 
https://meta.wikimedia.org/wiki/Mailing_lists/Guidelines
Wikimedia-l@lists.wikimedia.org
Unsubscribe: https://lists.wikimedia.org/mailman/listinfo/wikimedia-l, 
mailto:wikimedia-l-requ...@lists.wikimedia.org?subject=unsubscribe

Re: [Wikimedia-l] Most obnoxious banner yet

2014-12-31 Thread Marc A. Pelletier

On 14-12-31 12:20 PM, David Gerard wrote:

On 31 December 2014 at 17:18, Marc A. Pelletier m...@uberbox.org wrote:

How have you determined that this is not simply a bug or coding error,
exactly?


It is true that I'm assuming bad faith here entirely on the basis of
the previous bad-faith behaviour.


Then - setting aside the propriety of your characterization of the 
fundraising team's past efforts - the correct thing to do would be to 
report the obnoxious returning banner as a bug (including enough 
information to help figure out its source) and at least wait for some 
indication that it may not have been one before casting aspersions on 
real peoples' ethics.  Treating others like mustache-twirling villains 
rarely ends up being productive.


Assuming that it *is* a bug, getting it tracked down and fixed as 
quickly as possible so that it affects fewer people is the important 
thing; rage over the blunder may be cathartic but is not in fact useful.


-- Marc


___
Wikimedia-l mailing list, guidelines at: 
https://meta.wikimedia.org/wiki/Mailing_lists/Guidelines
Wikimedia-l@lists.wikimedia.org
Unsubscribe: https://lists.wikimedia.org/mailman/listinfo/wikimedia-l, 
mailto:wikimedia-l-requ...@lists.wikimedia.org?subject=unsubscribe

Re: [Wikimedia-l] Most obnoxious banner yet

2014-12-31 Thread Megan Hernandez
The large banner is set to only show up one time, regardless if a reader
closes the banner or not. Most readers are not seeing these banners
anymore.

The blue banners at the top of the page do show up more than one time.  If
you close these banners, you won't see anymore banners.

If the description above is not working for you, please let us know at
don...@wikimedia.org so we can follow up.

You may be noticing more banners because we have increased the traffic
today for a final year-end push.  Banners were running at limited traffic
the past two weeks.  The campaign will end today.

Happy New Year!

On Wed, Dec 31, 2014 at 9:41 AM, Marc A. Pelletier m...@uberbox.org wrote:

 On 14-12-31 12:20 PM, David Gerard wrote:

 On 31 December 2014 at 17:18, Marc A. Pelletier m...@uberbox.org wrote:

 How have you determined that this is not simply a bug or coding error,
 exactly?


 It is true that I'm assuming bad faith here entirely on the basis of
 the previous bad-faith behaviour.


 Then - setting aside the propriety of your characterization of the
 fundraising team's past efforts - the correct thing to do would be to
 report the obnoxious returning banner as a bug (including enough
 information to help figure out its source) and at least wait for some
 indication that it may not have been one before casting aspersions on real
 peoples' ethics.  Treating others like mustache-twirling villains rarely
 ends up being productive.

 Assuming that it *is* a bug, getting it tracked down and fixed as quickly
 as possible so that it affects fewer people is the important thing; rage
 over the blunder may be cathartic but is not in fact useful.

 -- Marc



 ___
 Wikimedia-l mailing list, guidelines at: https://meta.wikimedia.org/
 wiki/Mailing_lists/Guidelines
 Wikimedia-l@lists.wikimedia.org
 Unsubscribe: https://lists.wikimedia.org/mailman/listinfo/wikimedia-l,
 mailto:wikimedia-l-requ...@lists.wikimedia.org?subject=unsubscribe




-- 

Megan Hernandez

Director of Online Fundraising
Wikimedia Foundation
___
Wikimedia-l mailing list, guidelines at: 
https://meta.wikimedia.org/wiki/Mailing_lists/Guidelines
Wikimedia-l@lists.wikimedia.org
Unsubscribe: https://lists.wikimedia.org/mailman/listinfo/wikimedia-l, 
mailto:wikimedia-l-requ...@lists.wikimedia.org?subject=unsubscribe

Re: [Wikimedia-l] Most obnoxious banner yet

2014-12-31 Thread David Gerard
On 31 December 2014 at 18:56, Megan Hernandez mhernan...@wikimedia.org wrote:

 The large banner is set to only show up one time, regardless if a reader
 closes the banner or not. Most readers are not seeing these banners
 anymore.
 The blue banners at the top of the page do show up more than one time.  If
 you close these banners, you won't see anymore banners.


So Marc was wrong and this *is* deliberate behaviour?


 If the description above is not working for you, please let us know at
 don...@wikimedia.org so we can follow up.


It completely fails ethics and makes people want to put our banners
into AdBlockPlus, where a substantial proportion of the internet won't
see them, so it's not really me, is it.


 You may be noticing more banners because we have increased the traffic
 today for a final year-end push.  Banners were running at limited traffic
 the past two weeks.  The campaign will end today.


Blatant stunts like this because it's the last day strikes me as
utterly unethical behaviour, for what that's worth.

Who coded this? Who approved this? Who thought this was a good decision to make?


- d.

___
Wikimedia-l mailing list, guidelines at: 
https://meta.wikimedia.org/wiki/Mailing_lists/Guidelines
Wikimedia-l@lists.wikimedia.org
Unsubscribe: https://lists.wikimedia.org/mailman/listinfo/wikimedia-l, 
mailto:wikimedia-l-requ...@lists.wikimedia.org?subject=unsubscribe

Re: [Wikimedia-l] Most obnoxious banner yet

2014-12-31 Thread John
David don't get your hopes up. Given the WMF's tendency to shove idiotic,
untested, and often unwanted software changes down the throats of users
this surprises you at all? Just take a look at how either VE or media
viewer where pushed out. It took the introduction of the super protect
right to ensure that the WMF's edicts are carried out regardless of how it
impacts users or their wishes.
On Dec 31, 2014 2:08 PM, David Gerard dger...@gmail.com wrote:

 On 31 December 2014 at 18:56, Megan Hernandez mhernan...@wikimedia.org
 wrote:

  The large banner is set to only show up one time, regardless if a reader
  closes the banner or not. Most readers are not seeing these banners
  anymore.
  The blue banners at the top of the page do show up more than one time.
 If
  you close these banners, you won't see anymore banners.


 So Marc was wrong and this *is* deliberate behaviour?


  If the description above is not working for you, please let us know at
  don...@wikimedia.org so we can follow up.


 It completely fails ethics and makes people want to put our banners
 into AdBlockPlus, where a substantial proportion of the internet won't
 see them, so it's not really me, is it.


  You may be noticing more banners because we have increased the traffic
  today for a final year-end push.  Banners were running at limited traffic
  the past two weeks.  The campaign will end today.


 Blatant stunts like this because it's the last day strikes me as
 utterly unethical behaviour, for what that's worth.

 Who coded this? Who approved this? Who thought this was a good decision to
 make?


 - d.

 ___
 Wikimedia-l mailing list, guidelines at:
 https://meta.wikimedia.org/wiki/Mailing_lists/Guidelines
 Wikimedia-l@lists.wikimedia.org
 Unsubscribe: https://lists.wikimedia.org/mailman/listinfo/wikimedia-l,
 mailto:wikimedia-l-requ...@lists.wikimedia.org?subject=unsubscribe
___
Wikimedia-l mailing list, guidelines at: 
https://meta.wikimedia.org/wiki/Mailing_lists/Guidelines
Wikimedia-l@lists.wikimedia.org
Unsubscribe: https://lists.wikimedia.org/mailman/listinfo/wikimedia-l, 
mailto:wikimedia-l-requ...@lists.wikimedia.org?subject=unsubscribe

Re: [Wikimedia-l] Most obnoxious banner yet

2014-12-31 Thread Andreas Kolbe
On Wed, Dec 31, 2014 at 6:56 PM, Megan Hernandez mhernan...@wikimedia.org
wrote:


 The blue banners at the top of the page do show up more than one time.  If
 you close these banners, you won't see anymore banners.


That's not my experience here. I've clicked the blue banner away at least
three or four times this month. It keeps coming back.

A.
___
Wikimedia-l mailing list, guidelines at: 
https://meta.wikimedia.org/wiki/Mailing_lists/Guidelines
Wikimedia-l@lists.wikimedia.org
Unsubscribe: https://lists.wikimedia.org/mailman/listinfo/wikimedia-l, 
mailto:wikimedia-l-requ...@lists.wikimedia.org?subject=unsubscribe

Re: [Wikimedia-l] Most obnoxious banner yet

2014-12-31 Thread Risker
On 31 December 2014 at 18:43, Andreas Kolbe jayen...@gmail.com wrote:

 On Wed, Dec 31, 2014 at 6:56 PM, Megan Hernandez mhernan...@wikimedia.org
 
 wrote:


  The blue banners at the top of the page do show up more than one time.
 If
  you close these banners, you won't see anymore banners.
 

 That's not my experience here. I've clicked the blue banner away at least
 three or four times this month. It keeps coming back.


I've had the same experience as Andreas - I have had to inactivate the
banners multiple times on every computer I use.  In fact, I've had banners
almost 90% of the time when I go to Wikipedia without logging in, cookies
or no cookies.

Frankly, I am increasingly of the belief that Fundraising has sounded a
klaxon alarm without any concern whatsoever about *next year*.  The fact
that the editorial community doesn't see the banners on a regular basis
anymore is the only thing that has kept the voices of the community quiet;
we tend not to complain too much about things we don't see.  Frankly, I'd
rather the fundraiser fell short of its goals (recognizing that there would
be other impacts within the organization) than continue the current
trajectory; I've had complaints from just about everyone who knows I edit
Wikipedia about the banners, including a handful who said they were former
donors who decided not to give this year because of how obnoxious the
banners were.   There's little doubt in my mind that more and more people
are blocking those banners already - the more annoying they get, the more
people block them, and the smaller the potential contribution pool.  We're
starting to chase our own tails here.

Risker/Anne
___
Wikimedia-l mailing list, guidelines at: 
https://meta.wikimedia.org/wiki/Mailing_lists/Guidelines
Wikimedia-l@lists.wikimedia.org
Unsubscribe: https://lists.wikimedia.org/mailman/listinfo/wikimedia-l, 
mailto:wikimedia-l-requ...@lists.wikimedia.org?subject=unsubscribe

Re: [Wikimedia-l] Most obnoxious banner yet

2014-12-31 Thread Keegan Peterzell
On Wed, Dec 31, 2014 at 12:56 PM, Megan Hernandez mhernan...@wikimedia.org
wrote:


 If the description above is not working for you, please let us know at
 don...@wikimedia.org so we can follow up.


​Wait, I'm confused.

Fundraising /doesn't/ use Phabricator for bug reports, as Marc-Andre
suggested is the appropriate approach? Everyone else does; it's transparent
and allows for collaborative problem solving. Unless I'm reading it wrong,
Fundraising would prefer bug reports by email. That doesn't seem very
efficient. I'd imagine it'd be much easier to deal with one bug rather than
X emails. Please do correct me if I'm wrong here :)

If not, I highly recommend* Fundraising use Phabricator. It's great
software!​


​*Approximate value of this recommendation is nothing.​

-- 
~Keegan

https://en.wikipedia.org/wiki/User:Keegan

This is my personal email address. Everything sent from this email address
is in a personal capacity.
___
Wikimedia-l mailing list, guidelines at: 
https://meta.wikimedia.org/wiki/Mailing_lists/Guidelines
Wikimedia-l@lists.wikimedia.org
Unsubscribe: https://lists.wikimedia.org/mailman/listinfo/wikimedia-l, 
mailto:wikimedia-l-requ...@lists.wikimedia.org?subject=unsubscribe