On Thursday 20 Sep 2007 2:23 pm, shiv sastry wrote:
> As far as I know - this refers to the very loud and PUBLIC celebration in
> every street corner,  as opposed to the private, in house worship that has
> gone on for much longer

Corroboration of this:

http://en.wikipedia.org/wiki/Bal_Gangadhar_Tilak

In 1893, Lokmanya Tilak reshaped the annual Ganesh festival from private 
family celebrations into a grand public event. [3] He did so "to bridge the 
gap between the Brahmins and the non-Brahmins and find an appropiate context 
in which to build a new grassroots unity between them" in his nationalistic 
strivings against the British in Maharashtra.[4][5] Thus, Tilak chose Ganesha 
as a rallying point for Indian protest against British rule because of his 
wide appeal as "the god for Everyman".[6] [7] Tilak was the first to install 
large public images of Ganesha in pavillions, and he established the practice 
of submerging all the public images on the tenth day.

shiv

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