Lilly Sold Drug for Dementia Knowing It  Didn’t Help 
_http://www.infowars.com/lilly-sold-drug-for-dementia-knowing-it-didn%E2%80%
99t-help/_ 
(http://www.infowars.com/lilly-sold-drug-for-dementia-knowing-it-didn’t-help/) 
Margaret Cronin Fisk, Elizabeth Lopatto and Jef Feeley  Bloomberg 
June 12, 2009 
 
 
Eli Lilly & Co. urged doctors to prescribe Zyprexa for  elderly patients 
with dementia, an unapproved use for the antipsychotic, even  though the 
drugmaker had evidence the medicine didn’t work for such patients,  according 
to 
unsealed internal company documents. 
 
 
In 1999, four years after Lilly sent study results to the U.S.  Food and 
Drug Administration showing Zyprexa didn’t alleviate dementia symptoms  in 
older patients, it began marketing the drug to those very people, according  to 
documents unsealed in insurer suits against the company for  overpayment. 
 
 
Regulators required Lilly and other antipsychotic drug- makers  in April 
2005 to warn that the products posed an increased risk to elderly  patients 
with dementia. The documents show the health dangers in marketing a  drug for 
an unapproved use, called off-label promotion, said Sidney Wolfe, head  of 
the health research group at Public Citizen in Washington. 
 
 
**By definition, off-label means there is no clear evidence  that the 
benefits of a drug outweigh the risks,** Wolfe said. **The reason why  
off-label 
promotion is illegal is that you can greatly magnify the number of  people 
who will be harmed.** 
 
 
In 1999, when Lilly began its marketing push, Zyprexa*s only  approved use 
was for patients suffering from schizophrenia, according to the  FDA. In 
2008, Zyprexa was Lilly*s best-selling drug, with $4.7 billion in sales,  while 
antipsychotics as a group topped U.S. drug sales last year, with $14.6  
billion. 
 
 
_READ  FULL ARTICLE_ 
(http://www.bloomberg.com/apps/news?pid=20601109&sid=aTLcF3zT1Pdo#) 
_http://www.bloomberg.com/apps/news?pid=20601109&sid=aTLcF3zT1Pdo_ 
(http://www.bloomberg.com/apps/news?pid=20601109&sid=aTLcF3zT1Pdo) #  

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