radish Wrote: > I'll ask again. Why would a label pay Pandora to play Britney (there's > only one "t") to a hard rock fan? That would be a complete waste of > money. Seeing the amount of targetting information Pandora have about > your musical tastes they could be MUCH smarter about it - and that > would be the value to the label - play the new Metallica album to a > rock fan and save Britney for someone listening to light pop. Random > insertion (a) is obvious and (b) is a waste of money. > > Besides, this is from their FAQ:
I've worked for one of the major labels (PolyGram) and for several huge marketing conglomerates and I can tell you, this is *exactly* the kind of thing they'd do. They wouldn't stop to think that the audience might not be quite right, they'd see the audience in the broadest of strokes, without regard for the subtlety that differentiates Throbbing Gristle from Britney Spears. They'd see it as market exposure. They'd assume (probably correctly) that a certain number of people will buy that Britney Spears CD after hearing it, despite the genre gap. I've read the Pandora FAQ, and I saw that question about taking money to play a track. A label may have required them to place certain artists/tracks in a run of network rotation as a condition of carrying any of that label's artists. This is typical record label behavior. So the FAQ answer might be true since they're not "taking money" or it could simply be a lie. -- rudholm ------------------------------------------------------------------------ rudholm's Profile: http://forums.slimdevices.com/member.php?userid=2980 View this thread: http://forums.slimdevices.com/showthread.php?t=24659 _______________________________________________ squeezenetwork mailing list [email protected] http://lists.slimdevices.com/lists/listinfo/squeezenetwork
