On 3/2/2018 9:40 AM, Clifford Snow wrote:
Sorry for the late posting - I've been working on another project for
the past few days.
Frederik wrote "You will be surprised about the breadth of marketing
blurb that has already crept into OSM."
Unfortunately no, I'm not surprised. Marketing is a very competitive
world. SEO firms are using every trick in the dictionary to improve
their page ranking.
True, those experienced with SEO firms are probably not surprised.
One of my beliefs from looking at SEO spam is that I believe the work
is likely being outsourced. Two many similarities exist that to me
suggest these are coming from a common source. The user name, the
changeset comments, etc. I did ask Margaret Seksinski with Brandity if
she could help us learn who might be behind this spam. I have yet to
hear from her. Unfortunately, it appears Brandify doesn't want to be a
part of the community, just use us for their gains.
With my DWG hat on I've seen some investigations into some cases. Much
of what I've seen comes from a number of overseas sources, and there's
probably a disconnect between the firms people pay and who spams the data.
Frederik suggested we contact the user. I've sent numerous message and
have not only not had any response, but have yet to see any change in
their behavior. Frankly it's a waste of my time anymore to attempt to
As much as I hate the spam in the description tag (should rename it
spam=*) it is helpful in attempting to determine the correct tags.
After which, it's no longer useful and can be deleted.
At this point I generally don't do that, I end up deleting the spam.
With the location frequently sourced from Google's geocoder, it's
unusable, many of the businesses don't have physical locations and don't
belong in OSM, and the users are consistently uncommunicative.
Finally let's not lump all SEO firms together. The Laua Group is doing
a great job for Hilton Hotels. We should encourage more firms to be
good community members.
There are some reputable SEO firms. Unfortunately, the industry tends to
attract disreputable ones. The disreputable ones are unlikely to follow
rules. Remember, this is an industry where disreputable companies still
flood comments sections, user profiles, and anything else they can
imagine with spam. If they're fine with breaking anti-spam laws, terms
of service, and other rules, I can't see them following either OSMF
policies or community expectations, so we shouldn't gear our work around
them doing that.
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