Indeed, I was also hoping for other key high profile post production facilities to be at the forefront together with Glassworks in an official way.
Jordi Bares [email protected] On 13 Mar 2014, at 17:42, Rob Wuijster <[email protected]> wrote: > Kudos for writing that letter Alastair! > I hope there will be more noise on the web, so AD has to listen more > carefully what is happening atm... > Rob > > \/-------------\/----------------\/ > On 13-3-2014 17:20, Alastair Hearsum wrote: >> Folks >> >> This letter precipitated a little bit of publicity >> >> http://www.creativebloq.com/3d/rip-softimage-reaction-autodesks-decision-kill-3d-software-31410967 >> >> Alastair >> >> Alastair Hearsum >> Head of 3d >> >> 33/34 Great Pulteney Street >> London >> W1F 9NP >> +44 (0)20 7434 1182 >> glassworks.co.uk >> Glassworks Terms and Conditions of Sale can be found at glassworks.co.uk >> (Company registered in England with number 04759979. Registered office 25 >> Harley Street, London, W1G 9BR. VAT registration number: 867290000) >> Please consider the environment before you print this email. >> DISCLAIMER: This e-mail and attachments are strictly privileged, private and >> confidential and are intended solely for the stated recipient(s). Any views >> or opinions presented are solely those of the author and do not necessarily >> represent those of the Company. If you are not the intended recipient, be >> advised that you have received this e-mail in error and that any use, >> dissemination, forwarding, printing, or copying of this e-mail is strictly >> prohibited. If this transmission is received in error please kindly return >> it to the sender and delete this message from your system. >> On 10/03/2014 10:20, Alastair Hearsum wrote: >>> Folks >>> Dan Y and other folks, I hope this comes across as firm but reasonable. I >>> will post it on other appropriate sites. Any ideas on that front? >>> >>> An >>> >>> >>> open letter to Autodesk. >>> >>> Dear >>> >>> >>> Autodesk >>> >>> My >>> >>> >>> name is Alastair Hearsum. I’m a founding partner, director >>> and head of 3d at Glassworks. If you haven’t heard of us, >>> we are a small to midsized company which has been creating >>> VFX and animation for TV commercials for markets around >>> the world, for the past 20 years. We have branches in >>> London, Amsterdam and Barcelona. We create innovative and >>> multi award winning work and we use Softimage. >>> >>> Your >>> >>> >>> announcement that you are retiring Softimage has left us >>> saddened, disappointed and not a little angry. The anger >>> for two reasons; that you have shot the racehorse of the >>> 3d software world in the head in its prime but also that >>> you didn’t consult with us about this assassination or >>> discuss any of your plans for the future with us. We have >>> no idea what the future from you holds. We are big and >>> longstanding users of other Autodesk products as well as >>> Softimage. The puzzling thing is, technologically >>> speaking, there was no writing on the wall as there was >>> with Henry and Flame, for example, or these days with >>> Flame and Nuke. >>> >>> We >>> >>> >>> have been punching above our weight, in London, for the >>> past 20 years competing well with the much larger >>> organisations of MPC, Framestore and The Mill. One of the >>> reasons we have been able to do that, apart from the deep >>> talent of our crew is, I believe, because of the software >>> that we chose. I’m nearly 150 years old now but I still >>> sit at the computer making pictures for TV commercials to >>> the same arduous schedule that I always have. So I know >>> what I’m talking about. For a period a few years back we >>> had a 50/50 split of Maya and Softimage. We chose to go >>> 100% Softimage. Its better for the work that we do and the >>> sector we are in. Its no coincidence that all the >>> finalists in the recent British Animation Awards (tv >>> commercials) did their work in Softimage. Similarly, both >>> silver and gold award winners in the 3d animation category >>> at this year’s British Television Advertising Craft awards >>> were Softimage companies. >>> >>> You >>> >>> >>> may well go on to list major work that’s been done in >>> Maya. Sure there has, and great work too. But Maya is used >>> as a shell in the major film effect companies. It is >>> heavily customised and unrecognisable as the product you >>> ship. We have our proprietary software and tailored >>> workflow as well, but Softimage remains pretty much >>> untouched. It is lean, efficient, and the ICE environment >>> is innovative and empowering. >>> >>> So >>> >>> >>> you’ve done it. What’s next? Like I said we have had vague >>> information about what the future holds. We hear rumours >>> about bi-frost and that’s about it. From what I understand >>> from various sources there are no plans to replicate the >>> efficient workflow and full ice functionality that made us >>> so productive. You have offered free transitionary >>> licenses of Maya with the threat of having to discontinue >>> using Softimage in 2 years time. >>> >>> >>> The >>> >>> >>> final thought is not just about what software is best for >>> our future but also about what sort of software supply >>> company we want to get into bed with. The attributes that >>> come top of my list: listening to customers, acting on >>> their recommendations, speedy development, innovation. Now >>> does that sound like you? >>> >>> Alastair >>> >>> >>> Hearsum >>> Glassworks. >>> >>> >>> >>> -- >>> Alastair Hearsum >>> Head of 3d >>> >>> 33/34 Great Pulteney Street >>> London >>> W1F 9NP >>> +44 (0)20 7434 1182 >>> glassworks.co.uk >>> Glassworks Terms and Conditions of Sale can be found at glassworks.co.uk >>> (Company registered in England with number 04759979. Registered office 25 >>> Harley Street, London, W1G 9BR. VAT registration number: 867290000) >>> Please consider the environment before you print this email. >>> DISCLAIMER: This e-mail and attachments are strictly privileged, private >>> and confidential and are intended solely for the stated recipient(s). Any >>> views or opinions presented are solely those of the author and do not >>> necessarily represent those of the Company. If you are not the intended >>> recipient, be advised that you have received this e-mail in error and that >>> any use, dissemination, forwarding, printing, or copying of this e-mail is >>> strictly prohibited. If this transmission is received in error please >>> kindly return it to the sender and delete this message from your system. >> >> No virus found in this message. >> Checked by AVG - www.avg.com >> Version: 2014.0.4336 / Virus Database: 3722/7187 - Release Date: 03/12/14 >> >
