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Additional Article Information: =============================== 877 Words; formatted to 65 Characters per Line Distribution Date and Time: 2007-04-20 12:48:00 Written By: Jon M. Stout Copyright: 2007 Contact Email: mailto:[EMAIL PROTECTED] Jon M. Stout's Picture URL: http://www.thephantomwriters.com/client-img/jon-stout.jpg For more free-reprint articles by Jon M. Stout, please visit: http://www.thePhantomWriters.com/recent/author/jon-m_-stout.html ============================================= Special Notice For Publishers and Webmasters: ============================================= If you use this article on your website or in your ezine, We Want To Know About It. Use the following URL to let us know where you have used this article, and we will include a link to your website on thePhantomWriters.com: http://thephantomwriters.com/notify.php?id=4730&p=load HTML Copy-and-Paste and TEXT Copy-and-Paste Versions Of Article Are Available at: http://thePhantomWriters.com/free_content/db/s/bottled-water-and-weddings.shtml#get_code --------------------------------------------------------------------- Private Labeled Bottled Water And Weddings Copyright (c) 2007 Jon M. Stout Element H2O http://www.elementh2o.com For most people, the wedding is a very import event in their lives. The joining of two people and the creation of a new family is one of the most meaningful occasions in a person's life. Weddings are complex and memorable events. Weddings take extensive planning and good execution as a great number of people come together to celebrate the occasion. Both the wedding itself and the related reception, showers and pre-wedding parties can benefit from custom designed private label drinking water. One very effective way to establish a theme and create reminders of the memorable occasion is private label drinking water. Since a wedding is celebratory with food and refreshments for a large number of persons, private label drinking water serves a number of functions: * The label can be designed to celebrate the occasion with quality designed artwork that reflects a custom message and theme * The drinking water in the bottle is refreshing and healthy * Many of the participants will save the water as a memory of the event * The private label water can be combined with other items to create memorable party favors and gift baskets Private label drinking water affords a wedding planner the ability to create a custom designed label with a very personalized message that meets the specification of the wedding couple. Since the event is personal, an individualized thematic message can be created. With the proper technology, high quality individualized graphics can also be added to create a personalized memory. Personalized Bottled Water Memories Personalized bottled water is an excellent way to preserve the memory of the wedding event. With a custom designed label for every occasion, the water can be consumed at the wedding or at a later date. In addition, personalized bottled water is ideal for the common theme of the wedding and associated wedding parties. The technology is available to create a cost effective, high-quality personalized label that imparts a lasting message. Application of a custom designed label to a quality water bottle adds a powerful and distinctive message and advertising component to a high-quality refreshment drink. Often referred to as consumable advertising, personalized bottled water can include graphics and pictures as well as text that can refer to a specific wedding event and can often be modified for subsequent events. Designed labels can also be stored for future use and other occasions like anniversaries and birth announcements. An important feature of branded drinking water is the long term nature of the message. Many people who receive private label water tend to retain the bottles because of the uniqueness and quality of the label. Create a Personal Message and Brand Although brand creation has been identified in the corporate world, individuals can also create their own brand image related to their own interests. Private label water for weddings and anniversaries, the golfer, hunter, fisherman or sports car enthusiast for example can convey a personal message or one related to an individual's club or organization; personalized branding can also create interest and enjoyment at future events or family gatherings. The key to the creation of an effective message is through the development of a unique and focused idea that is simple yet powerful. As a result, care must be taken during label design to maintain quality and keep the message as simple as possible. The Element of Quality An overriding feature in the creation of personalized bottled water is the consideration of quality in three areas: * Quality of water The basic element of private label bottled water is, of course, water. However, there are many differences in the quality of bottled water. Ultra-pure bottled water produced by a combination of the distillation, filtration and oxygenation processes is considered by many to be of the best quality because it tastes very good and does not contain minerals, contaminants or bacteria. * Quality of packaging Since personalized bottled water combines health, refreshment and advertising, the packaging component must make a bold and forthright statement. Substandard bottle quality will seriously compromise the strength of the message. * Quality of labeling design, printing and application The label is the most significant part of private label drinking water; the message must be communicated in the strongest and clearest way in order to extend its original intent to the consumer. The label should be developed by a graphics designer or with technology that will aid the consumer in developing their own quality image. Printing is especially critical and the printing process should create labels that are guaranteed to have the same quality of any top-shelf brand in your gourmet or quality food store. All labels should be waterproof and preferably laminated to ensure a long service life. What to Look For In a Private Label Water Supplier Personalized bottled water has become increasingly popular for personal life style events. This is particularly true with the advent of e-commerce that allows users the ability to design a label and purchase water online. Quality is critical because the label serves as a statement for the individual. If any portion of the water, package or label combination contains substandard quality, then the entire product is compromised. Reliable vendors with a reputation for quality, customer service and the ability to design labels and provide online service will almost always guarantee customer satisfaction. --------------------------------------------------------------------- Jon M. Stout is Chairman of the Board of Element H2O. For more information about bottled water (http://www.elementh2o.com/Store/), private label bottled water and (http://www.elementh2o.com/local/) bottled water delivery go to http://www.elementh2o.com --- END ARTICLE --- Get HTML or TEXT Copy-and-Paste Versions Of This Article at: http://thePhantomWriters.com/free_content/db/s/bottled-water-and-weddings.shtml#get_code ..................................... 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