At 4:08 PM +1100 3/14/02, Konrad Marshall wrote: >Are there any practitioners who recommend an appropriate frequency and >length for consented and unsolicited emails?
While I don't think any of them recommend a specific frequency, the "best practices" documents linked from <http://www.spamcon.org/directories/best-practices.shtml> may offer good guidance. For consented emails, it's actually wise to send fairly frequent emails. If you only send email once a year, for example, people will forget that they gave consent. Weekly and monthly emails seem to be most common. If you can make it a regular period (as opposed to irregular mails), all the better. Have you considered doing these mailings as a newsletter? I'd say the appropriate frequency for unsolicited emails is *zero*. You'd open yourself up to enormous liability -- legal, social, and business-related -- by sending unsolicited email. -- Tom Geller * [EMAIL PROTECTED] * +1-415-552-2557 Executive Director, SpamCon Foundation <http://www.spamcon.org> Protecting email as a medium of communications and commerce A California non-profit organization Become a member: <http://www.spamcon.org/membership> _______________________________________________ spamcon-general mailing list [EMAIL PROTECTED] http://mail.spamcon.org/mailman/listinfo/spamcon-general#subscribers Subscribe, unsubscribe, etc: Use the URL above or send "help" in body of message to [EMAIL PROTECTED] Contact administrator: [EMAIL PROTECTED]
